Category: Leadership

Leadership by Reginald Chan focuses on thought leadership, ways to become a leader and helping one to become a leader. This is a leader in the making group.

  • 5 Reasons Why You Need To Work Harder (Even When You Are At The Top)

    5 Reasons Why You Need To Work Harder (Even When You Are At The Top)

    Work Even Harder When You Are At The Top

    This is not a rant — but serves as a reminder not only to me, but to all of you (bloggers, entrepreneurs and business owners).

    We work hard to be at the top … and you are required to work even harder to maintain the status quo.

    And I have a story to back me up on this.

    Read. It only takes two minutes or less (I promise)!

    I have been doing affiliate marketing since 2004 and until date, I am capping averagely $2,500.00 per month easy. And for a part time blogger, earning that much money online is no small figure.

    As a matter of fact, it is so important that it helped me with my financials.

    I was happy, my family was happy and everything was good.

    So much so that I became too complacent with the whole make money online thingy and let my blog run on automation for a month.

    Do you know what happens next?

    My income went from $2,500.00 per month (easy) to a mere $1,300.00 per month. Now, if you do some math, it’s a 48% drop and I gone crazy. 

    I scrambled to find what’s going on — and how to rectify the messed I had made.

    It. Was. Bad.

    I found out that I thought it was easy money by not doing anything. And as the saying goes, “easy come, easy go.”

    I tripled my work the next 30 days — and I not only achieved the target of $2,500.00 per month in blog earnings, I exceed it by $1,210 … making it a whopping $3,710.00!

    So, here’s the moral of the story.

    Success is easy to achieve. Maintaining success is the hardest part of all.

    Carry on reading below to learn the 5 reasons why you need to work harder when you are at the top.

    Reason #1: The top spot is ALWAYS for grab

    First On Google

    No one ever last at the top, especially when they don’t take the needed action.

    Everyone wants to be at the top because it fame, glory and all the good vibes you can ever imagine.

    So, it is definite that being the top means more hard work.

    Do you know that you will easily garner at least 50% of the entire business opportunity just by being at the top in your industry?

    Reason #2: Success is NEVER final

    How To Stay Top

    This goes dearly to my heart — and I’m sure you know what I mean.

    As the economy and industry changes, what works yesterday may not work today. And what works today will not be working tomorrow.

    We need to be on our toes to make sure that we are constantly working on our strategies to ensure that we will always be dominant.

    Reason #3: Work harder means getting AHEAD

    Stay Ahead Of Competitors

    Years ago, my wife would ask why I would stay up all night working on my side gigs a.k.a. blogging. Back then, I was making dollars a month and I told myself to keep trying hard.

    Now, she understood.

    On average, I earn around $2,500.00 per month from blogging — and that does not include the leads I generated for my other businesses.

    I co-founded Marketing Lancers and last month itself, I generated four new clients with over $10,000.00 for business consultation and digital marketing services.

    Reason #4: Businesses are going GLOBAL

    Business Going Global

    Do you know that only 15% (or less) of businesses around the world were visible online in 2015?

    Now, there are around 45% of businesses around the world who have strong business presence in the digital world.

    In order to compete, business owners are going online and having an online visibility allows you to be global.

    Always remember that the Internet never sleeps. We do though.

    Building a website for online presence is easy, and you certainly don’t require thousands of dollars to do so. You can start with a simple web hosting at only $2.95 per month that comes with a complementary domain name. Click here to see what I mean (or to grab the deal)!

    Reason #5: Technology makes it even more COMPETITIVE

    Technology In Business

    Do you know that the advancement of technology makes everything more complicated and challenging?

    While Toys R Us closing down, big brand such as the Lego group are leveraging technology to garner bigger market share. Here’s the snippet of their press release:

    “We are especially satisfied with our performance given the challenges of the changing retail landscape, including the closure of Toys R Us in the US, UK and Australia.

