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How To Find Keywords In Google Analytics (To Dominate Your Competitors)?
Google Analytics is one of the best God-given keyword analysis tool for bloggers.
Some years back, searching for keywords using Google Analytics is easy but not, you will ended up with (not provided).
Lucky for you, this is not the end. This article will explain to you everything you need to know about Google Analytics keywords and how you can leverage these keywords to boost your website ranking.
How nice would it be to be able to see what keywords you are ranking for in Google Analytics? The trick is simple—connect Google Search Console to Google Analytics and you will magically discover all the keywords you are ranknig right now.
Wait a minute.
here’s what you might be thinking right now:
“I have no idea how to use Google Analytics”
“What is Google Search Console?”
“How to find keywords using Google Search Console?”
“I need help—I’m a complete newbie [help!!]”
Okay, I hear you and I got you covered for sure.
This post is aimed at showing you quickly and simply how to set up Google Analytics, Google Search Console and how to integrate both so that you can find powerful Google Analytics keywords.
Bonus: How I Generated Over 5k+ Traffic Each Day Through Proper SEO Strategies?
For those who are wondering if SEO really works, the answer is “Yes!”
Using SEO tools such as KWFinder, Google Analytics and Google Search Console, I am able to locate high quality keywords to start ranking on search engine result pages (SERPs). This helped me in generating over 5,000 unique and organic blog traffic daily.
What Is Google Analytics?
What is Google Analytics?
This guide is not just a how-to guide. My aim is to make this guide super informative and serves as an all-in-one Google Analytics keyword too for you. Of course, this means going through the basics such as this one.
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic, currently as a platform inside the Google Marketing Platform brand.
Google Analytics gives you the tools you need to better understand your customers. You can then use those business insights to take action
How Do You Setup Google Analytics (For Keyword Research)?
The process involves putting in a small line of code in the <header> part on your website. This is how you can find the code.
Register/Login to Google Analytics
Head over to the admin button (pressing the gear button on the bottom left of the screen)
Head over to Account > Property > Tracking Info > Tracking Code
Setting up Google Analytics code correctly is important for tracking
The above is the sample of my Google Analytics tracking code. As you can see, the tracking ID is UA-41731702-1. Each website will have a different tracking ID.
If you scroll further below, you will see Google Site Tag. This is the code that you need to copy (exactly) and place it in the Header part of your website. If you use WordPress theme builders such as Divi or Elementor, it is really easy to input in the codes in the header (without messing around the codes).
Google Analytics code should be placed in the
section
How To Find Google Analytics Keywords
Once the Google Analytics code had been fitted into the right column, the collection of data will start almost instantly.
Head over to Google Analytics > Acquisition > Landing Pages.
Google Analytics offers one of the most comprehensive data for website owners
Next, you will see the data sorted out for you as follow. Remember that this data gives you exact information on the specific blog posts that generates the most views/clicks.
Generate keywords ideas in Google Analytics by understanding the top landing pages
By integrating Google Search Console to Google Analytics, keyword research can be done easier (and more effectively).
Take a look at the Landing Page tab. This tab allows you to determine the top performing landing pages on your blog and how you can monetize it further.
Getting Keywords Into Google Analytics
Now, here comes the fun part.
The most effective method to find Google Analytics keywords is through integrating with Google Search Console.
Just like Google Analytics, Google Search Console is a free tool for website owners/bloggers to understand more about how their websites rank on Google.
Integrating Google Search Console to your blog/website is extremely important for SEO
With just a few clicks, you can determine the top performing pages, guessing the right keywords, bounce rate and many more.
Want to know how it is done? Follow these steps.
Head over to Google Analytics > Acquisition > Landing Pages. If you have not integrated Google Search Console to Google Analytics, this is what you will see.
Integrating Google Search Console into Google Analytics in just a few seconds
Click on “Se up Search Console data sharing” to start intergrating Google Search Console with Google Analytics.
Next, click on “Adjust Search Console” as seen below.
Pay attention when integrating to ensure you can find relevant keywords on Google Analytics
The above step allows you to connect your Google Search Console property to Google Analytics. Ensure that you are linking the right one (such as non-www or www) to Google Analytics.
Common Problems During Integration
The guide above is rather straightforward—especially when you are finding for Google Analytics keywords by integrating Google Search Console.
However, there are also challenges that you might encounter when taking the steps above. Here are the common challenges, as well as the solutions to solving them.
Google Analytics and Google Search Console Are No Owned By The Same Gmail Account
You see, it is common that we have several Gmail accounts and not all of them are connected to one another.
As complicated as it sounds, the solution to this problem is rather simple.
Here are two simple solutions to this.
Option 1: Create a new Gmail account for both Google Search Console and Google Analytics. Next, connect both the properties under the new Gmail account.
Option 2: Focus on having just one Gmail account to integrate both properties together. You need to have admin rights for both the Google tools.
Multiple Versions of Your Website On Google Search Console
This is by far the most common challenges faced by many. This is what it looks like on the backend.
Having multiple properties in Google Search Console could be a challenge for some
Here is a quick solution to encounter this and to start searching for keywords in Google Analytics.
The best practice on Google Search Console is to register both versions of your website (www and non-www). Next, you need to set preferences for the one that your site actually uses.
For example, I have both https://www.reginaldchan.net, https://www.reginaldchan.net, https://www.reginaldchan.net and https://www.reginaldchan.net set up on Google Search Console. I set my preference to https://www.reginaldchan.net as this is my default URL.
When you do this, you will have two “properties” (websites) to connect with Google Analytics. Make sure you to go with the one that has “preference” in Google Search Console to capture the actual data and visitors.
Don’t worry if you do that wrong. This can be edited in the settings at any time.
Are You Ready To Find Keywords In Google Analytics?
Congratulations.
You had completed the process of intergrating Google Search Console with Google Analytics.
In the next few moments, you will be able to see a range of keywords in Google Analytics.
Like what you read? Leave a comment below and tell me if you need any assistance!
About Me
Young at heart and a deep passion for entrepreneurial success, Reginald is devoted to share everything he had learned about online marketing with the public. Follow him for more awesome postings.
