Category: Strategies

Apple Pay and Google Pay are two of the most popular mobile payment providers. It’s not a surprise that so many people want to use these apps because they’re convenient, secure, and easy to use. Adding Apple Pay or Google Pay as an option on your website can be a good idea if you’re looking for more ways to make payments easier for your customers.

With Stripe and MemberPress, it’s easy to integrate either app into your checkout process with just a few clicks (and boost your sales opportunity).

What is MemberPress?

MemberPress is a premium WordPress membership plugin that helps you build an online community and sell digital products. This is a popular plugin that is used by thousands of entrepreneurs and businesses around the world, especially when it comes to building community and a membership site using WordPress.

What is Stripe?

Stripe provides software for running your entire business, from accepting customer payments to managing inventory in the back office. They’re best known for their innovative payment processing, which quickly and securely takes card payments with no PCI compliance required from you.

The integration of Stripe into MemberPress lets your customers pay using a credit or debit card through the website (like they would on any other e-commerce site). A single click will take them to your login page so that they can enter their credentials and make a purchase without ever leaving the MemberPress dashboard!

Advantages integrating Google Pay and Apple Pay into Stripe and MemberPress

Mobile Friendly 

The biggest challenge faced by online marketers is low mobile conversion rates. According to Truelist, the average cart abandonment rate on mobile phones is 85.65 %. This could be because of a variety of factors such as accessibility, screen size, or customer caution.

Apple Pay and Google Pay make it easier to buy things on your phone. They show you a clear page with the payment information for how much money to put in.

Members with an Apple or Google Pay account can now easily purchase a product from their seat without leaving!

Quicker Checkouts

We’ve talked about the advanced security features of both Apple Pay and Google Pay. Security is even tighter because these digital wallets are supported through Stripe’s secure servers, so your members’ sensitive financial information is safe from those trying to steal it.

Stripe is the most stringent level of certification in the payment industry. All transactions through Stripe are SSL/TLS protected, and credit card numbers are stored safely in an encrypted format.

Stripe Checkout is the trusted choice for companies like Amazon, Pinterest, Slack and Zoom — and that’s the exact reasons why you using Google Pay and Apple Pay is an excellent move to grow your membership business.

Growing your membership site with Apple Pay and Google Pay

There are two great reasons why adding Apple Pay and Google Pay to your membership site is a smart move for any business: security and convenience. Stripe has created the most stringent level of certification in the payment industry, meaning that all transactions through Stripe are SSL/TLS protected, credit card numbers stored safely in an encrypted format. That way you can rest easy knowing not only that your members’ sensitive financial information is safe from those trying to steal it but also confident that you have taken every precaution necessary against unauthorized access by cybercriminals.

Not yet using MemberPress? Click here to get started right now!

*P.S. MemberPress is by far the best WordPress membership plugin for WordPress

Anti-Money Laundering is the set of rules, policies, and regulations devised to prevent financial corruption. AML has now become a universal term for the movement against financial fraud, especially money laundering. 

In the past few decades, the menace of money laundering has become quite prevalent. That hits close to home for the corporate sector across the world. You must have heard stories of multi-million dollar companies involved in money laundering and corruption scandals. Therefore, many countries have made it obligatory for corporations to comply with AML regulations. To oversee this process, most companies have designated AML compliance departments. 

To help our readers fully understand the concept of AML regulations, let us first break down what money laundering is. 

What is Money Laundering? 

Money laundering is a criminal offense based on the legalization of money acquired from illegal sources. In numerous cases, this laundered money is used for unlawful activities and to sponsor acts of terrorism. With the constant advancements in technology, money laundering methods are becoming more and more sophisticated. As per the statistics from IMF, the global money-laundering accounts for up to 5% of the world’s GDP. 

To combat this menace, policymakers at the local and international levels are constantly devising new rules and regulations. These rules are known as Anti-Money Laundering (AML). Global authorities like the Financial Action Task Force (FATF) have come into existence to formulate AML policies and ensure their implementation. 

The Anti-Money Laundering Process

As per the AML procedure, there are various laws and regulations to prevent global money laundering. As per JD Supra on AML Consulting, these laws apply to a vast category of institutions and organizations, and compliance with them is mandatory. Failure to adhere to them can lead to penalties and legal action against businesses by federal agencies.