    We are well positioned to capitalise on new opportunities to delight consumers and shoppers across all channels and are particularly encouraged by growth from activities across digital and e-commerce platforms. 

    We will continue to work closely with our retail partners and in LEGO-branded retail channels to create great experiences for consumers whenever and wherever they want to shop or play.”

    Conclusion

    It pays to work hard and be at the top of your game.

    But here’s the thing – It doesn’t come easy.

    And even if you are at top, you shouldn’t settle. 

    Focus on dominating the market, not just being the best.

    What do you think?

  • MonsterInsights Review: Is It the Best Google Analytics Plugin? [Updated 2019]

    MonsterInsights Review: Is It the Best Google Analytics Plugin? [Updated 2019]

    Discover The Best Google Analytics Plugins For WordPress

    Looking for the best Google Analytics plugin for your WordPress site?

    Even if you don’t like stats and analytics, you know that analytics is always important — with the right report, you can grow your site most effectively. 

    Google Analytics may be the most popular analytics plugin in the market but do you know that it is also one of the most complicated ones, especially for beginners and business owners who don’t have time?

    This MonsterInsights review will show you how this plugin can give you the actionable data you need.Insert Image

    What is Google Analytics and why is Google Analytics important?

    If you are reading this, I’m sure you have used Google Analytics before and you know upright (and first hand) how powerful it is.

    But there’s a little problem with Google Analytics.

    It is completely overwhelming and if you are not an analytics expert, it can be very difficult to know where to start, or how to put that data to use.

    So, what’s the point of using an analytics tool if you are not able to use the data to improve your website?

    Resonate with me

    For most website users (bloggers and business owners), you are looking for an analytics tool that shows you the most important data at a glance, in an easy to understand format.

    In this case, you are looking for data that you can use to use almost instantly in improving your website.

    What are the features of a good analytics tool for WordPress?

    • Understand what topics and formats your audience likes best, so you can create more of it
    • See how people find your site, so you can focus your efforts on the marketing tactics that work
    • Set and track your conversion goals, so you know how to improve and optimize your site

    Here’s the thing.

    If you are an expert in Google Analytics, you don’t need an analytics tool for your WordPress site.

    So, why should you still use a tool like MonsterInsights?

    WordPress analytics tools such as MonsterInsights will give you all that information at a glance, making analytics easy even if you’re a beginner.

    More importantly, 

    MonsterInsights is also much easier to set up than Google Analytics. A beginner to WordPress may not know how or where to place the tracking code.

    But setup with MonsterInsights is much easier — you don’t have to edit any code on your site.

    MonsterInsights was once known as Google Analytics by Yoast

    If you’re looking for a Google Analytics by Yoast review, you’re in the right place!

    Wait, what?

    It’s so bloody confusing (you thought) …

    MonsterInsights was originally developed by Joost de Valk, the developer behind Yoast SEO.

    As Yoast grew they decided to focus on SEO products exclusively, and the Google Analytics by Yoast plugin found a new home in 2016 with Syed Balkhi and was rebranded as MonsterInsights.

    Thanks to Yoast and Syed Balkhi, MonsterInsights now has a single goal: to make analytics easy for beginners.

    Now, MonsterInsights is brought to you by the same team that’s behind WPBeginnerOptinMonster, and WPForms.

    How To Setup MonsterInsights Properly?

    Insert Image

    Before you install MonsterInsights, you need to have a Google Analytics account set up. Click here if you don’t have one.

    Once that is done, download, install and activate the MonsterInsights plugin.

    Authenticate MonsterInsights With Google Analytics

    Click on Authenticate with your Google account to get started.

    In the popup that appears, click Next » Click To Get Google Code.

    Next, log in to your Google Account and click on the Allow button to grant MonsterInsights access to your website analytics data.

    Lastly, you need to select an analytics profile from the dropdown, and then click Next.