Are you struggling to choose a name for your blog?
I had been there myself—I wanted to start a blog, and I created a long list of blog name ideas just to realized that I can’t come up with a good blog name. At least, a blog name that I can accept.
Here’s the cold hard fact: Naming a blog is challenging.
In order for you to choose a blog name at the end of this article, I decided that it is best to create two parts in this guide.
The first part is a simple but highly checklist of things to consider and questions to ask yourself. The goal here is to get you to put on your thinking cap—the blog name is more than just a name. The blog name ideas should come from things that you are passionate about and carries some weight in your blog branding.
The second part is a list of tips and blog name generator tools to help you. I know some calls this the methods and inspiration section but for me, it is more as a guideline. These guidelines could lead to some awesome and unexpected blog name ideas.
This guide is excellent for bloggers who are planning to start a blog. Regardless the type of blog you want to start, I’m devoted to help you with getting the right name for your blog. Always remember that a choosing a blog name is an important step—because it will effect how you can drive traffic to your blog.
Here’s a quick video on what to expect from this blog post today.
Part 1 – Things to consider / Questions to ask yourself
Anyone can choose a blog name and start one under $10. What differentiate you and your competitors is the ability to launch and maintain a successful blog.
Step 1: What would be the ideal topic for your blog?
Most of the time, we are confident that we know what we want to blog about. At least, we thought so.
Successful blogging is more than just “I thought I like” and “I think I like“. You got to love the topic and be super passionate about it. This allows you to have a competitive edge.
Allow me to give you an example. Through experience, I had created thousands of WordPress blogs—some which are generating thousands of traffic a day and some which are not doing that well. Amazingly, the blogs that are generating massive amount of traffic are the ones with the topics that I’m really passionate about.
The blogging materials you produce are always better in quality when you have a passion in them.
The ideal topic for your blog is always the one that you are super happy to discuss and learn further. It can range from health, nutrients, relationship, business, blogging (yes, wink wink), make money blogging, website development, social media marketing etc. The sky is practically your only limit when it comes to choosing a blog topic (and choosing a blog name).
If you’ve already decided on your niche, then the answer to question one should be straightforward. If you’re still undecided then now is the time to answer the question.
My wife used to say this, “Think about it logically.”
Here’s my honest take. If you spend hours choosing a name for your blog and then decide to blog about something unrelated, you’ll have wasted your time. For instance, you decide to go for an awesome blog name, ‘Genius Photography’ and then choose the gaming niche.
Of course, if you decide on a non-specific name or use your own name, then you’ll have more room for maneuver.
But, I’d still recommend choosing your niche first as it’s a valid exercise.
Step 2: Who is your target audience?
Do you know that choosing a cool blog name involves heavily in understand your target audience?
I recommend you to take a look at these perspectives.
Let’s say you started a blog. What type of audience will get the most value out of your content? What name/tone of voice would best resonate with these highly targeted blog audience?
Here are some ideas to help you get started (and put on your thinking cap in searching for the best blog name).
WPBeginner.com has an audience which are passionately interested in WordPress related matters.
WPBeginner is the largest WordPress resource site for WordPress Beginners with easy to understand WordPress tutorials for mastering the basics and beyond.
On the other hand, the SmartPassiveincome.com focuses in helping beginners with launching their online business and generating additional income streams.
Learn how to build an online business using smart passive income. Find Pat’s podcasts, tutorials, videos, and other how-to articles on growing your business.
The trick in finding the best blog names?
Having a firm understanding of your target audience will help you choose a suitable blog name.
Step 3: What is the tone/voice of your blog going to be like?
The next question actually follows on from your target audience. The two examples above, WPBeginner offers an easy to understand, guiding and soft tone that is suited for beginners.
The Smart Passive Income offers very casual conversational tone because they provide trending online business tips using blog posts, podcasts and videos.
If you are in the technology niche, it is best to combine fun and professionalism in your writing. Here’s a good example by SoyaCincau.com.
SoyaCincau.com offers technological news which target audience are mainly from Asia Pacific.
Step 4: Will you be building your brand around your blog name?
No matter you are selling a product or service, your blog name is an excellent way to build and promote your brand.
For example, Pinch of Yum is a food blog with hundreds of simple and tasty recipes. It also provides resources for other food bloggers including photography and monetization tips:
A food blog with hundreds of simple, healthy recipes and food blogging resources for food photography and blog monetization.
If you had followed my affiliate marketing course (which you can sign up here at no cost), one of the most important thing that I had discuss is building your brand name. Building a strong brand name will create some level of credibility for you and you blog.
Step 5: Does the blog name read OK when it’s in a domain URL format?
Listen to me. You really do not want to be caught in this one.
A cool blog name could easily backfire—when you join up separate words and inadvertently create the wrong words.
BoredPanda.com had shared a long list of worst blog names you can ever imagine and here is one sample for you.
Think out of the box when choosing a domain name to avoid embarrassing moments
You can see the logo uses two colors to separate the words, but when you look at the domain in plain text, it becomes embarrassing.
Make sure you type your intended blog name into a domain name format and check. It’s also worth getting somebody else to review your idea because it’s easy to become word blind.
Step 6: What happens if you change or vary your niche?
When we start a blog, we always focus on a niche. But here’s the thing.
Things change.
Sometimes you’ll end up switching or varying your original idea.
Lucky for you, it is okay. Yes, like seriously okay.
When I first started ReginaldChan.net, I wanted to make it the best blog for bloggers. I ended up diversifying to SEO, freelancing and WordPress as sub-niches. little did I know this little action of mine had (indirectly) help me to generate over 6,000 visitors each day to this blog.
But one of the things you’ll need to consider at that point is whether your blog name and brand are right.
Here are some guidelines for you to get started with.
Does your blog name resonates with your new niche?
How much diversification you can afford for your blog?
Are you able to perform internal backlinks from one category to another?
If you are a beginner in blogging and finding ways to choose a blog name, the above could be difficult questions to consider … simply because we don’t know what’s going to happen in the future.
An important point to take note is this: you should consider to choose a more open-ended, generic blog name.
Always remember that it’s not the end of the world if you don’t. You can still change. But you might lose momentum in the process.
