Category: Web Development

  • The Web Performance Checklist That You Need In Order To Provide The Best User Experience For Your Visitors

    The Web Performance Checklist That You Need In Order To Provide The Best User Experience For Your Visitors

    Digital marketing has never been more important. The advent of the internet has completely changed the way we do marketing. From traditional TV commercials and radio ads, the field of marketing has expanded to include a wide variety of social media ads that you’re bound to see as you browse through your feed. While these ads are effective, they are merely supplements to the mainstay of every digital campaign — the website.

    Websites are one of, if not the most important thing for any legitimate business to have. It is one of the best ways to cement your brand’s online presence and it is often indicative of a business that means business. You only need to think of the biggest brands you know and you’re going to see that each and every one of these brands has a website. Having a business without a website to represent it is like having a brand name without a logo. You’re not getting optimal results without it, that’s for sure!

    Because websites are a very crucial component of any brand, you need to ensure that your website is able to provide a solid user experience. This doesn’t just mean that you have to create a website that’s aesthetically pleasing and one that has good, relevant content; you also have to ensure that your website performs well. A website that takes too long to load will have a high bounce rate, whereas a website that loads quickly is more likely to be browsed through. A great logo is also important for branding and there are plenty of businesses that can help in making a logo. There are also plenty of ways to optimize your website. So, what are the ways that you can ensure that your website performs at optimal levels?

    Observe Your Website

    The very first thing you need to do is to figure out how your website performs. It’s rather easy, as you can do this by clicking through your website and observing how the pages load and how long it takes for them to load. Do the images load quickly? Are there missing links and page elements that are buggy? These are a few things to look out for. There are many tools that are available to help you check your website. Ping Sweep tools are a great way to check for website functionality and speed.

    Clean Up Your Code

    In order to do this, you need to hire a developer that knows how to write the HTML document by placing your CSS and Javascript in the right places. An ideal set up here is to keep your CSS up top and your Javascript below. While this isn’t going to improve website speed, it’s going to ensure that your website visitors aren’t greeted by a blank page while waiting. If most visual elements of a web page are loaded, they are more likely to wait for the rest of the page to load, as opposed to visitors who get the impression that the web page isn’t working because all they see is a blank page.

    Enable Prefetching

    Prefetching is a process that allows a website to silently fetch the resources needed in order to load a website. These resources are stored in the browser’s cache, which then allows the browser to load the data much faster than if the resources weren’t stored. This is what allows some websites to load instantly, because a lot of the resources on the website have already been stored on the browser.

    Reduce External HTTP Requests

    In most instances, most of a website’s load time is caused by external HTTP requests. The speed at which a website is able to load is dependent on several factors such as the web host’s server infrastructure, the total amount of external HTTP requests, and the server’s location. There are many ways to reduce external HTTP requests. The main task here is to eliminate any features that do not improve your user experience.

    Anything unnecessary should be discarded — this means things such as unnecessary images, CSS, Javascript, and plugins. Once you’ve been able to successfully rid your website of all unnecessary features, you can further improve its performance by compressing files. 

    Compress Your Files

    Compressing your files makes your website content light and easy to load and manage. The most widely-used file compression method is Gzip and is currently one of the best methods used to compress files that have not been previously compressed.

    Ensuring that your website is able to perform well should be prioritized by any business that’s worth its salt. Websites are no less than the most credible representation of a company’s quality. They are the official source of information as well as the portal through which purchases can be made. Use our tips here to ensure that your business is bringing in clients, not turning them away.

  • How to Set Up Author Tracking in WordPress with Google Analytics and MonsterInsights

    How to Set Up Author Tracking in WordPress with Google Analytics and MonsterInsights

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    Do you want to track your blog authors with Google Analytics? If you are running a multi author WordPress blog, it is common to understand who is performing better and how you can optimize your authors to be the best performer.

    In this article, I’ll share simple ways you can take to setup author tracking in WordPress with Google Analytics and MonsterInsights.