Enforcing Criminal Laws 

To combat financial crimes, both governmental and private organizations have implemented strict criminal laws against money laundering, in line with the United Nations Convention Against Transnational Organized Crime. In order to effectively prosecute money launderers, governments are advised to adhere to established protocols. If you’re in need of a reliable Fraud & Embezzlement attorney in Oakland, you don’t have to look further!

Know Your Customers

As per the AML regulations, companies must learn more about their customers by performing background checks. After analyzing this information, company executives can look out for suspicious activities and transactions of their customers. For example, if a customer with a track record of financial crimes successfully carries out a transaction through your firm. It will be recognized as a substantive crime on your company’s behalf, leading to severe legal repercussions. Therefore, companies and other financial institutions should strictly follow the global AML protocol to avoid their involvement in financial crime. 

Transaction Tracking

As we have discussed, knowing your customer is essential for ensuring your company’s compliance with local AML policies. However, you can not be entirely reliant on the information provided by your customers. Therefore, it is always helpful to keep track of customer transactions. That will help your organization identify any suspicious transactions and alert relevant authorities. Recently, companies have become more receptive to AMLTransaction Monitoring Software, helping them detect and stop any unlawful activities happening via company channels. 

Compliance with anti-money laundering is essential to combat financial crimes, monitor potential fraudulent activities, and counter-terrorist financing. Remember, as law-abiding citizens, it is our responsibility to help authorities track down money launderers and their associated culprits to protect our country from corrupt practices and terror-related activities.

The modern internet, though it changes every second, hosts more than 1 billion websites. If this isn’t shocking enough, try to imagine how much activity is conducted through online platforms. What should really take your breath away is the amount of email activity that occurs daily, with some statistics showing that 2.4 emails are sent every second around the world.

Most people are aware of how useful the internet is, covering all services nowadays from our email networking and newsletter delivery to our socializing through various social media platforms. Even though many businesses depend on word-of-mouth referrals from existing or previous clients, today’s businesses are functioning in a competitive global market.

The need for businesses to attract more traffic online has led to a boom in digital marketing, moving slightly away from traditional marketing and focusing on their online presence and campaigns. Through email automation, Search Engine Optimisation (SEO), and developing their company websites, progressive companies have upskilled their teams and are remaining relevant to today’s trends.

The internet has brought very interesting insights. For instance, did you know that the number of global mobile users surpass desktop users prior to 2014? This would indicate that if your company website isn’t accessible or a good user experience for mobile viewers, you are compromising on client leads and therefore, losing business.

The business population in the U.K. is around 6 million, and growing! And for those businesses to stay online and engaged in productive work, the reliable internet is crucial. Here are some of the top reasons why you should be looking at bolstering your internet and I.T. support this year. 

Increase productivity

While your employees are accessing various online tools throughout their work sessions, they may find that programs like Brightidea or Salesforce are responding slower than optimally due to internal internet speeds. Boosting your internet response time, while supporting your business needs with ample bandwidth, is a great and cost-effective way to reduce downtime online. 

Relook at your server needs

Each business should have a centralized server, or servers, that they use to store larger files, programs, and media. While some companies only have one server and choose to upgrade, scaling horizontally by adding more servers to your network means that your site can stay up if one fails or goes under maintenance.

As most of the data your company needs to run daily operations are kept on the server, making sure your internet is stable, reliable, and fast will maintain a well-functioning network. This will ensure good speed to access files, as well as reducing the overwhelming amount of storage required on your employee’s personal devices. 

Dedicated server protection

A dedicated server is one that exclusively stores your company data. Giving you access to a much greater bandwidth and storage capacity, dedicated servers allow you to internally control the security of your data, as well as restructure your web pages without needing a web hosting company’s input. You may also upgrade any features you’d like, as a dedicated server gives you incredible flexibility in how you’d like to manage your network.

The key thing is that having reliable internet is absolutely imperative if you have a dedicated server, as your files and programs will need to be accessible online at all times. Keep in mind that a dedicated server can be costly, and it’s important to assess your server needs very carefully before investing in this option. 

Reseller hosting

Have you heard of reseller hosting? There are many ways in which this service works, but essentially, these reseller hosting packages allow you to sell monthly web hosting to clients. These new clients would be assumed under your account, making you their web host.