Don’t worry, these ‘momentum’ can be gained back with the right strategies.
Step 7: Is it easy to say or spell?
One of the important criteria when choosing a blog name is to consider the spelling part.
Is the blog name easy to pronounce?
Is the blog name easy to spell?
Getting this part right is crucial. Sometimes a blog name looks great on paper, but when you say it out loud, there’s ambiguity.
Here’s a real life story of mine.
Some years back, I had a blog name called eStudioWerks.com. It sounded great and I knew I was on to something. That was until I had to reach out to my web host support for some help. They asked me to confirm if I meant eStudioWorks.com. You see, “werks” and “works” sounded alike and that could be an issue for you in branding in the future. You are definitely going to confuse your readers!
Need another cool blog name example?
Photo sharing site ‘Flickr’ also had similar problems because people naturally typed ‘Flicker’. They ended up buying both domains and setting up a permanent redirect, so they didn’t lose business. Try typing ‘flicker.com’ into the URL bar:
Website visitors are always confused between Flickr and Flicker
And you’ll get directed to ‘flickr.com’ instead:
Searching for Flicker.com will redirects you to Flickr.com
The moral of the story for choosing a blog name is simple: Trying to be clever with words doesn’t always work out best.
Part 2: Methods / Inspiration
Inspiration and imagination are great ways to choose a blog name
The second part in choosing a blog name is through using the right methods. Most of the time, we choose a blog name based on inspiration or our blogging heroes.
For instance, I look highly at Pat Flynn from Smart Passive Income. I ended up purchasing the domain name, Smart Internet Lifestyle to be like him!
The purpose of this part of choosing a blog name is to remove the guessing game. Here are ten tools and methods to help you choose the best blog name.
Method 1: Self-named blog names
Typically, there are many ways to choose a blog name and to be honest, there could hundreds of them. This specific blog naming formula is my favorite.
Self-named blog names.
Ladies and gentlemen, this is by far the most popular blog name generator for bloggers. Here are some of the most powerful self-named blog names in the market today.
You see, having a self-named blog is pretty awesome. For starters, you are branding yourself. Your name is always the most important thing in life—and you want to make the most out of it.
Self-named blogs are best when you are creating a brand for yourself. Some blogging niches such as self-development, coaching, public speaking and consulting are best with self-named blogs.
As this point of writing, I know that there are many words around that the disadvantages of using a self-named blog.
To be honest, it is not much different compared to a unique blog name. Depending on the name and blogging niche you are in, the challenges faced for branding your new blog name is rather similar.
Therefore, if you are comfortable with a self-named blog name, I recommend you to proceed with it. Don’t let the naysayers turn you down!
Method 2: Blog name that resonates
This is one of the most common methods in choosing a blog name.
blog name = [topic or audience group] + [end goal or transformation]
If this is something you are interested in, here are two more examples that you can use as guidance.
iPhone Photography School = [iPhone owners] + [lessons on how to take better photos with your iPhone]
Photography Life = [photographers (all levels)] + [guides on landscape, wildlife, and portrait photography]
Sometimes you can flip the formula around:
blog name = [end goal or transformation] + [topic or audience group]
Expert Photography = [become an expert at photography] + [beginner photographers]
Do you know that this is an awesome method to choose a blog name? Some years back, I came across a blog name, SocialMediaRush.com and ended up buying the domain. 11 months later, I sold that domain for around $500. Pretty good ROI if you ask me!
I recommend you to get started by drafting all the generic keywords (1 to 2 words long) and add some variables either in the front or back of the keyword. You will be surprised on the blog names you can create from scratch.
Method 3: Create a Portmanteau
What is Portmanteau and how it helps you to choose a blog name?
No, we are not talking about travelling bags but more on creating unique blog names.
In short, a portmanteau is a word that blends the sounds and combines the meanings of two others.
For example:
‘podcast’is a combination of the words iPod and broadcast
‘brunch’ comes from breakfast and lunch
You can combine two words to create a new word, especially two words that speak about what you’ll help your audience with, or key brand values.
A great example to this is CopyBlogger.com, where it combines the word “copy” with “blogger.”
Using portmanteau in choosing a blog name
The usage of portmanteaus allows you to create very unique blog names that are often times still available (.com domain).
This method of choosing a blog name allows you to save money in purchasing expensive, premium domains and at the same time, owning a unique blog name.
I love using blog name generators to choose a blog name and the reason behind this is simple. You don’t have to crack your brain to think of the next premium blog name.
I, for one, is not really good in coming up with blog names. That’s why I opt for self-named blog instead.
When it comes to blog names generators, there are many that you can choose from (thanks to Google). The advantages using blog name generators are as follow:
Free to use
Multiple variations
Ability to check domain availability in bulk
Fast results
Low learning curve (easy to use)
Offers related and similar blog names
Carry on reading to discover the best and free blog names generators today.
If you want to generate a list of snappy, funny and original names for your blog or website, you got to check Satori Studio out.
Unlike other blog name generator tool, this tool is easy to use (user-friendly), results are more structured and the blog name ideas are often from available .com domains, which is a must for any modern blog.
If you are not sure what to call a blog, this free blog name generator could be a life safer!
Panabee offers simple to use interface to generate random blog names
What is Panabee?
Panabee is a simple way to search for company names, domain names, and app names.
If you are starting a blog, you got to use Panabee because it is super intuitive to search for new domain name.
You enter a couple of words, e.g. ‘blog tips’, and Panabee generates lots of suggestions derived from phonemes, syllables, abbreviations, suffixes, prefixes, and popular domain trends:
Panabee is a free blog name generator app
There’s also lists of related terms for each word, plus availability checks on domains, app name, and social media profiles:
Related terms can also be used to generate new blog name ideas
They look nice and feel great. They are good for naming things.
The tool has some input parameters on the left-hand side where you select:
Language – Select one language to get wordoids constructed according to the rules of that language. Select two or more to blend the tastes of several languages.
Quality – Defines how wordoids look, sound and feel. The higher it is, the more they resemble the natural words of the selected languages.
Pattern – Wordoids may begin with, end with or contain a short fragment. Enter something, or leave the field empty to create completely random wordoids.