    Installing MonsterInsights for Author Tracking in Google Analytics

    Generally, Google Analytics do not provide a direct setup to monitor your blog authors. In order to have author tracking in Google Analytics, you need to create custom settings but this can be really complicated for newbies.

    This is where MonsterInsights comes into play.

    Using MonsterInsights plugin, you can easily enable author tracking on your WordPress website.

    As a matter of fact, MonsterInsights is one of the best addons to understanding the complicated Google Analytics dashboard.

    Integrating both MonsterInsights and Google Analytics will give you detailed reports about pageviews, bounce rate and even popular authors of your blog. Of course, you can add other custom dimensions to track the authors in WordPress.

    How To Setup Author Tracking In WordPress With Google Analytics?

    To enable author tracking with Google Analytics, head over to Insights » Addons » Activate Dimensions addon.

    The next step is to connect Google Analytics to your WordPress (which is actually very straightforward). This can be done by entering the license key in MonsterInsights and click on Verify Key button.

    How To Input License Key In MonsterInsights

    Once that is done, the next step is to click the Tracking tab from the top bar. Next, head over to Custom Dimensions which is found on the left hand side of the menu or screen.

    How To Enable Custom Dimension In MonsterInsights Pro

    The next step involves clicking on Add new custom dimensions link and it will automatically display a dropdown list. You are required to select Author as your custom dimension—since you are installing MonsterInsights to track authors in Google Analytics.

    How To Setup MonsterInsights For Author Tracking

    The next step involves heading over to your Google Analytics backend. Head over to Admin » Custom Dimensions.

    Custom Dimensions in Google Analytics

    Create a new custom dimension with several fields.

    In the Name field, you need to add Author and click on the create button. It is recommended to leave the other settings as default.

    You need to match the index number of Google Analytics with Custom Dimension ID that’s available in your WordPress MonsterInsights settings.

    If done correctly, here’s what you will see. Take note of the index number.

    Author Tracking Google Analytics

    Now, visit the Insights » Settings page in your WordPress admin area. Under the Tracking tab, you’ll need to go to Custom Dimensions from the left-hand menu.

    If the Custom Dimension ID is same as the index number in Google Analytics, then you don’t need to do anything. If the ID is different, then make sure to enter the same number you noted from Google Analytics’ index column for the Author dimension and click on the ‘Save Changes’ button.

    Find Custom Dimension ID In Google Analytics

    The next step is to create a custom report within your Google Analytics dashboard to start tracking the authors properly.

    In order to achieve this, you need to go to Customization » Custom Reports which is found on the left hand side of the menu or screen.

    Look for Report Content field and define the metrics.

    In this case, you need to add Author in the option to start tracking authors.

    Create Custom Report To Track Authors

    Finally, you should complete the entire process by adding a custom author report.

    Go to Behavior » Site Content » All Pages. Therefore, choose any primary dimension (for example: Page Title) and go to the Secondary Dimension dropdown option below it.

    Finally, head over to Custom Dimensions and click on the Author option.

    Google Analytics Secondary Dimension

    Once the setup of WordPress authorship, Google Analytics and MonsterInsights are done correctly, this is what you will see.

    Author Report In Google Analytics Tracking

    I hope you find this article useful and if you haven’t get your hands on MonsterInsights, I highly recommend you to do that right now!

    Check out MonsterInsights latest promotion and pricing.

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  • Ping Services for WordPress [Updated 2019/2020]

    Ping Services for WordPress [Updated 2019/2020]

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    What Is WordPress Ping Services And Why Is It Important For SEO?

    Publishing a new WordPress post is the easy part. Getting the post indexed by Google and hitting the first page of Google is challenging. Today’s article will be about WordPress ping services and the list of WordPress pings that you should be using right now. I hope you like this WordPress tutorial!

    Does WordPress Updates The Ping List Automatically?

    WordPress is one of the best CMS in the world and yes, WordPress do updates the ping list automatically.

    However, most of the time the WordPress ping list is not really updated and limited in nature.