Reseller hosting has been especially useful for web designers, as each new client for whom they build a website will need a web host for the pages. When the client then asks for a recommended web hosting server, it is incredibly convenient to offer them a package in which you can take care of their design and hosting needs – all managed by your business.

What is excellent about reseller hosting is that a good company will provide you with I.T. assistance and live support 24/7. This will put you at ease that if your clients are experiencing any I.T. that is beyond your technical knowledge, that you can successfully navigate your clients through what they need. 

Invest in your I.T. needs

Ultimately, if you are needing to improve your internet output and capabilities, it is best to contact an I.T. specialist who can understand what you’re looking for now. They can also prepare you for future I.T. needs, saving you money in the long run by helping you strategize and forecast where your business growth is heading. The consultant should look at how many devices will be accessing your server, as well as which apps and programs will need to be run through the network.

Hiring a consultant applies primarily to small businesses that do not have an I.T. team, but even if your company does have I.T. staff, outsourcing a consultant can assist your team to explore and learn about some new challenges and how to overcome them internally. If you see this as an upskilling or mentorship process, your investment will save you money in the longer term and create happier, more skilled employees.

Knowing how to navigate your company’s online needs can sometimes be confusing if your I.T. expertise is lacking. But, this is what experts are for. Therefore, it is advised that you hire a consultant who can assess your entire I.T. team and meet your growing business needs. This will be money well spent and invested into your set-up, which is bound to result in a great return for your company. The internet is a fascinating – and ever-expanding platform. The ultimate recommendation is to stay abreast of changing trends, latest advancements, and to upskill yourself personally as best you can. Even if you don’t end up doing the work, you will understand where there are risks involved and be able to know when an expert should be consulted. Plus, having a good foundation will protect you from people who may seek to take advantage of you, ultimately giving you the upper hand in the game of business.

Operating an online casino can be a very lucrative business. But for it to be successful, it is crucial you use an effective social media marketing strategy. Here are four great tips to help you on your way.

Choose the Right Social Media Platforms

The first part of any online casino’s social media marketing strategy involves getting on to the right platforms. While big names like Twitter, Facebook, and Instagram can provide you with access to large numbers of potential customers, and you should most definitely get onto the large social media sites, it is just as important to find more niche social media platforms that cater to your demographic audience. To find the right social media platforms, you need to begin by analyzing consumer statistics. Once you know things like the target age range, the interests of your customers, and their spending habits, you can target advertisements and content accurately by getting on the most relevant social media sites. Also, while you will not be able to get on to every social media platform out there, you should never restrict your social media profile to just one platform.

Attract New Customers with Ads and Promotions

You can place paid ads on most social media sites, and post regular content, to promote your online casino. But make sure you use relevant phrases and keywords to target your demographic audience. For example, if you run an international online casino that wants to attract players in New Zealand, use words like “You can play a wide variety of games at this New Zealand online casino,” in which you specifically mention the country. Think carefully about how best to attract new customers. Online casinos often use promotions as enticing ways of generating new custom. Special time-limited promotions are a great way of convincing people to give a site a go. Furthermore, when you post promotions on most social media sites, you can track the promos to see how successful they have been in converting people into customers. One of the best types of promotions an online casino can offer is a no deposit bonus, which means new players do not have to commit any of their own money to start playing casino games.

Share Knowledge

The more your online casino interacts with its followers on social media platforms, the more engaged those people will be and the more brand-new followers you will get. In turn, that builds brand loyalty and helps to convert followers into active users of your online casino. To interact with followers on social media in the best way, share knowledge and information. By writing content about the casino industry, you are sure to attract and convert more people. So, do things like writing about roulette strategies, the rules for complex casino games, and the history of casino games. Just make sure the content is of high quality and genuinely of interest to your followers.

Create Hype for a New Game or Service

At the end of the day, every social media platform is about popularity and hype. For instance, sites like Twitter base their entire model around what is trending. You can definitely use the hype strategy to your own advantage. If your online casino is about to launch a new game or service, create hype around it so that there is a buzz around the new item and it begins trending. When you recommend a certain game as the next big thing on platforms like Twitter and YouTube, you are sure to get people interested. When you are the first to get your foot in the social-media-trending door, when the trend takes off, people will know that your company spearheaded the idea.