Length – Set the maximum length of the wordoids. Short wordoids tend to look better than long ones.
Domain – Choose whether to show or hide wordoids with both .com and .net domain names unavailable.
Here are some suggestions for ‘high-quality wordoids in English, that contain “blogging” and are no more than 10 letters long’:
Wordoid.com is a free blog name generator
The only funny thing about Wordoid is that it does generate strange blog names.
Method 6: Choose a blog name using Thesaurus
As a writer and blogger, a thesaurus is one of my most-used tools. But it can also be a source of inspiration when you’re trying to come up with your blog name.
Thesaurus is a great tool when it comes to finding synonyms (when choosing a blog name).
Synonyms are those words that have a similar meaning to your keyword. For starters, the word ‘tutorial’ has many different meanings depending on the context in which it’s used:
Thesaurus offers a wide range of tools to help you find unique blog names
Clicking on any of the relevant terms will open up more options and other synonyms.
This is what happens when I click on “academic”:
This tool also offers a list of most relevant keywords (highlighted in dark yellow)
In short, using a thesaurus is a great way to generate blog name ideas (and without paying a single cent for it).
Method 7: Using alliteration to generate blog name ideas
Alliteration means the occurrence of the same letter or sound at the beginning of adjacent or closely connected words.
Here are two examples to give you an idea:
Shooting Star Soccer SchoolMusic Mayhem
One of the most satisfying things about alliterations is the natural rhythm they bring to your brand name.
Out of ideas when choosing a blog name? Use the thesaurus to find more related keywords!
Method 8: Abbreviations
How to use abbreviations to create cool blog names?
Wait, what is abbreviations?
An abbreviation can often turn out to be better in the long run than the full-length version of a brand name. Take International Business Machines for example. That’s quite long-winded, and with so many letters there’s a high chance it could get misspelled or mistyped. But IBM is more snappy and memorable.
Three-letter abbreviations seem to do particularly well:
BMW – Bayerische Motoren Werkein German, or Bavarian Motor Works in English
RAC – Royal Automobile Club
PWC – Price Waterhouse Coopers
Method 9: Unrelated words (bold blog names)
Unrelated name ideas could lead to unique blog names
If you are searching for the best blog names, you should let your imagination go wild. In other words, there is absolutely no issue using unrelated words to create a cool blog name.
Want a catchy blog name? Using unrelated words for your blog name to be different from the rest.
If you think that your blog name doesn’t sounds good, think again.
Here’s a billion dollar tech company that uses a fruit name:
Make the blog name as unique as possible to your brand
Method 10: Blog name is another language
If you’re struggling to find a unique name in your language, then consider trying a different one. Or combine words from different languages.
I am always searching for the best blog names that I could buy and keep them in the inventory. To be honest, it is really hard to find unique ones as those will go off the selling list like hot cakes.
The solution? Searching for another language!
I’m living in Asia and being an Asian, I am exposed to multiple languages since childhood time. I always love spy movies and sadly, spy.com is taken. Now, what happens when I convert the word “spy” into Malay language? It is now “pengintip” and I was lucky to discover that pengintip.com is available (and of course, I purchased it).
The moral of the story is simple. If you can’t find a blog name in English, consider searching in another form of language. If you don’t speak multiple languages, consider using Google Translate to do the translation for you.
You might just get lucky!
Method 11: Focus on your competitors
Use your competitors to choose a blog name
I know, focusing on your competitors may not be the best thing you can do when it comes to searching for a blog name … but sometimes it can be enough to give you a moment of inspiration. Personally, I love to consider it the “Ah-ha moment.“
The concept here is real simple—your competitors would give you an idea of the blog name.
As you can see, all of these starts with “Search Engine”. Thus, you might want to do the same too.
Method 12: Old school—pen and paper
A pen and paper could generate unique blog names as it removes digital interference
Calling all old souls out there. If you want to find the best blog name, this is a great way to do so.
By using a pen and paper, it helps you to visualize the topics and possible blog names. To start, here’s what you need to do.
Divide the paper into two parts
On the left side of the paper, write down all the general keywords you can come up with (try to stick as close as your niche as possible)
On the right side of the paper, write down all the adjectives and random words you can think of
Pick one name on the left and on the left, and combine them
Mix and match until you find one that you are happy with
You can take this one step further and invite friends and family to a brainstorming session. Everyone has a different perspective, and you’re sure to end up with ideas you hadn’t considered.
Method 13: Expired domains
If luck is on your site, you are able to find premium blog names with a fraction of the cost
Are you looking for hidden gems? I bet you do.
Expired domains is one of my go-to tools to choose a blog name. There are two ways you can use expired domains to find a blog name:
Using expired domains as idea generators to unique blog names
Purchase expired domains with unique blog names
How to use expired domains to choose a blog name? Follow these exact steps:
Directory Word Domains (choose English or any language of your choice)
Tick only new last 12 hours (or you can go for 24 hours)
Tick only available Domains
Domain per page (set to 200)
Click Apply Filter
Now, what do you get from the above setting?
You will get list of super targeted, fresh and highly relevant expired domains. You can now decide to either buy them (if they are available) or get a blog name similar to them.
Here’s how it looks like.
ExpiredDomains.net is one of the best places to choose a blog name for free
I recommend going through the expired blog name lists with .com and .net at least once a day. You will never know when you hit the jackpot!
Method 14: Heading to the bookstore
Get blog name ideas at bookstores near you
Wait a minute. What?!
Yes, bookstore. I love bookstores because it gives me a nice range of ideas. Regardless it is blog post ideas or choosing a blog name, running through the books in the shelf is a great way to generate blog names for free.
Here’s how it is done (I recommend you to try this as soon as possible):
Make sure you have a notepad or a note-taking app installed on your phone (I use Evernote by the way)
Head over to the best sellers section
Jot down a list of titles that interest you the most (they can even be single word)
Work the titles in your brain or at home
Come up with some awesome blog names
When it comes to choosing a blog name, you want to choose a blog name that is popular and attracts others. Lucky for you, most authors would spend days crafting the best book titles. Therefore, use this book titles to your advantage and try to incorporate relevant ones into your blog name.
