What Are Instagram Stories, and How Do They Work?

It’s time for your 15 seconds of fame, whether you’re a brand, influencer, or just experimenting with Instagram stories for the first time! Stickers and text may be used to make interactive storytelling that will pique the interest of active users. There are even polls on someone’s timeline asking whether they want more information from them after seeing these films, so don’t miss out on any feedback by adding links inside those URLs! Learn how to view Instagram stories without revealing your identity today.

Within 24 hours of your profile area on this social networking site, these story elements will be gone.

However, with applications, individuals can see your Instagram stories without being identified. (This is something to bear in mind if you post more personal information on social media.)

Stories are a vertical element that may include an image or video. A “behind the scenes” look at your company, for example, might be a story. You can utilize the same photo as an Instagram post for the tale, but I prefer to mix them up.

Finally, you may enhance these vertical pictures with stickers, gifs, polls, locations, and hashtags to make them more amusing and engaging for your business.

However, Instagram is currently testing a new feature that would only show the first three stories of an account to other people. As a result, your story reach may be reduced in the future! (Previously, you could post up to 100 stories each day on Instagram.)

Using Instagram Stories to Market Your Business

The greater the quantity, the more engaging your tales will be and easier it will be for others to relate to you or your company. The goal here is to create a short tale – one that depicts what’s going on in your life. What’s new about your company that might pique their interest?

This increases your social media following on this social network. It also helps you get more people interested in what YOU do and boosts your social media presence on this social platform.

People can reply to your Instagram stories using an Instagram message. It’s a wonderful method to connect with your consumers! You have the option of offering a freebie or providing a limited-time discount in the story itself.

You may also transform your stories into reels to expand the reach of your marketing strategy on Instagram. Instagram users in their youth prefer watching films to scrolling through pictures and text, according to TechCrunch.

Viewing Instagram Stories Privately

Did you know that Instagram stories anonymous viewing is possible? However, people who follow you may now watch your Instagram stories without revealing their identity.

There is a website where you may do it from, as well as numerous software applications for your smartphone that will allow you to spy on others’ content without following them.

It is compatible with most desktop and mobile devices. You may even access it from your browser on a computer, tablet, or smartphone (iPhone, Android).

If you’re looking for a method to monitor your competition, this is an excellent tool for seeing how frequently and how they utilize the stories function on Instagram.

You may also access a private Instagram profile with this method.

What Is the Best Tool for Viewing Instagram Stories as an Anonymous User?

InstaStories is a free app that allows you to view and comment on public Instagram profiles anonymously.

You may observe stories and highlights, live broadcasts (online broadcasts, streams, recordings of broadcasts), posts (photos, videos, text publications), likes, comments, and subscribers using their platform invisibly.

The Instagram story viewer tool is an excellent method to view stories anonymously on the internet and do business research. Businesses, though, have public accounts on Instagram.

You may also access Instagram stories anonymously through the internet. For example, if you’re researching your competitors, you might save the data and keep a file as time goes on.

What’s the Difference Between Instagram Stories and Posts?

I noticed a lot of perplexed faces when I first started talking about Instagram stories. It appeared that they were unfamiliar with the difference between real Instagram posts and Instagram stories.

I couldn’t believe it when I saw it for the first time. (And, yes, it will be there for future sessions!)

Then we discussed Facebook stories, and several people stated that they’d seen them but had yet to try them. They were used to the older social media platforms and were unfamiliar with Snapchat, which introduced FOMA functionality to their social network years ago.

Take a look at how prominent they are in the feed, and note that you can view three Instagram stories at once. If you click on the one you may read them separately and, if there is a poll or other social media activity, give them love, like, or comment.

Story Size for Instagram

A Instagram story is a vertical format, with 1080 pixels by 1920 pixels (a 9:16 aspect ratio) being the standard size.

Fun fact: Did you know that your Instagram Stories have a 1:1 aspect ratio and are square (a 1080x1080px resolution)?

Instagram Stories Background

With the background feature turned on a story, you may modify your photo or video appearance and colors. Furthermore, you can scratch-board your background like it opens up by utilizing the erase tool in the story’s background tools. With the backdrop on Instagram stories functionality, you may improve brand recognition.

Fear of Losing Out in Social Media

Stories are driven by FOMO (Fear of Missing Out). People avoid missing out on their friends’ lives by using social media, but stories fade in only 24 hours, so they must be witnessed! Instagram stories do indeed disappear after 24 hours. If you don’t pay attention when you see a story in your feed, it might be gone forever.

The FOMO principle is also used by Snapchat. And, as you can see in the photo above, Facebook has even added a “Stories” feature to their platform (although it doesn’t enjoy the same popularity as on Instagram).