    Furthermore, there is absolutely no harm in having even MORE ping list services, right?

    Here’s the full list of WordPress ping list services I had been using for some good years now … and I recommend you to have the same too for your WordPress blog.

    • http://blogsearch.google.com/ping/RPC2
    • http://blogdb.jp/xmlrpc
    • http://blogmatcher.com/u.php
    • http://bulkfeeds.net/rpc
    • http://coreblog.org/ping/
    • http://mod-pubsub.org/kn_apps/blogchatt
    • http://www.lasermemory.com/lsrpc/
    • http://ping.blo.gs/
    • http://ping.bloggers.jp/rpc/
    • http://ping.feedburner.com
    • http://ping.rootblog.com/rpc.php
    • http://pingoat.com/goat/RPC2
    • http://rpc.blogbuzzmachine.com/RPC2
    • http://rpc.blogrolling.com/pinger/
    • http://rpc.pingomatic.com
    • http://topicexchange.com/RPC2
    • http://www.bitacoles.net/ping.php
    • http://www.blogoole.com/ping/
    • http://www.blogshares.com/rpc.php
    • http://www.blogsnow.com/ping
    • http://www.blogstreet.com/xrbin/xmlrpc.cgi
    • http://www.mod-pubsub.org/kn_apps/blogchatter/ping.php
    • http://www.snipsnap.org/RPC2
    • http://www.weblogues.com/RPC/

    How To Add Or Update WordPress Ping List?

    The process of updating the ping list in your WordPress is rather easy. Here’s how you can update WordPress ping list.

    1. Login to WP-Admin
    2. Head over to Settings
    3. Look for Update Services
    4. Copy and paste the WordPress ping list services into the box and hit save.

    About Me

    Young at heart and a deep passion for entrepreneurial success, Reginald is devoted to share everything he had learned about online marketing with the public. Follow him for more awesome postings.


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  • Oxygen Builder Review: Best Visual Builder For WooCommerce And Gutenberg

    Oxygen Builder Review: Best Visual Builder For WooCommerce And Gutenberg

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    Oxygen Builder Review

    I recently co-launched a new WordPress website, WPMaven.net and I knew the mistakes I had did in the past with this blog (and other blogs). 

    As a WordPress fanatic, I wanted to create a strong framework and structure to ensure that I could easily do ‘changes’ to the website (when needed) without spending a whole lot of money hiring freelancers.

    For starters, I wanted to stick to Thrive Architect and StudioPress and I realized that I should get out of my comfort zone. I should try for something new instead!

    I did my research and I discovered Oxygen Builder which is said to be a pretty cool visual builder. Of course, there aren’t many Oxygen Builder review because of two factors:

    1. There is no affiliate program for promoting Oxygen Builder plugin
    2. This plugin is still rather new in the market compared to the competitors

    It didn’t took long before I decided to grab the Oxygen Agency plan and started rolling out with the new WordPress website. What you will get below is the honest review of Oxygen Builder.

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    Table of Contents

    Is Oxygen Builder Worth The Money?

    I decided to do something different in this WordPress builder review. Instead of going with the introduction, I decided to start with my personal opinion with Oxygen Builder.

    Oxygen is a WordPress visual builder used mainly by website developers. At this point of time, it doesn’t come with any free version and the lowest tier starts at $99 for a 1-time fee.

    Here’s where it really got my head turning. 

    One time payment, unlimited usage and unlimited websites?

    This is either too good to be true (like scam) or it’s just really that good.

    I first came across Oxygen Builder during the last Cyber Monday deal. While there wasn’t any deal with Black Friday and Cyber Monday on Oxygen, many people were still discussing about it. And just like you, I wanted to know more about Oxygen Builder.

    The more I read about Oxygen, the more I was interested with it. So much so that I took out my credit card and purchase it some days later.

    What Is Oxygen Builder?

    Oxygen Builder is a WordPress visual builder that is geared heavily for users mainly in the WooCommerce and website development niche. Despite that, Oxygen Builder is still a great plugin for typical WordPress users.