You may even want to search for relevant blog names using free blog name generators.
I purchased WordPressProfs.com and realized that I had infringed the word “WordPress.”
When you choose a blog name, make sure you avoid going for big names as it will bite you in the ass down the road.
Method 16: Avoid using numbers or special characters
Choose a blog name that is easy to type out
Having a cool blog name is not about having special characters in it. This could be one of the biggest mistakes ever!
You should focus choosing a blog name that is easy to remember and don’t take a long time to ‘figure that out.‘
In other words, blog names that is easy to typed out will always be the best option.
Summary: Choosing A Blog Name
There are many ways you can choose a blog name. Whether you are searching for a cool blog name, a good blog name or a unique blog name, the above 16 steps will definitely help you out.
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About Reginald
Young at heart and a deep passion for entrepreneurial success, Reginald is devoted to share everything he had learned about online marketing with the public. Follow him for more awesome postings.
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How To Do Image Optimization In WordPress?
While WordPress is an excellent blogging CMS for beginners, WordPress is definitely not the best in doing image optimization. As a matter of fact, this is the single reason why the term “image optimizer WordPress” is often searched for by bloggers.
Imagine optimization is required in WordPress for two reasons—for improving website loading speed and to rank better in search engines.
As a WordPress developer myself, one of the biggest struggle is to build a WordPress website that is fast, beautiful, conversion-focused and super easy to manage.
Of course, this leads me to answer one major question—how to optimize images in WordPress?
Before that, I recommend you to bookmark and share this article with your peers.
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Here’s a quick 5-minutes video to kick start
How To Optimize Images Without Plugin?
An optimized image allows your website to load faster while reducing server resources
By default, images uploaded to WordPress are not being compressed. So, how to enable WordPress optimize images without plugin?
Photoshop is the best most effective tool in optimizing images before uploading to WordPress. As a rule of thumb, always upload images based on the exact size … simply because WordPress sucks at resizing the image and this process leads to straining your server resources.
If you hate Photoshop like I do, Canva is a great alternative tool to optimize images. Canva allows you to resize the images before uploading to your WordPress website.
There are many image optimizers that you can use. What these tools do is to resize the image, reduce unwanted pixels and of course, make the image size smaller. The smaller the image size, the faster it takes to load the images.
The free Smush plugin offers limited but sufficient features for bloggers who want to optimize their images. Smush Pro which is a premium image optimization plugin for WordPress offers more comprehensive image optimization including lazy loading feature that helps reduces website loading time. Download Smushit here.
EWWW Image Optimizer is an excellent alternative to Smush. It does not offer lazy loading feature but it has superb image optimization features to keep the images looking good (even with a reduction in size). Download EWW Image Optimizer plugin here.
I like ShortPixel because this plugin does compression not only for images, but for PDF files as well. Just like Smush, ShortPixel comes with premium features with a small monthly commitment. Download ShortPixel to compress images now.
If you are looking for a good WordPress image optimization plugin, Imagify is quite a go-to plugin for bloggers. With over 200,000+ installs, this plugin comes with easy to configure setting, effective image optimization and resizing. Imagify comes with free optimization services for a limited number of images and if you require more, there are paid optimization packages that you can choose from. Download Imagify here.
Using image optimizer WordPress plugin allows you to save time and makes optimization by default. When set up correctly, the process of optimizing images will be an automated process (so that you can focus more on your blogging business).
These WordPress plugins will enable image compression (often known as “Losslessly Compress Images” process) which will reduce the image size dramatically—without impacting the image resolution.
Specify Image Dimensions
Optimize WordPress images by spicifying the image dimension
There are many ways you can specify an image dimensions to optimize the image. Specific image dimension will ensure that the server loads the right size when required and no additional resizing needed to be done by the server. This will reduce the stress and improve the performance of the server … which leads to a faster response time.
Now sure how to optimize an image by specifying the dimension? Here’s an example when you are uploading an image in the widget area.
Specify the image dimension helps to improve website loading time.
Combine Images Into CSS Sprites
Combining images is a great way to optimize images in WordPress
What is combining images into CSS sprites?
Sprites are two-dimensional images which are made up of combining small images into one larger image at defined X and Y coordinates. To display a single image from the combined image, you could use the CSS background-position property, defining the exact position of the image to be displayed.
CSS sprites is a collection of images put into a single image. A web page with many images can take a long time to load and generates multiple server requests.
CSS Sprite is very effective in optimizing images (serving a single request instead of dozens of request). However, if it require some CSS knowledge as it can easily break the ability for your site to load images properly.
Avoid Image URL Redirects
How does URL image direction impacts website loading speed?
Every redirect will lead to a waiting time—and having too many redirections will impact your website loading speed.
Image URL redirection often happens when you are changing from HTTP to HTTPS, changing from www version to non-www version or started serving images from a CDN.
Resizing images is the quick-and-easy way to reduce file size. It creates an exact replica of your image, but one where everything is smaller.
Shrinking an image beyond a certain point means some elements are barely visible. This is especially problematic when the focal point of an image is no longer clear.
Cropping is the alternative to resizing. Rather than shrinking the entire image, you are essentially trimming around the edges – like using a pair of scissors on a photograph. The part of the image you are trying to show becomes more prominent, and you cut away all the distractions from the background.
Here’s a demonstration of how cropping an image can be better than simply resizing it, using a trusty WordPress screenshot.
The resized image
Original image size (uncropped)
The cropped image:
Cropped image (optimized in size)
Of course, the benefit of cropping is that, just like resizing, it reduces image dimensions, cuts file size, and is therefore a great way of doing image optimization in WordPress.
Serve Images On A CDN
What is a WordPress CDN and how it helps in optimizing images?
Everything online happens in an instant, right? Well no, actually. Geographical distances between a visitor’s location and your website’s server have an impact on site speed – the larger the distance, the longer the wait.
To solve this latency problem, consider installing a content delivery network (CDN). CDNs store your website on multiple servers spread across the globe, then connect your visitors to the one geographically closest to them. Latency problems solved, your website is served more quickly.