    Select Analytics Profile On MonsterInsights

    Important note: There are a few advanced MonsterInsights features worth considering (turning on or off).

    • Track outbound click and downloads: This will keep track of all clicks and downloads as Events in your Google Analytics account.
    • Allow tracking of anonymous data: This will send information anonymously to the developer on how you use MonsterInsights, allowing them to know what configurations, themes, and plugins to test.
    • Anonymize IPs: This will help to anonymize the IP addresses of visitors.
    • Ignore users: You can set your analytics to not tracks the actions of the Administrator, Editor, and other user roles.
    • Disable analytics dashboard: This disables the dashboard and stops all data collection as long as it’s checked off.

    Once you are comfortable with all the features and options, click the Save Changes button at the bottom.

    Give yourself a nice pat on the back as you has successfully install and setup MonsterInsights in just 5 minutes or less!

    MonsterInsights Analytics Reports Dashboard

    Click on the Insights >> Dashboard and you will see all your traffic (pulled from Google Analytics) under one roof.

    MonsterInsights Review 2019 Reporting Dashboard

    How Good Is MonsterInsights As A Google Analytics WordPress Plugin?

    Do you have reservations on MonsterInsights?

    I bet you still do.

    Below are a few reasons your website needs MonsterInsights.

    1. Easy Google Analytics Setup

    MonsterInsights is created to help website owners (like you) to setup Google Analytics accurately.

    Instead of messing your head and hand with the codes in the <head> or <body> tag, you can connect your website with Google Analytics without having to touch a single line of code.

    2. Advanced Analytics Tracking Features (That Are Beginner Friendly)

    MonsterInsights lets you easily enable dozens of Analytics tracking features on your website that you might have otherwise missed.

    The basic setup on Google Analytics isn’t sufficient if you are looking to gather reports related to enhanced tracking matters.

    For example, if you need to enable eCommerce tracking without a plugin, then you might want to manually add additional tracking code on your site. The problem with this approach is that even a slight mistake can skew your entire Analytics data.

    Using MonsterInsights, you don’t have to worry about skewing your data because you can enable advanced analytics features in just a few clicks (and no coding skills needed).

    Here are some enhanced tracking features that you can easily turn on without coding skills (thanks to MonsterInsights).

    • Ecommerce tracking: Enable eCommerce tracking for your WooCommerce or Digital Downloads store.
    • Ads tracking: Understand which ad slots bring in the most revenue.
    • File download tracking: Find out exactly how many times users download your files.
    • Custom dimensions: Track authors, categories, tags, searches, logged in users, etc. on your website.
    • Google AMP tracking: Enable Google Analytics tracking on your Google AMP enabled pages.
    • Facebook Instant Articles tracking: Enable Analytics tracking on your Facebook Instant Articles.
    • Forms tracking: Track all your online forms with Google Analytics and gather data like form views, submissions and conversion rates.
    • Google Optimize: Enable Google Optimize and start conducting A/B tests on your site.
    • EU Compliance: Improve compliance with GDPR and other privacy regulations.

    3. Make Accurate And Timely Decision Wisely, Every Time

    Google Analytics reports are always comprehensive but they can be very overwhelming.

    In other words, you are bound to experience difficulties if you are not a Google Analytics expert.

    Analytics is important because it means getting the right stats that matter for your business — at the right time.

    One of the best things about MonsterInsights is that it provides you with the most important reports that matter to your business in an easy to understand format.

    MonsterInsights Reporting And Insights

    If you are not an Analytics expert, MonsterInsights is definitely the right tool for you — because it helps you make data driven decision easier that can have a positive impact on your website business.

    4. Discover The Right Analytics Reports Right In Your WordPress Dashboard

    Using MonsterInsights, your entire website performance is at a glance right under one roof.

    If you want to check out how your website is performing, then you’re not necessarily required to log in to your Google Analytics account every day.

    Instead, you can easily figure it out by simply logging into your WordPress dashboard.