As we progress in our schools the burden of assignments increases day by day. While entering into college and universities we never assume about a load of assignments that are to be given in the future.

We always think that university life would be enjoyable but never-ending deadlines never allow us to do that. Therefore, paraphrasing tools came into being so that students can save most of their time which they used to spend rewriting and paraphrasing articles. 

You would be a mastermind in your college but rewriting lengthy articles and assignments require a lot of time. Therefore, these rewriting tools help students to rewrite lengthy articles and assignments in just a few seconds. 

Delivering unique and original content is very important. Either you are a student or a freelancer you need to avoid plagiarism in all of your documents. Plagiarized content is strictly prohibited in the world of writing. To avoid plagiarism, you can use paraphrasing tools and produce fresh and unique content in just a click. 

What is a Paraphrasing Tool?

A paraphrasing tool is a content rewriter. It scans each sentence and changes the words by adding synonyms and produces a unique piece of writing. Without changing the meaning of the sentence, it rewrites the article completely.

Paraphrasing your articles or assignments helps you to find different ways of expressing yourself. Every writer has a different way of writing and expressing their thoughts. Once we write frequently, we follow the same pattern in all of our articles. The paraphrasing tool helps to eliminate this and provides a unique piece of write-up that is completely fresh and good for SEO as well.

One can even compare his version of writing with the paraphrased version to learn how he can improve his style of writing. 

Why are Paraphrasing tools important?

Paraphrasing tools are important for students, freelancers, researchers, teachers, and article writers. Writing daily can stop the mind to think on the same topic again and again therefore such tools can relax the mind a bit and help people to learn new techniques of writing.

These tools are very easy to use you just need to copy and paste the text and the document is ready in front of you in seconds. 

Other than this, people can avoid plagiarism by using paraphrasing tools. As plagiarism is not at all entertained by the internet these tools can help freelancers produce original content that is plagiarism-free and ready for the Google search engines.  

Let us have a look at some of the best Paraphrasing tools that do wonders for people and provides fresh and original content in just a few minutes. 

Paraphraser.io

An easy-to-use paraphrasing tool that is widely used by students and freelancers for rewriting lengthy content. It removes plagiarism in your content and works as a sentence changer in just a click. 

If you think that this app would provide you with words that would make no sense to you then you are wrong, the advanced algorithms in this app scan each word and change the words in a way that is readable and works best for the search engines. 

This paraphrasing tool is an AI-based tool that changes words without changing the meaning of the sentence. It removes duplicate content and provides an original piece of content that enhances the quality of the article. If you are a freelancer then you should use this tool daily. 

As shown in the image this tool provides three options to choose from that will give you your desired type of write-up instantly. The tool has a very simple interface and is completely safe to use. 

Paraphrasing tool – AI-Based

Freelancers looking for a paraphrasing tool with advanced AI skills should check out this paraphrase tool app with amazing features. You can add up to 5000 words for swapping at once and get immediate results. It provides three alternative standards for writing text in your app: Fluency Standard Creativity: After pasting the text in the designated space, you need to select the paraphrase option from one of the three options. The results are then produced immediately by the rotation technique.

You just have to click on the option to upload or copy-paste the text in the provided section. After that, the application will draw a tribute to your content and deliver fresh and plagiarism-free content that will help your website reach high rankings organically.

iParaphrase

iParaphrse is also one of the paraphrasing tools that people can use to rewrite their content. The app is easy to use and provides results immediately. You can fix your essays and research papers by using this app and remove grammatical errors and plagiarism from your content. To make your essay even more appealing, the app offers suggestions that are synonymous with the sentences that you can choose to improve the quality of your content.

Concluding the topic

To many people writing is an art and they live for writing. But sometimes using rewriting and paraphrasing tools can help them in improving their content’s quality. 

Talking about students who are always lazy to complete assignments consisting of 1000 or more words. For them, these paraphrasing tools are a life savior. As in the past, such tools were never even invented for people who could use them and make their lives easier. We are blessed to have such ease in our lives that we can earn money just by paraphrasing content and submitting it to the clients.

Freelancers are often assigned tasks that they are unable to complete. In such situations, they can use these online rewriting tools. 