If you want to speed up WordPress, you’ll be pleased to learn that Optimole plugin ships with its own free CDN – just for images.
All you need to do is install and activate Optimole. Voilà – your images will be displayed in record time.
What is Optimole? Optimole is your all-in-one image optimization solution for WordPress that offers image CDN (under it’s paid plan). Integrating Optimole will speed up the overall website loading speed because you are serving highly optimized images over WordPress server.
While Optimole is an excellent CDN for images, there are several other CDN services that offer a full range of speedy CDN services (serving JS and CSS for example). Here are two of the best in the market today:
By default, the WordPress software treats all images equally. However, this is quite clearly an inefficient use of resources, and especially if you want to do any image optimization in WordPress.
After all, an image at the bottom of the page won’t be seen until much later than the image at the top of the page – doesn’t the first image deserve priority?
Prioritizing images is exactly what lazy loading achieves. Images at the top of the page are prioritized, while images below the fold are loaded only when the visitor scrolls down the page. This makes lazy loading the “just in time” equivalent of web page loading.
Here are the best (and recommended) WordPress lazy loading plugins:
CloudFlare Mirage (Pro Feature) – reduces image requests, lazy loads images, and improves image load times on mobile devices with slow network connections.
Here are some additional details.
Resizes images based on a visitor’s device/connection. A visitor on a poor connection will get a smaller version (lower resolution) until they are back on a higher bandwidth.
Reduces amount of requests – instead of sending multiple requests for all images on the website, Mirage pulls this into one request so visitors can see images immediately.
Lazy loads images (only loads them once users scroll down and actually see the image).
CloudFlare Image mirage improves load time for WordPress websites
CloudFlare Polish (Pro Feature) – strips EXIF data and compresses images.
Cloudflare Image Polish automatically optimizes images for website owners
Last but not least, CloudFlare Hotlink Protection.
CloudFlare Hotlink Protection – prevents people from copying your images and pasting them on their own website, which (since you’re still hosting that image) will suck up your bandwidth.
CloudFlare Hotlink Protection protects your images from being hotlink to other sites
Overall, CloudFlare is an important tool for WordPress image optimization. It is powerful, easy to use and very effective for website owners who are serious in getting faster website loading speed. With no coding required, CloudFlare is excellent for beginners and advanced users alike.
Saving Images Using The Right Format
The differences between PNG and JPEG
Do you know that saving images using the right format is extremely important when it comes to image optimization?
Most of the time, images are uploaded to WordPress either in JPEG or PNG format. But do you know what they are really used for?
PNG is uncompressed (larger file size) and should be used in simple images without lots of colors.
JPEG is a compressed (smaller file size) which slightly reduces image quality but is smaller in size, and is used in images with lots of colors.
Optimizing Images With Alt Text
What is Alt Text? What is Alt Tags?
Optimizing images is more than just to ensure your website loads fast. It involves ensuring that you are sending the right signals to search engines (for your website ranking).
Using Alt Text (also known as Alt Tags) is a great way to send the right signals to Google and here are some information that is critical for your SEO ranking.
These should be the same as your image file name. You can use the Automatic Image Alt Attributes plugin to automatically use the file name as the alt text. As long as you’re using relevant images, some of them should naturally include (bits) of your keyword… there is absolutely no reason to stuff keywords in images, which risks a keyword stuffing penalty.
Add Alt Text To Images Automatically – use the Automatic Image Alt Attributes plugin. Now whenever you add an image, the plugin will add alt text which is the same as the file name.
ScreamingFrog is a free tool that helps you find missing alt text effectively
How to optimize images with Alt Tags?
The first step is to understand what Alt Tags (or Alt Text) are used for. In this case, these are important signals that search engine uses to understand what the image is all about. Spiders or web crawlers are able to understand words but not images.
The second step is to create short and specific alt tags that make sense to search engines. Here are two examples of alt tags for the below image.
What can you understand from this image?
This is a sample of a good alt tag: “A boy playing with a puppy”
This is a sample of a bad alt tag: “Dog”
Having the right alt tag is important for image optimization especially in WordPress. WordPress allows you to optimize the image by inputting alternative text in all images (as seen below).
Wrapping Up: Image Optimizer WordPress
The image optimization process is an important process that will impact the way your WordPress blog works/performs.
By using image optimizer WordPress, you stands a higher chance in getting more traffic from search engines and your blog will load faster.
Before you go …
This is the safest and most efficient W3TC configuration until date. Download and import directly to your W3TC now!
BONUS
About Me
Young at heart and a deep passion for entrepreneurial success, Reginald is devoted to share everything he had learned about online marketing with the public. Follow him for more awesome postings.
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Could Your WordPress eCommerce Website Hurting Your Business?
Off the shelf, WordPress is great for publishing and sharing content.
To make it work for ecommerce, however, the leading CMS platform requires some hands-on attention. Or, at the very least, there are a lot of hoops and hurdles that the ecommerce site owner needs to undertake to optimize their WordPress-powered website.
Sadly, many aspiring ecommerce entrepreneurs aren’t learned enough in the field of web development/design or conversion rate optimization. So much so that when they attempt to transform their WordPress website into an ecommerce store, they end up making mistakes (both those that are and those that aren’t so obvious to the general public) that cause their web visitors to click away.To help you avoid the exact scenario that I described, I’m going to share with you several reasons why your web visitors are most likely turned off by your WordPress ecommerce site.
If you’re seeing a relatively high percentage of your site visitors click away without having bought anything, then you need to check these out.
1. Your pages load terribly slowly.
Consumers expect ecommerce websites to load fast. How fast, you might want to ask? Three seconds. If your page takes longer than three seconds to load, there’s a good chance your visitors would have already clicked away by then.
The thing with WordPress is it has thousands of installable plugins. There are plugins for dropshipping, content creation, search engine optimization, marketing, etc. In a lot of ways, the library of plugins that WordPress supports gives their users an unfair advantage over their competitors.
On the flip side, however, these plugins can have an adverse impact on conversion rates. This is because installing too many plugins can slow a website down. As an ecommerce entrepreneur, you need to be wary of this. You need to be choosy about the plugins you’ll install.