    Oxygen Builder is firstly created to allow website owners to fully control over their WordPress website design through simple but interactive control buttons.

    Oxygen Builder Features

    Let’s start this Oxygen Builder review by checking out the features, shall we?

    Gutenberg and WooCommerce
    Speedy Performance
    Visual Builder
    Comprehensive Design Library
    Gutenberg and WooCommerce

    Oxygen Builder is the only WordPress visual builder that is 100% compatible with both Gutenberg blocks and WooCommerce. Most WordPress visual builders work well with WordPress but not with Gutenberg and/or WooCommerce. This is exactly why Oxygen Builder is above the competition.

    Speedy Performance

    Oxygen is lightweight and by far, it is the fastest loading WordPress visual builder by default. On average, websites using Oxygen Builder has a loading speed of under 1 second. This astonishing feat is achieved through removal of all bloatload and clean codes.

    Visual Builder

    Oxygen Builder is a powerful visual builder that allows you customize anything and everything on your WordPress site without limitation. Through my personal testing and experience, Oxygen Builder offers the most comprehensive visual builder features for WordPress websites.

    Comprehensive Design Library

    As a freelance WordPress developer, I count heavily on design libraries (such as demos) to speed up the overall web development works. Oxygen Builder comes with over 100 ready made designs, demos and other building blocks/elements to help you create a WordPress website without delay.

    Hit the play button and the video will give you a quick overview on what Oxygen Builder really is.

    As you can see above, Oxygen is definitely one of the heavy hitters in the WordPress designing industry.

    Why Oxygen Builder Isn’t Popular?

    If Oxygen Builder is that popular among website developers, why isn’t it being discussed heavily and with the thousands of publications on Oxygen Builder reviews on the Internet?

    Here are the reasons:

    1. Oxygen Builder doesn’t have a free plan
    2. Oxygen Builder doesn’t have an affiliate program
    3. Oxygen Builder team is focused heavily in product development but lacks the marketing side

    Okay, let’s face it. I’m a WordPress fanatic and a marketing guy. Oxygen is good, Oxygen is fun to use and I love Oxygen Builder. But no matter how many times I visit Oxygen official website, I was never remarketed in anyway.

    Of course, I truly appreciate this but heck, this is going to hurt their sales by far.

    *P.S. There is a possibility that I might not be the type of target audience that the Oxygen team wanted, but I know I certainly took out my credit card to purchase Oxygen Agency plan!

    What Are The Advantages Of Oxygen Builder?

    Let’s start this review by going through the features offered by Oxygen Builder. It is important to note that I will only review Oxygen Builder features that are unique to it (to put everything in context).

    Now, I helped launch and design WPMaven.net using Oxygen Builder. So, what I’m sharing is based on my personal opinion and experience using this visual builder.

    1. Oxygen Is Compatible With WooCommerce and Gutenberg

    Oxygen Is Compatible With Gutenberg Block Builder

    By now, you know the amount of effort is put into Gutenberg builder by Automattic team. Every visual builder I had used did not work well with Gutenberg—but Oxygen is different. It integrates perfectly well with Gutenberg block builder and the experience would be any more smoother than I wished for.

    But hey, don’t just hear my words. Watch this video to learn more!

    2. Powerful WordPress Visual Builder for WooCommerce

    Oxygen Integration With WooCommerce Oxygen Builder Review

    You can now build your own WooCommerce store as you wished, with Oxygen Builder. Yes, Oxygen Builder is the first WordPress visual builder than is fully integrated with WooCommerce.

    If you love WooCommerce, you are going to love Oxygen Builder even more.

    This is what I mean.

    3. Super Fast Loading Speed

    Oxygen Builder Review Fast Loading Speed

    Are you a WordPress speed fanatic like I do?

    If the answer is “Yes”, you are in luck!