Other than this, these tools are so easy to navigate that even children in schools can also use these tools. You don’t need to go somewhere but you just need an internet connection and a paraphrasing tool to complete your writing task. 

Life has become easy with online paraphrasing tools, so use them and save your precious time and learn new words and new methods of writing as well. 

One of the most important aspects of a successful business is having a well-designed and highly functional website. If you are currently looking for a web design company that matches your needs then this can sometimes take time. This is a decision that requires your patience and research, as you want to pick a design company that can help you succeed. If you don’t know where to start then you have come to the right place.

Here are 5 qualities to look for when hiring a web design company.

Experience In Your Industry

First of all, one of the main things to consider when hiring a web design company is their experience and any experience that is relevant to the industry your business works in. If you are a catering business, and a web design company you are checking out have only done websites for funeral homes for example, then their experience is limited and not compatible with your company. You want to hire a web design company that you can have full confidence in and experience will play a huge part in achieving this. You can narrow down your options by including companies that have experience in businesses like yours. This will save you a lot of time going through companies who seem like great options until you realise they have never worked with a format before that you need. This may seem harsh, but web design companies who have created similar websites will be able to produce something more sophisticated and on a much quicker timeline than those who have not. The bottom line is that your best bet is to use a designer who has worked with businesses just like yours. 

A Vast Portfolio

Whatever company you want to hire, you should always check out examples of their previous work and ask to see their portfolio. The portfolio does not need to be flashy and exotic, it just has to be neat, practical and well-designed. A good example of what a portfolio looks like comes from this website design company in Toronto, you can see that their portfolio is vast, unique and clean. It can be tempting to hire web designers who are new to the game, however, the risk of using a startup web design company is that they do not have a track record or experience. On the one hand, you might get lucky and find a new talented designer who can nail your brief, but on the other hand, you risk working with an amateur who over promises and underperforms. Hiring someone with a vast portfolio is a surefire way to get the website design you want. Asking a design company for examples of their work helps you to see what their style is like, how they typically layout pages, and how they create an aesthetically pleasing and functional website.  As a rule of thumb, if a company has an impressive collection of previous work, this tends to be a good indicator that the company can create something fit for your needs. 

Appropriate Pricing

Another key aspect to consider when hiring a web design company is how much they charge and whether this fits within your budget. Before you start to research your options, it is a good idea to set yourself a budget. This will help you to narrow down options too, as you can rule out anything that is way out of your budget range. Also, it will prevent you from overspending as you will have a good idea in mind as to how much you can spend. While there are a lot of factors to consider, money is one that you can’t avoid having to think about. So, when looking to hire a web design company you need to get an exact idea of what they charge for their services and what services they can provide. Ask the company to spell out where the charges go, how long they expect to work on your website and any other questions you have. The more information you have on where the money is going, the better, as you can ensure you get the best value for your money. The main takeaway here is that you need to stick to your budget and get your potential design companies to prove that they are worth what they charge.

A Good Reputation

Another key quality to look out for when hiring a web design company is a good reputation. You must take the time to research your options thoroughly and look for previous customer testimonials and reviews. You will be able to get a fuller idea of what a company is like based on their reviews, so take the time to go through them and try to cross-reference reviews over multiple websites so that you don’t fall victim to believing fake reviews. If a company continuously has good reviews, then you know that chances are they are going to be a reputable company that can help you out. If a company is offering you really cheap rates, definitely be sure to check out their reviews because often if it seems too good to be true, it is. 

Expansive Knowledge

When considering and talking to your potential web design companies, it’s important to ask about their knowledge. You will need them to be able to explain to you in simple terms their methodology, strategy, timelines, milestones and more. If a company seems like they are being vague on these details this could be a warning sign that they do not know as much as they are making out. Additionally, if they find it hard to explain these components to you then working together on a long-term project could be difficult. On the flip side, if a company can answer your questions in detail and provide easy to understand explanations and information then this is an indicator of a company that knows what they are doing. The saying ‘knowledge is power’ is perfectly apt in this situation as the more expansive their knowledge, the better your website will be and this is what will give power to your business. 

So there you have it, five of the most important qualities you need to look for when hiring a web design company. Whether it is for business or a personal page, you want to have full confidence in your website and hiring the right web design company will allow your website to thrive.