    MonsterInsights Versus Other Google Analytics Plugins

    Insert Image

    Let’s be honest.

    There are many different visitor tracking plugins in WordPress repository that allow you to gather statistics and giving insights.

    I used many plugins including Google Analytics Dashboard for WP by ExactMetrics (formerly GADWP) and Slimstat Analytics.

    Here are a few things I find MonsterInsights rising above the rest of the analytics plugins for WordPress.

    1. User Experience

    For me, user experience (UX) is the single most important reason why I recommend MonsterInisights.

    Not only will you find it extremely easy to set up, but its tracking settings and workflows establish itself as the most beginner-friendly Google Analytics plugin for WordPress.

    You can easily setup MonsterInsights and Google Analytics simultaneously without touching a single line of code. 

    2. All Tracking Features Under One Roof

    Regardless for eCommerce website, a small business website owner or a blogger, MonsterInsights comes with all the tracking options you need in a single product.

    As MonsterInsights is a fully featured Analytics plugin, you can track a lot of events on your website that matters to your business. See the full list of MonsterInsights features.

    3. Most Popular Google Analytics Plugin For Websites

    At this point of writing, MonsterInsights has over 15 million downloads and over 2 million active installs.

    MonsterInsights Review And Download 2019

    4. Zero Third-Party Account Required

    MonsterInsights simply connects your website with Google Analytics — so you don’t have to create another account.

    MonsterInsights biggest competitor, Jetpack Stats requires you to connect your site with WordPress.com, in order to start enabling the site tracking feature. 

    This is very much hassle and is impossible to use if you are concern about data privacy.

    5. Suitable For Websites of All Sizes and Budgets

    MonsterInsights isn’t expensive and as website owner myself, I understand the importance of fitting in the budget.

    MonsterInsights come with a free (lite) version and many different add-ons based on your needs.

    It goes without saying that MonsterInsights is the best Google Analytics plugin regardless of the size and budget of your online venture.

    6. Help Is Just A Stone Throw Away (Documentation and Support)

    The WordPress.org plugin page and the MonsterInsights website have all the tutorials you need to set up the plugin and fix any issues that may arise.

    For the free version of the plugin, community support is available in the WordPress.org support forums.

    Users of the MonsterInsights Pro version have access to highly-rated support from the developers.

    Is MonsterInsights Worth It?

    MonsterInsights is an excellent Google Analytics plugin not only for WordPress but for many other CMS.

    It is easy to use and most importantly, not overwhelming but the default Google Analytics.

    Try MonsterInsights for free here!

  • Top 5 LeadPages Competitors For 2019

    Top 5 LeadPages Competitors For 2019

    Top 5 LeadPages Competitors You Should Be Using In 2019

    If you are looking for a good landing page builder, you might have heard about LeadPages.

    LeadPages is one of the most promising and reliable lead generation tool for website owners because it is rich in feature and extremely easy to use.

    Before that, let’s dive a quick one into LeadPages, shall we?

    What is LeadPages?

    leadpages extranet landing page

    https://leadpages.net​​​Over the years, LeadPages has been a powerful landing page builder for website owners.

    LeadPages also serves as a lead generation tool that works not only on WordPress, but with other popular CMS as well.

    By now, you should be wondering why are entrepreneurs using LeadPages?

    For example, influencers such as Amy Porterfield and Lewis Howes recommend using LeadPages all the time.

    What are the advantages using LeadPages?

    Here are 12 great reasons (yes, 12) which made LeadPages a great landing page and lead generation software.