    Oxygen’s clean code output and lightning fast load times keep your website visitors and search engine bots happy. On average, websites powered by Oxygen loads under 1 second even with the shittiest web hosting provider.

    This is because Oxygen Builder has zero bloatload and clean codes to ensure that your website only loads relevant items and not everything under the sun (which will lead to slower website loading speed).

    How about the Oxygen’s loading speed compared to Beaver Builder, Divi and Elementor?

    Here’s the stat:

    Oxygen vs Elementor vs Divi vs Beaver Builder

    As you can see above, Oxygen is 50x leaner than Divi, 25x leaner than Elementor, and 10x leaner than Beaver Builder. Oxygen generally only loads the scripts and styles absolutely required by your design.

    But the other builders load everything, even when you don’t use it. Animation styles, icon libraries, motion effects, slider scripts, and much more are loaded on ever page, even when you won’t be using 95% of it.’

    The below are 3 reasons why Oxygen Builder WordPress is the fastest visual builder in the market.

    1. CDN Friendly. Use CloudFlare, Amazon CloudFront, or any other CDN. CSS is cached and query strings are avoided, making Oxygen work with all CDNs.
    2. Google Font Weight Chooser. Force the use of only the chosen font weights, reducing the amount of font files that must be downloaded to display your site.
    3. Bloat Eliminator. WordPress loads various unnecessary scripts and styles by default, which you can disable in Oxygen in one click.

    4. One Time For Unlimited Usage

    Last but not least, I absolutely love the pricing structure of Oxygen. For such an intuitive drag and drop builder, it comes with three pricing, $99 for visual builder, $149 for visual builder and WooCommerce integration, and $169 for visual builder, WooCommerce and Gutenberg integration.

    The best part?

    All these plans are one-time payment for unlimited websites.

    I don’t know you, but heck, this is by far the best deal of the century for WordPress fans, website developers and WordPress bloggers.

    Enter your title

    Enter your description
    $ 39
    99
    Monthly

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    What Are The Disadvantages Of Oxygen Builder?

    There are several disadvantages using Oxygen Builder. And just like any other visual builders in the market, there isn’t a perfect website builder out there.

    The biggest challenge using Oxygen Builder is the learning curve. Sure, Oxygen Builder is created for beginners and rather easy to use, but it certainly isn’t a straightforward WordPress builder that you can use instantly (especially when you lacks coding skills).

    The core concept of Oxygen Builder is to provide the maximum flexibility for website owners to customize their WordPress website. While this is good, most beginners might find it challenging as the features can be really comprehensive.

    Oxygen Builder Features In Oxygen Builder Review

    Take a look at the above. While the layout looks sweet (c’mon, the layout is way better than Elementor, Thrive Architect and Divi combined!), it can be really confusing for WordPress newbies.

    I took around 20 minutes to understand the entire flow of using Oxygen and another few hours creating website designs correctly.

    Now, the second disadvantages using Oxygen Builder is that the content will be ‘held hostage’ by the plugin itself. In other words, the content on the website will be in codes and if you uninstall Oxygen, your entire website will not be readable.

    Oxygen Builder Competitor: Thrive Architect

    Until date, Thrive Architect is the only WordPress visual builder that do not hold your content hostage. In other words, you can uninstall Thrive Architect at anytime and the content on your website is still readable.

    Thrive Architect Demo

    About Me

    Young at heart and a deep passion for entrepreneurial success, Reginald is devoted to share everything he had learned about online marketing with the public. Follow him for more awesome postings.


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  • What Is The Best Page Builder For WordPress?

    What Is The Best Page Builder For WordPress?

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    Chasing For The Best Page Builder for WordPress

    It has been over a decade that I use WordPress for personal (side hustle), business and promoting a service. One of the smartest things I had learn and discovered from my journey is that a page builder for WordPress is probably the best, God-given gift to all WordPress users.

    No, I’m not preaching how good a WordPress page builder is but if you are blogger or a website owner, you know exactly what I mean.

    With the constant change in technology especially in WordPress, which is the best page builder for you?