To help you determine if your website speed is still acceptable after installing all the plugins that you think you need, you can use an online tool like GTMetrix.
After entering your URL, the tool will show you its results after scanning your website. To show you how it works, I entered “bing.com” as an example:
GTMetrix shows you how fast or slow your website loads, and gives you a score.
Many factors can cause a slow page load speed, such as:
Excessive plugins installed;
Photos are extra large or not optimized;
Numerous file requests (RTTs);
JavaScript issues;
Too much flash content, etc.
GTMetrix also recommends some actions you can take to improve your page speed. As you improve it, your conversions and sales will eventually improve.
2. You have a poor ecommerce interface.
Because WordPress doesn’t have any of the most crucial ecommerce functionalities built in, site owners need to put in some extra effort, transforming their websites into full-blown online shops.
They do the tasks that professional web developers and designers do — even if they don’t have the skills or knowhow to do it well. The result? The WordPress site ends up having missing or faulty ecommerce functionalities.
Not only that, but the website design and the experience it gives to the users also becomes less than stellar. If you want to build your ecommerce site with WordPress, you need to have an outstanding ecommerce interface. You can achieve that by installing reliable ecommerce plug-ins, such as BigCommerce.
Installing plug-ins like BigCommerce allows you incorporate ecommerce functionalities like shopping carts, wish lists, shipping, product integration, payment processing, and others, into your WordPress site seamlessly — all without you having to type countless lines of code.
3. Your product pages aren’t UX-friendly.
Customers hate it when they have a hard time finding your products, or if your item list is incomplete and your product pages aren’t categorized properly. They may also find your product pages dull when they’re not interactive, and have poor content or descriptions.
When ecommerce store owners build their product pages from the ground up, there’s a good chance their visitors will have a poor experience on the page. This is because the store owners are unfamiliar with what makes a user experience interactive and exciting.
When that happens, your customers lose interest and click away. You also lose opportunities for conversions and sales. If you have this kind of problem, you can fix it by hiring a professional website developer or conversion rate optimization expert.
These experts enhance your entire site UX/UI and ensure your product pages are primed for conversions.
4. Your site security is weak.
Content management systems (CMS) like WordPress are often vulnerable to cybersecurity issues like brute force attacks, SQL injection, and malware. Ecommerce sites like yours are hubs that see financial transactions, customer and business information, and other data assets valuable to you and the hacker.
Thus, it’s imperative that you secure your WordPress ecommerce site and make it obvious to your visitors that your site is secure — otherwise, they will only click away for fear of buying from a website that isn’t secure.
How to check if the website is secured?
One way you can do so is by applying for a secure sockets layer (SSL) certification. An SSL-certified website with HTTPs is secure because it indicates that it’s encrypted; that is, a hacker has to access an additional security layer with encryption keys. You’ll know your website is SSL-certified when you see a padlock icon beside your URL and HTTPS instead of HTTP.
WordPress, when you first install it for your website, is not automatically secure. You must apply for SSL certification and protect your site with HTTPS.
5. Your site is not mobile responsive.
Did you know that 82 percent of Internet users in the United States have shopped from mobile devices? More and more people are now into mobile shopping because it’s convenient. That means they also value UX/UI (user interface) even on their smartphones and tablets.
As such, you must ensure that your website is mobile responsive. If your site is responsive, it is user-friendly and navigable. The components of your website, including banners and menus, will also remain intact and not disordered.
If you want to see how your site looks on mobile while on your desktop, follow these steps:
Open your site on your browser.
Right-click anywhere on your site.
Select
The page will then look like this:
You can even choose to view it on specific devices, like iPhone, Samsung Galaxy, Nokia, iPad, and more.
WordPress, as a platform, does support responsive page design. Some older themes, however, do not. When you select an ecommerce-centric theme for your WordPress site, be sure to get one that is also responsive. A good idea would be to use the best WooCommerce theme out there. You will rarely find themes that aren’t responsive, nowadays, but just in case, be sure to check.
Responsive design ensures that your web visitors not only have great UX/UI on desktop but, just as importantly, on mobile. Your customers can then enjoy browsing and buying from your ecommerce site wherever they may physically be, increasing your sales and conversions.
The bottom line
WordPress is ideal for blogging, and using it for ecommerce too is feasible – if you develop and optimize your site accordingly. If any of the reasons for repelling your customers apply to your WordPress-powered ecommerce site, you need to work toward resolving them.
As you enhance your WordPress site, you’ll be well on your way to keeping your customers and watching your sales skyrocket.
About Me
Young at heart and a deep passion for entrepreneurial success, Reginald is devoted to share everything he had learned about online marketing with the public. Follow him for more awesome postings.
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Choosing The Best WordPress Themes for SEO Agencies
SEO agencies are all about branding and professional outlooks. I mean, let’s face it. You need to use the best WordPress theme for SEO agencies and you don’t mind spending a fortune on it because an SEO project can easily earns you thousands of dollars each month.
Carry on reading more to learn more about the best WP theme you should be using today.
What Does A Good WordPress Theme For Agencies Do?
I’m sure you have this at the back of your head—but I’m going to share some of my personal thoughts too. If you know this, please scroll down to the next part … right to the best WordPress themes for SEO agencies.
Advantage #1: It’s good for SEO
A good WordPress theme helps you with SEO. As a freelance SEO consultant myself, I spend money on well-coded premium WordPress theme for my SEO business.
Why?
Because no two WP theme are made equal—and there are many WP themes that are badly coded.
Advantage #2: Professional looking
The SEO industry is a super competitive one—and you are going to generate more SEO project leads if you start looking professionals.
Let’ me ask you a simple question. Take a look at both the images below (and tell me what you think—I’ll tell you mine!).
Lacking focus on website design and user experience will lead to high bounce rate
What you are seeing on the left side of the screen is a badly design website theme. If your SEO agency is using something like this, you got to change to the right WP theme … like right now.
Failure to address this issue is going to lead to multiple SEO problems!
Now, this is what I call an awesome WP theme. This theme has multiple call-to-actions that are properly placed with the right colour (your eyes are attracted to them and not on the entire page).
The fonts are easy to read and the hero image on the website resonates closely to what the audience (potential customers) are looking for.