    • Create an unlimited number of landing pages on LeadPages server and directly on your own hosted website.
    • Integration with all major email service providers (including ConvertKit which I now use and recommend).
    • Capability to create landing pages as seamless GoToWebinar registration pages.
    • Automatic re-direction of traffic that lands on your old landing pages or 404 error pages to new landing pages.
    • Extensive library of available landing page templates sorted by best conversation rates in the industry.
    • Landing page designs that are mobile responsive and compatible with Facebook.
    • Built-in split testing capability to monitor which opt-in lead pages work best for your website.
    • LeadBox pop-up windows that appear when your website visitors choose to select a link or image to discover more about your platform or to sign up for your mailing list.
    • LeadLinks capability to connect your existing subscribers to a lead page for a webinar, etc (existing subscribers don’t have to re-confirm their identity).  This feature is available with the Pro plan.
    • LeadDigits capability to capture opt-in leads via a SMS text message (great option if you are speaking to an in-person audience). For example, you could advise your audience to text the word “slides” to a Leadpages issued phone number to receive a copy of your presentation.  This feature is available with the Pro plan.
    • Very responsive and helpful customer service via their email support ticket system. I’ve used it often on behalf of my business and for clients.
    • Upload and automatically deliver a “lead magnet” (e.g. free eBook incentive) from your LeadPages account.

    What are the disadvantages using LeadPages?

    While LeadPages been a great tool for many, it has also comes with a big price tag.

    The standard LeadPages pricing starts at $37 (when you pay monthly) and it goes as low as $17 per month when you got for a two-years prepayment plan.

    Personally, this could be a huge turn down, especially for small business owners and entrepreneurs who are constantly working with a shoestring budget.

    For me, the price tag is a huge contributing factor due to the conversion rate. As a Malaysian, using LeadPages would cost me USD$37 per month. In other words, it costs around RM 151.70 with a 4.1 conversion rate (which is extremely hefty for me).

    Of course, this leads me to find the best LeadPages competitor and after researching for several months, I finally came in terms with the top 5 alternatives to LeadPages.

    Let’s dive in further to discover them all.

    LeadPages Competitor #1: OptinMonster

    OptinMonster LeadPages Competitor

    The little green monster that took the lead generation world by storm — OptinMonster is definitely one of the best LeadPages alternatives.

    What made OptinMonster stand out from the crowd is the ability to integrate with popular CMS and website platforms (instead of solely WordPress).

    What are the advantages using OptinMonster?

    OptinMonster comes packing with a truckload of features (comparable to LeadPages).

    Here are the top three popular features which you will love.

    Popular OptinMonster Features

    MonsterLinks, Geo-Location targeting and Exit-Intent technology ensure that you are able to convert your website visitors every time without fail.

    Why?

    The cost of acquisition for lead generation is extremely expensive!

    At only $19 per month, OptinMonster is definitely a (monster) LeadPages competitor not to be overlooked!

    And if you are quick, you can get a whopping 50% discount on OptinMonster here.

    LeadPages Competitor #2: Sumo

    Sumo Lead Generation Review

    Sumo is a powerful lead generation tool that doesn’t suck.

    As a matter of fact, Sumo is so good that I recently published a comparison between Sumo and OptinMonster.

    Sumo is a cool lead generation tool that helps website owners (especially eCommerce websites) to generate more sales.

    Here are a few popular features you’ll get when using Sumo.

    What are the advantages using Sumo?

    • Easy to setup
    • Use on any website
    • Reduce Cart Abandonment Shortcut allows you to reduce your cart abandons
    • Grow Email List Shortcut to turn your visitors into email subscribers before they leave
    • Increase Average Order Value Shortcut to turn your small orders into big ones

    Sumo is really affordable — Sumo pricing starts at $29 per month and it is said to help eCommerce website owners to generate more sales and revenue.

    LeadPages Competitor #3: Thrive Leads

    thrive leads

    Looking for an awesome lead generation software?

    Thrive Leads is an opt in form plugin that allows you to collect email addresses of your website visitors (with affordability in mind).

    Thrive Leads is a WordPress opt in form plugin that allows website owners to build an email list fast and effective.

    Here are some advantages using Thrive Leads.

    What are the advantages using Thrive Leads?