    Carry on reading this post to learn more on the best page builder for WordPress.

    10 WordPress Builders Tools That Rock

    Build more websites, posts and pages faster with these awesome tools.
    More Information

    Summary

    Want to discover the best WordPress page builder plugin of all time?

    The answer is this: Thrive Architect.

    The reason for my choice is simple. Thrive Architect is simple to use and by far, this is the fastest drag and drop WordPress builder plugin. A page builder is meant to speed up the process of building pages and websites (and not cracking our heads to understand how the coding works).

    Using Thrive Architect, you can build new pages, landing/sales pages, blog posts and homepages under 5 minutes or less. And the visual builder is best to none. You can read my review here.

    But wait. Thrive Architect may be best for bloggers and affiliate marketers. How about web developers?

    I glad you ask.

    If you are a web developer, I recommend you to go with Divi by Elegant Themes. The reason is simple. If you are serious in using front end editor to build your client’s WordPress website, there is no other tool that works better than Divi. Powerful from it comes, Divi is best used when you have strong background in CSS and HTML.

    Want to know more about Divi? Read this review here.

    For the record, you don’t require coding skills to use Divi. However, having coding skills under your sleeves certainly help to make web development much easier.

    Thrive Architect

    Thrive Architect Best WordPress Themes 2019

    Thrive Architect is a state-of-the-art page builder plugin for WordPress. Managed and developer by the popular ThriveThemes.com, this is the most popular WordPress builder tool in the market today.

    For the record, 75% of the blog posts and pages in this blog is build using Thrive Architect.

    Curious to see Thrive Architect in action? You can check out the demo right here, or head over to this blog post that was build entirely with Thrive Architect.

    Pros (8 counts)

    • Front-end builder
    • Compatible with all major WordPress themes and plugins
    • Affordable (one-time payment for lifetime updates)
    • Constant updates (close to bi-weekly updates)
    • New product features launched every month
    • Fastest page builder for WordPress plugin
    • Over 275+ ready-made demo available
    • Don’t break your website upon uninstalling the plugin

    Cons (1 count)

    • Most of the themes are build with several core concepts (core concept looks are fitted well for bloggers only—you might need to change some settings/layout to fit your personal needs)

    The above is based on my personal experience using Thrive Architect (been using this plugin since beta time). While Thrive Architect is very useful and powerful (I really, really love it), I still don’t use this plugin that much especially with my client’s website.

    Overall, Thrive Architect is a very solid page builder plugin for WordPress in which I truly recommend to bloggers and WordPress website owners.


    BloggingWizard.com
    BloggingWizard.com@bloggingwizard Read More

    Your #landingpages and layouts are your first impression for new visitors landing on your website.
    Make it count. ✨
    Thrive Architect is an excellent option for crafting eye-catching landing pages with ease.

    Get Thrive Architect Now

    Divi by Elegant Themes

    Divi Theme Review

    Divi had gone a long way. Owned and designed by ElegantThemes.com, this is one of the most popular page builder tool for WordPress developers. The first few version of Divi (both theme and builder plugin) were kinda buggy. But, they did step up the game. The launch of Divi 4.0 was the change maker in the web design industry.

    I don’t use much of Divi on this blog but this new venture of mine, ArticleSumo.com is created entirely based on Divi framework.

    Curious to see Divi in action? You can check out the demo right here, or this post for more information.

    How to remove proudly powered by WordPress? Simple — Using a page builder would remove that (almost automatically).

    Pros (8 counts)

    • The most popular page builder tool for WordPress developers
    • The best visual builder tool (WYSIWYG)
    • 1-click import demos
    • Wide range of demos and designs for homepages, pricing page, contact us, about us and sales pages
    • Most affordable WordPress builder tool
    • Divi comes with both a dedicated builder plugin and Divi theme
    • Membership includes unlimited access to everything (other themes and plugins)
    • Lifetime pricing is available (massive discount and best value)

    Cons (1 count)

    • Divi is heavier than most drag and drop builders which may impact website loading speed

    If you are a website developer or managing multiple WordPress websites, Divi theme and Divi builder plugin are the best options for you to go with. Compared to other WordPress page builder tools, Divi comes with unlimited usage—which means you can install it in as many websites as you wish.