Beautiful WP theme that generates lead for business
Finally, what that being said, there are any reasons why you need to use a good WordPress theme for SEO agencies/businesses.
Here are the top ones you should be using for your SEO agency today.
Divi Theme
The first choice in choosing a WordPress theme for SEO agencies or SEO businesses is Divi by Elegant Themes.
Divi Theme is a drag and drop WordPress theme from Elegant Themes that could revolutionize the way you build websites—which fits perfectly for SEO agencies.
Divi allows you to customize every expect of your website (H1, H2, tags etc.) in just a few clicks. I’m sure you know exactly what I mean!
Thrive Architect is a great WordPress theme choice for SEO agencies
The second best WordPress theme is definitely Thrive Architect. But here’s the thing—Thrive Architect is not a WordPress theme.
Thrive Architect is a drag and drop WordPress builder that is compatible with any WordPress theme in the market. You can easily download and install Twenty Sixteen, and integrate Thrive Architect directly to it without any issue.
There are many advantages using Thrive Architect—for starters, it comes with over 375 ready-made templates and landing pages. Instead of spending hours trying to build a perfect WordPress page, you can now focus on your SEO business.
Through the years using WordPress, the drag and drop feature of Thrive Architect is by far … the most superior one I had ever used.
Conversion Focused WordPress Theme for SEO Agencies
Personally, I recommend going with Divi theme as it is comes with both Divi theme builder and Divi builder (plugin). Divi builder plugin is an excellent addon if you are looking for a drag and drop builder to integrate with your current WordPress theme.
My decision for recommending Divi theme is due to its flexibility, customization and pricing.
Still looking for the best WordPress theme for SEO agency?
I hope you find this article useful and if you need anything, drop me a message and tell me all about it!
About Me
Young at heart and a deep passion for entrepreneurial success, Reginald is devoted to share everything he had learned about online marketing with the public. Follow him for more awesome postings.
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The Best WP Theme for Architecture Website?
No matter what industry you are in, you need a good WordPress theme. In today’s article, let’s discuss the best WP theme for architecture website.
Do you know that is importance of having a good WP theme?
A good WP theme for architecture website helps you to:
Create strong branding
Build trust
Create great first impression
Generate leads (faster)
Getting free traffic from Google
Grow a loyal audience/fan base
Mobile responsive (so your website never looks bad on mobile)
Traffic building master piece
What is the best WordPress theme for architecture websites?
How to define the best WP theme for architecture website?
As a freelance website developer myself, I am tough on the WP theme that I choose/use.
Functionality, features, SEO setup/markup and custom header/footer are critical for my website success. These are just the very least of what I expect from a WP theme.
Make no mistake. A website design represents your architecture firm. At the very least, ensure that the website design is align with your brand colours and professionalism.
In today’s technology, most WP themes are mobile responsive and SEO friendly (which are great things).
And the down side? Too many choices to choose from!
Lucky for you, I’m showing my personal favorite (two of them) in the coming minute. Scroll below to learn more.
WP Astra + Elementor Pro
WP Astra and Elementor Pro is an excellent combination when building custom WP theme for architecture websites
I’m using WP Astra and Elementor Pro (read my Elementor review) for this blog. This article you are reading right now is build on WP Astra framework and Elementor Pro custom build.
Here’s what you need to know about both WP Astra and Elementor Pro if you are looking for the best WP theme for architecture website.
WP Astra
Very basic theme with good coding structures
Comes with free and paid version
The free version is sufficient if you are using Elementor Pro
Very basic and lightweight—excellent for faster website loading speed
Elementor Pro
Excellent WordPress builder that doesn’t suck
Customized templates allow you to build webpages fast
Zero coding skills required
Visual drag and drop WordPress builder
Very lightweight and low learning curve
WP Astra and Elementor Pro is the perfect WP theme for architecture website if you are keen of doing your own website without hiring any third party freelancers. This can save you thousands of dollars and you can easily build a WordPress theme from scratch under 60 minutes.
Elementor Pro comes with professional and ready-made templates that you can choose from. Most of them require just a few clicks and your entire website can be completed in no time at all.
Undecided if this is the best WP theme for architecture website? Don’t worry, I got you covered in this article.
Take a look at this video to learn more about Elementor Pro!
Summary: I can’t see any reason for not using WP Astra and Elementor Pro for your architecture website. I highly recommend you to take a look at both of them and try imagine how these can create the best WP website you ever dreamed of!
This is Elementor
3,000,000+ website owners can’t be wrong. It’s free to download, and it’s free for life.
Download Elementor Now
Thrive Architect
Thrive Architect is easy to use and very powerful for absolute beginners
Are you looking for the best WP theme for architecture website that doesn’t require any coding skills, loads fast, looks professional and doesn’t burn a hole in your pocket?
Lucky for you, Thrive Architect is here to help out.
I used Thrive Architect over four years now and I had only good things to say about Thrive Architect. Here are some of the features on Thrive Architect:
Instant drag and drop editing feature (better than Elementor Pro)
327+ beautifully designed landing pages
100% conversion focused landing page templates
Pre-built conversion elements
Lifetime updates
Massive integration with 3rd party tools
Doesn’t cost a bomb
Constant update and great support
As an active user of both Elementor Pro and Thrive Architect, I would say that Thrive Architect is best geared towards beginners who don’t want to spend a long time building a website.
Thrive Architect allows you to build landing pages, homepages and even blog posts in just a few clicks. Compared to Elementor Pro, Elementor Pro is slightly better in customization but could lead to some challenges especially for beginners.
Affordable, Powerful and Effective
If you are looking for the best WP theme for architecture website, Thrive Architect is your best option.
The Best WP Theme for Architecture Websites
Both Elementor and Thrive Architect are excellent choices for building architecture websites. More importantly, both of them are compatible with majority of the WP themes out there.
If you looking for a simple WP Theme, I recommend you go with Thrive Architect.
If you are looking for a highly customized WP theme, Elementor is your best bet!
About Me
Young at heart and a deep passion for entrepreneurial success, Reginald is devoted to share everything he had learned about online marketing with the public. Follow him for more awesome postings.
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