The Ultimate Guide to WordPress Landing Page 2019

The Most Complete (And Updated Weekly) Guide To WordPress Landing Page

Let's talk about WordPress landing pages today. For starters, this is a huge topic and thus, this content will be updated from time to time to ensure the freshness and accuracy.

This article is going to be rather lengthy, thus, feel free to use the content table to navigate through specific parts you have in mind.

BONUS: Which is the best drag and drop WordPress builder for 2019?

Looking for the best tool to build awesome WordPress websites this year? Here are the top 10 that are powerful, flexible and that you (and your clients) are going to be truly happy with! 

Part 1: What is a WordPress landing page?

In digital marketing, a landing page is a standalone web page, created specifically for the purposes of a marketing or advertising campaign. It's where a visitor “lands” when they have clicked on a Google AdWords ad or similar.

A WordPress landing page is a landing page or landing pages that are build on the WordPress CMS platform.

Landing pages have many names. They are also known as lead capture page, static page or a destination page for many.


Part 2: What are landing pages used for?

There are many ways you can use a landing page. Typically, landing pages are used by marketers to convert cold traffic into subscribers, leads and sales.

Using landing pages, you can easily perform page optimization which can be tweaked from time to time,

Landing pages are not similar to homepage. When used correctly, landing pages can be a huge advantages for marketers and ensuring that you are able to convert website visitors into buyers.

Here are some additional reasons why you need to use a landing page:

  • Sale page
  • Webinar pages
  • Contact us page
  • Lead generation page
  • Upsell page
  • Down sell page


Part 3: How does landing pages look like?

There are no two landing pages that look alike. Lucky for you, here are some of the best landing pages for your reference.


Dropbox for Business

Dropbox For Business Landing Page

Uber

Uber Landing Page Design

Evernote

Evernote Landing Pages Design

Unbounce

Wishpond

Wishpond Landing Page Design

LeadPages

Facts about landing pages

These landing page samples (above) come with different types of designs — from minimalist to simple, from professional to basic landing page designs. 


When it comes to landing pages, what matters most is the split testing to ensure that each landing page resonates well with the targeted audience.

Part 4: Which is the best WordPress landing page builder tool?

There are many names and some call it WordPress landing page theme builder. Either way, I'm glad that you asked. 

WordPress is home to thousands of landing page plugins and when it comes to building landing pages on WordPress, you are definitely not short of options.

Carry on reading below to discover the best WordPress landing page builder tools that you should be using today.


1. Thrive Architect

Thrive Architect Best WordPress Themes 2019

If you are looking for a great landing page builder for WordPress, Thrive Architect is definitely the top choice to go with.

Thrive Architect offers an intuitive drag and drop website builder, equipped with hundreds of ready-made landing page templates.

With Thrive Architect, you don't need to worry about coding skills as everything is done through the visual drag and drop builder.

You can easily customize the landing pages on the front end like these:

thrive architect font customization
thrive architect customize width

Thrive Architect comes with a single payment of $69 (one time) with lifetime updates. For the record, $69 for such an intuitive drag and drop WordPress landing page builder is really affordable!

2. OptimizePress

OptimizePress is already a household brand when it comes to WordPress landing page builder. As a matter of fact, it is the pioneer in drag and drop WordPress builder.

This is what it looks like in the early days.

OptimizePress Landing Page Builder

It certainly looks bad, right?

Lucky for you, OptimizePress is now in its version 3.0 and it is definitely one of the best in market.

Do you know that OptimizePress is one of the best Thrive Architect alternatives?

OptimizePress is a fine WordPress landing builder with over 300 ready-made templates ready to be imported into your WordPress website in just a few clicks.

And that's not only that.

OptimizePress is the only WordPress landing page builder that comes with an integrated membership plugin and done-for-you sales funnels. 

OptimizePress pricing starts at $97 for one time payment and with lifetime updates. 

3. Divi

The third WordPress landing page builder is Divi. Used by both bloggers and website developers, Divi is a great option to build WordPress landing pages.

Divi is a powerful landing page builder that comes with both front end and back end editing. Forbloggers, the front end editor is a God-send while web developers are going to dig into the back end editing.

Here's how easy you can use Divi to build WordPress landing pages.

divi 3.0 drag and drop website builder
cheap drag and drop website builder 2018

When it comes to WordPress landing page builder tool, there is no denial that Divi is a good option to go with!

Part 5: Responsive WordPress landing pages

In today's technological world, having a responsive WordPress landing page is not a luxury — it is a requirement.

But wait.

What does a responsive WordPress landing page means?

A responsive WordPress landing page is an approach that makes landing pages render well on a variety of devices and window or screen sizes. Therefore, regardless the size of the viewing device, the landing page will always looks good.


Part 6: Minimalist, basic or complex WordPress landing pages are the best?

Types of WordPress Landing Pages

Do you know that there are millions of different combinations you can use when creating a landing page?

When it comes to landing page designs, there is no 'one size fits all' type of concept.'