    When added with the lifetime subscription of Divi theme, you are bound for some massive savings and deals.

    Overall, Divi theme is a great page builder for WordPress … one which I have absolutely no regret in purchasing.


    Divi Monk
    Divi Monk@DiviMonk Read More

    If you are looking for a stylish WordPress theme you can customize in almost every way, Divi could be the theme for you.

    Get Divi Now

    Your turn

    Are you still looking for the best page builder for WordPress?

    Leave a comment below and tell me what you think.

    About Reginald

    Young at heart and a deep passion for entrepreneurial success, Reginald is devoted to share everything he had learned about online marketing with the public. Follow him for more awesome postings.


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  • Sales Page Template Anatomy: Introduction and Builder Tools

    Sales Page Template Anatomy: Introduction and Builder Tools

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    The ULTIMATE Guide To Sales Page Templates

    Now, hold on there genius. Do you know what is a sales page and why every marketer on Earth is chasing for the best sales page templates? **Cough, cough. Frank Kern squeeze page is really awesome. Cough, cough.**

    A sales page is a page that turn ordinary visitors into buyers. These sales pages are highly customized to encourage conversion. A well-crafted sales pages can make you hundred thousands of dollars, if not millions. An experienced sales page consultant or sales page copy writer can earn up to ten or twenty thousand dollars for a single sales page template.

    Having a good sale page template is the key for sales, conversions and a thicker wallet.

    Looking for the best sales page templates?

    Sign up with the best sales page builder and start 1-click import the top performing demo right into your account

    Today’s topic will cover everything about sales pages—from what is a sales page to building the best sale page for conversion.

    I hope you are in for the treat today … because this is exactly what you will be getting.

    What Is A Sales Page Template?

    According to Instapage, a sales page is a standalone page created with one specific purpose in mind, to secure sales for your product. The product or service you’re selling on your page can differ depending on your industry or niche. However, the purpose of your sales page remains constant – getting visitors to convert into customers.

    For me, a sales page is a tool that converts customers into potential buyers. A sales page must be there in every step of the marketing funnel to avoid losing the lead.

    Sales pages are often divided into two main types:

    • Long-form sales pages
    • Short-form sales pages

    Don’t be confused with both the terms above. As a matter of fact, both types of sales pages (above) are very similar in design. This includes the pitch of your product that you will walk through with the website visitors and ultimately convincing them to take action.

    The only difference between a long and a short sales page is the actual length of the page.

    What Is A Short-Form Sales Page?

    I really like creating soft-form sales page templates. These sales pages are complex, comprehensive and extremely straight to the point.

    Instead of (possibility) running around the bush with a super long sales page template, visitors are pulled into a much shorter sales page template.

    Here’s a great short sales page template by Ramit Sethi.

    Short Sales Page Templates
    Sample of a short sales page template

    If you are wondering, this is one of the top performing short sales page templates I had ever seen. So, how do you replicate one like this (in terms of layout and conversion)?

    Let’s get down into business and boils down what this page has.

    1. A descriptive and long headline convincing you on why you need to download the “Dream Job Secrets”
    2. A cool graphic that showcases the cover and title of the guide (it looks a bit old school, isn’t it)
    3. Bullet points explaining on what you will get right after filling up the form (super duper important)
    4. The creation of strong credibility especially with the short “about” section right after the “$10.000 in 10 minutes”
    5. Visual cues directing you to the call-to-action buttons and images
    6. A smartly done, color-contrasting CTA button with clear “100% privacy. No games, No B.S., No spam” disclaimer
    7. Lastly, further declaration of authority with logos of reputable publications where the author and his products have been featured

    You see, creating a short sales page template doesn’t require much coding skills (if that’s you think) thanks to today’s technology.