    • Thrive Leads combines every type of opt-in form you need in one single plugin and gives you a simple drag-and-drop editor to create the perfect design every time
    • Get a massive conversion boost by showing relevant, highly targeted offers to your visitors based on posts, categories, tags and more. Build hyper-targeted and profitable lists
    • Thrive Leads comes with a highly advanced but very easy to use A/B testing feature. Easily increase your conversions and use the plugin to automatically increase your conversion rate
    • Thrive Leads gives you a simple overview over the most important metrics. See exactly how your opt-in forms are performing over time and where your most valuable traffic comes from

    Using Thrive Leads, you no longer have to rely on just one way to generate leads and you no longer need multiple plugins (that probably conflict with each other). It’s the all-in-one list-building solution you’ve been waiting for.

    More importantly, with over 78,045 customers discovered the benefits of using conversion-boosting WordPress tools provided by Thrive Themes, there is absolutely no reason why Thrive Leads isn’t one of the best alternatives to LeadPages.

    LeadPages Competitor #4: Divi Builder

    Divi Builder Plugin

    Divi Builder is another opt-in form plugin for WordPress users.

    For starters, it is apart of the popular Divi by Elegant Themes. 

    Here’s a quick video of what Divi is all about.

    What are the advantages using Divi Builder?

    • The Divi Builder takes everything you love about Divi Theme and packages it into it’s own plugin that can be used with any theme.
    • Take control over your page content with the most advanced builder plugin on the market. With the Divi Builder, there is nothing you can’t create.
    • The Divi Builder plugin is compatible with any theme, and can be used to create beautiful and fluid layouts inside content areas of any size and shape.

    Still having second thoughts of Divi Builder?

    Divi Builder is definitely a great landing page builder and it is one of the best WordPress tools in the market if you are serious in building beautiful landing pages.

    LeadPages Competitor #5: Visual Composer

    Visual Composer Drag and Drop Editor

    Last but not least, Visual Composer is another LeadPages competitor which is a popular option for bloggers and website owners.

    Visual Composer is a free website builder and you can use this tool to build landing pages using drag and drop builders.

    Just like Divi Builder, Visual Composer is extremely easy to use and doesn’t require any coding skills to use it.

    What are the advantages using Visual Composer?

    • Create a website with innovative drag and drop website builder. Simply drag and drop content elements to the page or start from a professionally designed template and customize anything you want.
    • An intuitive interface makes it easy to create a beautiful website, all on your own.
    • Create your website in minutes with ready-to-use WordPress templates for landing pages, business websites, portfolios, single articles or products. Be consistent and deliver your projects faster and on-time.
    • Create a responsive website right from the start. All the elements and templates are responsive and mobile-ready.
    • Powerful and precise responsive options are built-in. Control the look of your website on mobile devices without leaving the editor.

    Which is the best LeadPages competitor?

    This is a tough question to answer. Personally, I would go with OptinMonster as my first choice. It is extremely versatile and easy to use. 

    However, Sumo, Thrive Leads, Divi Builder and Visual Composer are all great LeadPages alternatives too!

    What do you think? Leave a comment below and let’s discuss further.

  • Unlocking Growth: Your Essential Guide to HRDF in Malaysia

    Unlocking Growth: Your Essential Guide to HRDF in Malaysia

    Navigating the fast-paced and ever-changing landscape of business today requires more than just strategy; it demands a commitment to fostering continuous growth and learning within your organization. Enter the Human Resources Development Fund (HRDF) – Malaysia’s powerful response to the global need for constant workforce development. Through this guide, we’ll explore the essence of HRDF, its perks for both employers and employees, and why it’s become a cornerstone for cultivating a culture of learning and professional excellence.

    What Exactly is HRDF?

    Imagine a tool specifically designed to bolster your company’s workforce, ensuring they’re not just ready for today but are thriving as future-forward professionals. That’s HRDF in a nutshell. A brainchild of the Malaysian government, HRDF is set up to encourage employers to prioritize training and upskill their employees, assuring that the Malaysian workforce remains competitive, agile, and highly skilled.