Unlike Instagram and Facebook stories, which remain on your account unless you remove them, Snapchat and Instagram stories are ephemeral. However, you may archive stories for yourself or place them in “highlights” to preserve them even longer. The younger generation of Snapchat and Instagram users dislike waiting, thus the vanishing story features are ideal for them!

Stories are enticing users to visit and read them immediately. You may even run a tale ad on both Instagram and Facebook right now.

New Instagram Story Likes

Did you know that Instagram now has a like button? Yes, they were officially launched in February 2022. Tapping the like button on your story indicates your gratitude. You won’t know how many likes your post got or who liked it unless you check manually on your Instagram account. This function is intended to boost interaction among consumers in your niche on the story.

As you can see, the like button is available on both images and videos. If you want to get more likes on your story, make sure to post high-quality content!

What Else Can You Do With Your Instagram Stories?

Option 1: Polls – Making a basic poll may help your company to better serve its customers in the long run. You may add polls to your narrative, so these tales are fantastic for determining what your followers are interested in or not. People who view your Instagram story will receive responses via an Instagram message (similar to Facebook messenger).

Option 2: Adding fun GIF’s – You can also add creative GIF pictures to your stories. Because GIFs jump out of the screen, they are a great way to liven things up! They make your tales stand out from the crowd, especially in the 3-screen picture view seen on your Instagram feed.

Option 3: Geotagging your IG stories – Use geo-tags in your narrative to identify where you are or have been. This lets people know where you are or where you’ve been. Open houses, restaurants, retail businesses, and so on may benefit from this feature. If you don’t want to be too specific about your position, use a city or state instead of a precise location.

Option 4: Share a short video on Instagram – Videos may be posted to stories for up to 15 seconds but not a second longer!

Option 5: Increase and boost your reach – Make money on Instagram by becoming an influencer.

Option 6: Share a URL – This is the most exciting new Instagram functionality right now. To share a link where people swiped up, you previously needed 10,000 followers. There will be no more! You may now include your URL in a sticker to direct people to your product, most recent blog entry, or anywhere you want the URL to take them.

How To Track Your Content On Instagram

On your professional Instagram dashboard, you can see how many people have seen your Instagram stories or reels. You won’t know if they’ve viewed it more than once if they do, but you will receive a number of how many individuals saw them. After doing numerous of these tale postings, you may notice a trend develop. Of course, then perform accordingly to get the results you want!

You can also see which of your stories had the most views by going to your Insights tab and tapping on Content. For each piece of content, you will see how many total views it received.

This is essential for understanding what sort of content your audience enjoys most so that you can adjust your strategy.

To view your Insights, open the Instagram app and go to your profile. Then, click on the three lines in the top-right corner of the screen and select Insights.

What Are the Differences Between Stories and Posts On Instagram?

Unlike stories, posts are less interactive. The story feature allows you to interact more with your audience. Instagram users enjoy stories and find them appealing, which means they’re likely to engage with them. You may publish tales more often than postings without irritating your followers. If you want assistance creating your Instagram stories, try out Canva – they supply templates that make it simple to produce high-quality, creative stories.

For your information, Canva offers a FREE 30-day trial on the premium version which you can check Canva out right here,

How Often Should You Post Stories on Instagram?

The truth is, you don’t have to be a photographer or blogger with an established audience to grow your Instagram account. There was a recent study that suggests 5 stories per day are required for your Instagram account to grow! When it comes to retaining users on Instagram, the retention rate shoots up to 70%.

Of course with the new testing of just 3 Instagram stories a day being shown to users that may all change! 

Small businesses with fewer than 5,000 followers post on average three articles every month. However, uploading several stories each day performs better results on Instagram. Video content, like as most other social media networks, performs the best! Keep in mind that using stories may improve your Instagram algorithm and visibility while at the same time.

Why don’t you give it a try and see what happens!

You may also utilize the Reel function to your narrative and statements to expand your social media presence on the network.

Food for Thought – Instagram Stories

Have you started using stories on Instagram for your account?

Frequently Asked Questions (FAQ)

Instagram stories are a type of vertical video on Instagram. They can include photos or videos for up to 30 seconds. Stickers, text, polls, and now URLs are all available! Within 24 hours, they will be deleted.

Yes it is possible with the apps such as Instastories.

To learn what your competition is up to and have deep insights of potential trends and valueable information for your business growth.

No, they must have a public profile or a business Instagram profile.

Stories can help expand your Instagram posts and account throughout the algorithm, resulting in more views and perhaps more followers.

Reels appear in the reels section of Instagram, and you may apply various effects to them. Reels can be up to 60 seconds long, which is more than 15 seconds on Instagram.

FOMO, or Fear of Missing Out, is a term used to describe anxiety that people feel when they don't know what's going on in their friends' lives. That is why this function is so popular. People are unwilling to miss out on these vanishing images and films.