    Sales page template builders such as LeadPages and ClickFunnels make the creation process as easy as A, B and C. 

    What Is A Long Form Sales Page Template?

    Now, what about long form sales pages? For starters, a long form sales page template is a lengthy page that explains what the product is, and how it can be the solution to the given problem. A long form sales page is focused in relaying all the needed information about the offer to entice the visitor to make a decision.

    While a long-form sales page includes all the elements of a short-form sales page (i.e. a headline, form, CTA button and image), the “hero” of the page is the copy because that’s what really matters. The amount of copy makes the long-form sales page long, which is why the copy should get the most attention.

    Here’s my personal experience with long form sales page templates.

    I pretty much dislike long form sales pages because:

    • Terrible page design
    • Crazy low readability (if you are going to use long form sales page templates, make sure the content is readable)
    • The copy is written in a hyped-up manner with many exclamation points and different colored texts
    • Finally, most of the products and services that use long form sales pages are often scam (a super big, no-no for me).

    What’s the best long form sales template that I have came across?

    Here’s one by Unbounce.

    Unbounce Long Form Sales Page Template

    Why this sales page template is one of the best?

    1. The hero image is spot on (describing what the page is all about)
    2. The choice of font is well thought through and looks great on both mobile and desktop view
    3. Sufficient white space to avoid wall of text
    4. Photo of the author with logos for credibility and trust
    5. Ends with a strong testimonial from a happy client

    Most visitors dislike long form sale page template because it felt scammy and it takes forever to reach to the bottom.

    If you are planning to use a long form sales template (and you are a beginner), I recommend you to use sales page builder such as ClickFunnels to easily create a high converting sales page.

    Where To Find The Best Sales Page Templates?

    What Is The Best Sales Page Templates

    Most website owners build websites and landing pages not through coding. Instead, they spend a couple of hundreds (or lesser than that) by either buying sales page template builder or cloud sales page builders.

    There are many sales page template sellers in the market including:

    The most common and important factors when choosing a good sales page templates are:

    • Ease of use
    • Low learning curve
    • No coding skills required (hiring a sales page consultants/developer could costs thousands)
    • Affordable (either one-time payment or low monthly subscription)
    • Large library filled with sales page templates and demos
    • 1-click demo installation
    • Easy integration to major CMS including WordPress, Shopify etc.

    Building an effective sales page template takes time and effort. If you want to build sales pages fast and effective, it is always recommend to go with builder tools.

    What Is The Best Sales Page Template Builder?

    As stated above, there are many options that you can choose.

    Here are the common ones that I highly recommend (which I also use myself). 

    ClickFunnels. The easiest landing page builder that doesn’t suck. This is a full suite sales page template builder tool that comes with everything you need to make your business a success, including email marketing. Priced at $97 per month, this is one sales page template tool that business owners had been using over the last 3 years with massive track record. Start your 14 days free trial now.

    LeadPages. If you are looking for a cloud sales page template builder, this is a good option. LeadPages is used by big brands, including small business owners and bloggers to create powerful sales pages. With pricing that starts at $25 per month, this is a popular choice for sales page template builders. Start your 14 days free trial right now.

    Thrive Architect. Last but not least, Thrive Architect is my top sales page template builder because it integrates well with WordPress and it is the most affordable tool. To make the deal even sweeter, Thrive Architect comes with over 275 ready-made sales page templates for you to choose from! You can try Thrive Architect with one-time payment of $67 for lifetime access and with 30 days money back guarantee. Get Thrive Architect now.

    Summary

    In a nutshell, sales page templates must be constructed properly to ensure high conversion rates. At the same time, the sales page template builder tools must be affordable because you don’t want to burn a hole in your pocket.

    With that being said, which is your favorite sales page templates? Leave a comment below and tell me all about it!

    About Me

    Young at heart and a deep passion for entrepreneurial success, Reginald is devoted to share everything he had learned about online marketing with the public. Follow him for more awesome postings.


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