Written by Reginald Chan on April 11, 2021

Interested In Making Online Courses? Here Are The Important Details You Should Know First

As we find ourselves adapting to a new normal in the way we live our lives, it’s apparent that even the realm of education is changing in a big way. While online learning has been around for quite a while, ever since the onset of the Coronavirus, it has taken a whole new life altogether. More and more schools, colleges, universities, and higher education are taking their place in the online world as they cater to everyone’s convenience and safety alike. Online courses are a great resource for people to learn about topics they’re interested in without having to pay the outrageous fees of traditional schools. They’re also much more convenient since you don’t even have to leave your home to attend classes. This is why it’s definitely something you should think about looking into as a career shift, regardless of what it is you specialize in. If you’re thinking of making an online course, here are some important details you need to know before you begin.

Your Course Topic Needs to Be Appealing

When you decide on what topic you want your course to be about, pick something that you love and are knowledgeable about. You don’t have to present the information like a college professor, just be thorough and informative. It’s also important to choose an in-demand topic. If your course is about something too obscure or niche, you will have trouble finding students willing to sign up. Even if it’s a topic you’re passionate about, it might not be the best choice for an online course. Choose a topic that puts a unique spin on a subject that isn’t offered by other instructors.

There are Multiple Delivery Methods

There are two main ways that you can sell your online courses: learning management systems (LMS) or your personal website. An LMS is a software application used to manage and deliver online courses, which makes it easier to create and distribute your content to students. However, using plugins or apps on your website will give you more control over what you put out and how you present it. The folks at https://www.ftknowledge.com/teachable-vs-thinkific/ suggest that you research and compare any online course delivery methods to get a better idea of what they offer and how well their platform will fit your teaching style. If you can’t properly get your point across and inform students about the topic in a way that speaks to your strengths as an instructor, it will be difficult to produce a well-made online course.

You Need to Have Strong Course Goals

You need to create strong goals for your course to let students know what exactly they’ll be working toward. If your course doesn’t have a specific focus for your topic, it may not appeal to other people. Having your course deal with a topic too generally or haphazardly will turn students off, as they won’t have any idea what they will actually be learning. Come up with lesson plans ahead of time so you can be sure your course is always bringing students closer to reaching the goals you’ve set. It’s extremely important that you do your homework in this respect. To be able to set goals that are both appealing and effective, you need to gain a better understanding of the market and demographic that you are catering to. What is the age group you’re targeting? How detailed should your course be? In what faction of their lives will it be effective and helpful? These are just some of the points that you need to take into consideration as you prepare your plan and set the goals for your content.

There are Different Presentation Options

There are numerous ways you could present your course: videos, audio, text, or community activities. Choose the ones that best suit your personality and the content you want to teach. You want the experience to be engaging and informative, while also being easy to digest. If you decide to use audio and video, you’ll need to have microphones and cameras accessible so you can film, record, and edit your course. If you want your course to really look good, you’ll want to buy higher-quality gear and applications. This will give your presentations a professional appearance.

Your Pricing Model May Vary

You should figure out before you begin creating an online course how you want students to access it. Will you offer it for free as a way to lead people to your own products and services, or do you want it to be a revenue stream in and of itself? You will have to design your course differently depending on how you price it, and your marketing strategies will vary as well. You can look at what price other instructors are offering their courses and find ones with similar presentations and goals as your own to get an idea for your own pricing.

There are Two Ways to Offer your Course

There are two methods that you can offer your course: in bulk or in increments. Giving students a chance to see all your content at once can allow them to experience the entire breadth of the topic at their own pace, which many people prefer. However, if you offer it in increments, you will be able to keep students engaged across the period of time you use to present it. But stretching a topic out to artificially lengthen your course can cause you to lose some value, as you may struggle to come up with useful content to teach. Decide which method is best for you before you create your course.

Online courses are a great way to spread your knowledge and make some money at the same time. They can benefit both you and your students alike. When you’re ready to create an online course, remember these important details before you delve in. Always remember that there is a huge pool of people out there that have access to the internet, and are always ready to learn new things. The point is to find your own interests, work on them, and then create something feasible out of it so others can benefit from your knowledge, scope, and point of view as well. 

Article written by Reginald Chan
A meticulous entrepreneur by nature and a serial entrepreneur. Founded a few awesome startups including Marketing Lancers, WP Maven and TheMarketingHuddle.com. Reginald is a sought-after success coach, digital marketing consultant and TEDx speaker from Asia. Currently, he teaches others how to make money online for free.

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