Even with all the ruckus on vlogging, music streaming, and other forms of online content, people have been subscribing to live streaming via podcasts. This is the modern version of radio shows but instead of tuning in to a particular time, you can listen to it anytime using any devices you have. It has grown in popularity, and a number of people have been listening to them as part of a daily hobby or lifestyle. Since the content of a podcast can have a multitude of topics, a lot of people find a podcast of something they are interested in and learn this way.
Podcasts also come in like series. Initially available in audio format only, many people now have made video podcasts as well. They are more than a repurposed radio in the sense that the topics you find with live streaming have educational and inspirational value. You would find a lot of popular leaders, writers, influencers, and even religious personalities have their own shows via live streaming and podcasts. It is true, people can now grow in influence by dedicating themselves in making podcasts for people to learn from and grow with.
Who Can Do Podcasts?
In answering this question, you have to ask first, who can access different podcasts across the internet? The answer is, anyone can access most podcasts as most of them are free and easily downloadable. If you can listen to them, you can essentially create one yourself. As it arose due to the high demand for content that a lot of video-hosting platforms do not cover, people turn to podcasts to learn and know more about specialized topics. If you have valuable knowledge about any topic, you can start making your own live streaming show. You can start hosting one as a freelancer as you are building your own identity. Subscribers will follow suit if you make a noise loud enough to reach out to specific people in the community who can eventually become your niche.
If starting a podcast is kind of intimidating for you, you can start downloading and listening to podcasts about any of your interests and see for yourself how it is done. You can then start making your own format on how your show is going to run, set a schedule of your live streaming, devise a strategy to promote your channel, and later on look for sponsors so your freelancing gig can earn you some money.
What Can You Cover in Your Podcast?
Think of making content for your podcast like how someone would think of content for their blog, it has to be something you are very much willing to do and interested in. The key difference is, in vlogging, you have to make sure that your content is entertaining for it to have a value which will earn you subscriptions. In doing podcasts, the most important thing you have to consider is how informational and useful it is to your subscribers. This is understandable as vlogging should appeal to the eyes so people must be willing to watch it and podcasts are mainly audio files, so people who download it and listen to it are looking for something beyond entertaining. People should be able to find value in terms of the quality, the richness of information and substance of topics covered. Also, you can have a full series that covers a single topic or a wide array of other related topics.
Thus, a lot of big companies and organizations have organized podcasts that cover topics relevant to their business in their attempt to add value to the everyday life of their customers and clients. It does good to their business as well when people value their brand over this thoughtful gesture. This is also a business strategy as a way of digital marketing that can reach out to more people online. You would also find a lot of storytellers use this platform to share stories with people who are inclined to audio novels.
In Support of Personal Advocacies
If you are oriented in leadership and you want a way to spread your advocacies, be it in regards to the environment, people’s welfare, religion, or awareness, you can count on live streaming platforms to help you convey your message. As stated by the experts from Wired Clip, your own podcast can be monetized if you find the right platform for your show. You would be able to financially support whatever advocacy you have by doing this. It is not just a creative and valuable hobby but it can also be a productive way to inform a lot of people about what you are fighting for.
If you are in support of advocacies, chances are, you must have gone online before. You might have gone to WordPress to create content that would help champion your cause so making content regarding it is also something you have already accomplished. The advantage of creating a podcast is that people can download it anytime and listen to it while doing other activities like running on a treadmill, cooking, and driving for hours.
Get Connected to the People You Look Up To
The people you see on TV or read about in magazines and newspapers must have been in a podcast once or are hosting a podcast regularly. This is an opportunity for you to get connected to them more and learn about their expertise. You would find a lot of people who go to churches listen to the podcast hosted by their pastors and people who like to learn about topics on archaeology, technology, and even space subscribe to experts on the field. Even mundane and unpopular topics have special podcasts dedicated to them.
Chances are high that the topics you want to read about can be further enriched by listening to live streams that discuss them. For some of the most popular podcasts, they have big names in the different industries and even well-known celebrities as hosts. If you are looking into the future of podcasts, you can be inspired to start now and work your way to that spotlight.