Each landing page is often designed to 'woo' a specific website visitor. Thus, the best way to determine the best one is through multiple A/B testings.

What is A/B testing?

A/B testing is a randomized experiment with two variants, A and B. In other words, you are experimenting the effectiveness of the layout for two or more landing pages at the same time.

Part 7: How to test a WordPress landing page for effectiveness?

The best way to test a WordPress landing page is through sufficient testing and duration.

Here are the steps:

  • Build at least two different variations of landing pages
  • You should only test two different variations at one time
  • There should be sufficient traffic directed to both the pages before you make your analysis
  • Allow both the pages to run for a period of time (7 to 14 days)

WordPress landing page builders such as Thrive Architect allows you to create multiple variations in just a few clicks. Therefore, no coding skills, no long hours and no more hassle (especially for beginners)!

Summary: WordPress Landing Pages

I've seen many website owners not using landing pages effectively — and this must change if you are serious of increasing the earnings from your website.

While a WordPress landing page may not just be to make/encourage sales, landing pages are great to build your email list and create a strong following.

What do you think? Leave a comment below and let's discuss further!

Top 3 Extranet Landing Page Tools For 2019

Top 3 Intuitive Extranet Landing Page Builders For Website Owners

Do you know what is an extranet landing page?

There are several different meanings to an extranet landing page. One of the example is is yield management software where they have extranet landing pages for clients to login to.

Here are two examples.

Agoda Extranet Landing Page

Agoda.com Extranet Landing Page

Booking.com Extranet Landing Page

Booking.com Extranet Landing Page

Another extranet landing page is often used by eCommerce platforms and content management systems (CMS) to drive and convert traffic on the landing page.

In online marketing, a landing page, sometimes known as a "lead capture page", "static page" or a "lander", or a "destination page", is a single web page that appears in response to clicking on a search engine optimized search result or an online advertisement. Source Wikipedia.

Now, this leads to another question.

How do you create awesome (extranet) landing pages?

If coding is your cup of tea, then you should already be on your way to create multiple landing pages.

But what should you do if you have no idea how to create a high converting landing page?

The answer: You should use landing page builders.


What is a landing page builder?

A landing page builder makes the process of creating a landing page much easier.

For bloggers, you don't have to spend hours trying to craft high converting landing pages (thanks to the inbuilt landing page demos).

For website owners, you don't have to hire expensive website developers to get the job done for you because there is a drag and drop builder feature (that requires no coding skills).

For freelance website developers, you can start a freelance business with minimum investment (and earns handsomely from it).

According to CrazyEgg, a good landing page builder software will help you create effective, easy landing pages to increase your conversions. It allows you to choose from templates that have already been tested and are effective in converting visitors with a variety of types of landing pages.

Which are the top 3 WordPress extranet landing page builders?

The below are the top 3 WordPress extranet landing page builders which I had used and truly recommend.

Let's dive in right now.


1. Thrive Architect

Yes, the introduction of Gutenberg and WordPress 5.0 does make a significant change in the way the native WordPress editor works.

However, the functionality is still far from what offered by top landing page builders in the market.

What makes Thrive Architect an excellent extranet landing page builder?

  • Super smooth drag and drop WordPress builder
  • 271+ landing page templates and demo ready for import
  • Pre-built conversion elements
  • Ultra-flexible column layout options
  • Hover effects and other stunning visual effects
  • 24/7 support and affordability
Thrive Architect Responsive Editing

Thrive Architect is a simple but highly effective solution when it comes to creating high converting landing pages (using the landing page templates available).

With its low learning curve, Thrive Architect had proven to be an excellent choice for bloggers, website owners and even web developers to craft extranet landing pages.

2. Divi Builder

Divi Builder is another awesome landing page builder that you should be using, especially when you want to wow your website visitors.

Most extranet landing pages are boring but with Divi Builder, you can literally bring the page to life.

Here are some advantages using Divi Builder:

  • Endless layout possibilities
  • Easily integrated with any WordPress theme
  • 46+ content modules to create your perfect landing page
  • Customize anything under one dashboard
  • Live chat support
  • One affordable pricing structure
Divi Builder Visual Composer for WordPress

Take a look at the GIF above. This is how fluid Divi Builder is and why it is one of the best landing page builders for website owners.

For me, Divi Builder is an excellent choice especially when you are constantly working with clients who require customized pages and web designs.

The drag and drop features certainly makes it extremely easy to use and to navigate, thus saving a lot of time.

3. LeadPages

leadpages extranet landing page

Last but not least, LeadPages is a must when it comes to create landing pages.

What makes LeadPages different from Divi Builder and Thrive Architect is that is an extranet landing page builder that doesn't sit on the website backend system.


LeadPages doesn't only work with WordPress, but with a wide range of different Content Management System (CMS) which is one of the best selling points for it.


Here's a list of advantages using LeadPages:

  • Publish unlimited landing pages
  • Ability to drive traffic and capture unlimited leads
  • Connect with a wide range of third party tools and apps
  • Easily experiment and test
  • Easy-to-read analytics dashboard to understand the data collected
  • Over150+ free templates that are ready to use (1-click import)
  • No coding or programming skill required

If you are looking for a good extranet landing page builder, LeadPages is definitely the only one with massive track records to go with.

I used (and still using) LeadPages and seriously, I have no problem recommending this to anyone who is serious in building beautiful extranet landing pages in minutes.

Still looking for extranet landing page tools?

As a recap, Thrive Architect, Divi Builder and LeadPages are all great tools that you can use to start building unique extranet landing page.

I recommend you to check out each and everyone of them to fully understand what they can offer and how they fit into your strategy/needs.

I'm curious on what you have in mind and therefore, leave your comments below!

Build Incredible Landing Pages Using Thrive Architect Templates

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Do you agree that building incredible landing pages is tough?

Hours and hours spend, crazy coding stuffs or even worst, trying to explain your concept to a website developer.

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If that's what you are going through right now, you are in luck. In this article, I'm going to show you exactly how you can simplify the process of creating incredible landing pages in minutes and not hours.

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Here's a quick preview on what you will get today.

I'll show you the EXACT steps to take to build an incredible landing page fast, hassle-free and most importantly, keeping you saint during the entire process ... without spending a thousand dollar or more on a web developer.

Let. Gets. Started.

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What makes an incredible landing page?

Conversions, conversions and more conversions.

And apart from that, the landing page needs to look pixel-perfect and loads in a fraction of a second.

Take a moment to understand this quote:

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According to Unbounce, a 12% conversion rate is pretty good for lead generation landing pages. And by "pretty good," we mean you'll be better than about 90% of your competitors.

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Now, that's quite a lot to ask ...

First, you need to have a damn good landing page design but you are in a super tight on budget and working with a website developer is out of the question.

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Now, enough of the bad news.

Here's the good news.

There's a solution to this and as a matter of fact, this is exactly what coming up next.

Introducing, landing page builders for people like you and me.

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A Quick Introduction to Landing Page Builders

In online marketing, a landing page, sometimes known as a "lead capture page", "static page" or a "lander", or a "destination page", is a single web page that appears in response to clicking on a search engine optimized search result or an online advertisement. Wikipedia.

A landing page builder, on the other hand, is a form of software that allows you to create landing pages fast and efficiently. Some landing page builders such as Thrive Architect landing pages, allow you to build landing pages without coding skill.

Yes, you hear me right. But more on this as you carry on reading.

By the way, do you know how a landing page looks like?

See the image below.

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Landing Page Templates

Do you know how to create a landing page with just a fraction of the time? 

The answer is using landing page templates.

Landing page templates are pre-made or pre-installed website designs which are already optimized for conversion.

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Landing page templates + Incredible landing page design = Higher conversion

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Now, how do you find the best landing page templates that are easy to use?

The answer is simple. Thrive Architect.

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I've used many landing page builders and most of them are bulky (which affects website loading speed), a high learning curve and expensive.

Thrive Architect is different.

Affordability and rich in features, I was instantly impressed with Thrive Architect when I first install it on my WordPress blog. You can read my review on Thrive Architect here.

Here's how you can use Thrive Architect templates to build high converting landing pages within minutes.

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The first step involves installing Thrive Architect. If you have not purchased a copy of this landing page builder plugin, you can use this link for the latest Thrive Architect discount.

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After registering for your plugin, the next step is to create a blank page. Before you are able to use Thrive Architect templates, you need to have the page on draft or published mode.

And finally, proceed with the 'Edit with Thrive Architect' button to start editing your landing page design. Here's the button that you will see on the WordPress backend.

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Now, the next step is to click on 'cloud' button which is marked as change template. 

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Clicking on this button/icon will open up a large inventory of Thrive Architect templates.

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Selecting any of these landing page templates (apart from the blank page) will open up another set of landing pages for different requirements.

This is what I mean.

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As you can see above, most landing page builder plugins do not offer set designs but Thrive Architect does. With the set of standard landing page designs, you can rest assured that all your landing pages contain similar layout and designs.

The above sample, FitBrand comes with five different Thrive Architect templates including homepage, lead generation page, email confirmation page, download page and content playground.

Click on any of the Thrive Architect templates to start working on your project (see below)

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Click on the right sidebar will open up more elements that you can work on your chosen Thrive Architect template.

Lastly, adding some content to the landing page and your landing page will be ready for publishing in the next 30 minutes or so!

 

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How much Thrive Architect costs?

Thrive Architect comes with several pricing plans. For only $67 for a single WordPress site, you will have immediate access to all Thrive Themes templates to build high converting landing pages.

You can also see the image below for more information.

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Is Thrive Architect templates really good?

Yes! Currently, there are over 270 Thrive Architect templates that you can choose from to build a landing page from scratch. 

Plus, there are also a support forum and email support to help out with any challenge you may face when using Thrive Architect.

Want to learn more about using Thrive Architect templates to build incredible landing pages?

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Do you want to build a highly converting landing page in just minutes? If the answer is "yes", you should try Thrive Architect today!

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