    At its core, HRDF operates as a triad: a collaboration between the government, employers, and employees, with the objective of elevating the national workforce to global standards. Eligible employers contribute to this pool, which in turn finances a vast range of training opportunities for their teams – a smart investment in the company’s and the country’s future.

    Why Employers Should Lean into HRDF

    Think of HRDF as your strategic partner in growth. It’s more than just a fund; it’s a lever to elevate your business through:

    Investing in Talent: Access to diverse training programs under HRDF means your team gets the latest skill sets, keeping your business agile and ahead of the curve.

    Economic Advantage: With HRDF, training doesn’t strain your budget. Subsidized programs mean you invest in people without massive costs, making fiscal sense and fostering a learning culture.

    Long-term Prosperity: As your team grows in skill, so does your business’s capacity to innovate, satisfy customers, and operate efficiently. It’s not just growth; it’s sustainable success.

    The Employee Edge with HRDF

    For employees, HRDF isn’t just a training opportunity; it’s a career lifeline, offering:

    Pathways to Progress: Training equips employees with not just the skills for today but the competencies for tomorrow, opening doors to advancement and success.

    Broadening Horizons: From mastering new technologies to developing soft skills, HRDF trainings make employees more versatile and valuable.

    Satisfaction and Stability: Training signals investment in employee growth, yielding higher engagement, job satisfaction, and loyalty. It’s the kind of workplace everyone wants to be part of.

    In essence, perpetual learning isn’t just beneficial; it’s imperative for survival and success in today’s business world. HRDF is more than a fund—it’s a blueprint for building a formidable, future-ready workforce. Whether you’re looking to propel your organization forward or accelerate your own career trajectory, HRDF opens a realm of possibilities.

    Ready to explore how HRDF can transform your professional landscape? Reach out to Malaysia’s leading HRDF training provider, and let’s begin charting a course towards a more skilled, satisfied, and successful future. After all, in the realm of business and professional growth, the best time to start is always now.

  • CRM Malaysia: The Ultimate Guide for Business Owners in Malaysia

    In the current climate of business in Malaysia, it’s crucial to harness the power of all available tools to gain a competitive edge. One such tool that increasingly takes center stage is the Customer Relationship Management system (CRM). According to a report by Grand View Research, the global CRM market size was valued at USD 40.2 billion in 2019 and is expected to grow at a compound annual growth rate (CAGR) of 14.2% from 2020 to 2027. But why this impressive growth? Let’s delve into our comprehensive guide.

    What is CRM?

    CRM or Customer Relationship Management is a technology or system used to manage all your company’s relationships and interactions with potential and current customers. Its primary goal aligns with driving customer retention, enhancing sales growth, and facilitating meaningful customer relationships.

    In essence, a CRM tool helps businesses stay connected to their customers, streamline operations, and improve profitability. It encompasses a combination of robust practices, strategies, and technologies that corporations utilize to manage customer interactions and data throughout the customer lifecycle.

    CRM Malaysia: A Localized Business Game-Changer

    Gone are the days of cookie-cutter, one-size-fits-all solutions. Consumers today demand personalized experiences, making it essential for businesses to consider local tastes and preferences. CRM Malaysia does just that.

    CRM Malaysia comes tailored to meet the unique demands of local Malaysian businesses. It helps strategically navigate customer behaviors, purchasing patterns, cultural nuances, and communication tendencies inherent to the Malaysian market. Integrating these local factors into a CRM system can significantly enhance the customer experience, leading to increased customer satisfaction and brand loyalty.

    Introducing the Key Players of CRM Malaysia

    In the world of CRM Malaysia, several players lead the pack:

    • Zoho CRM: Known for its multichannel communications, AI-driven predictions, and data analytics, Zoho CRM offers a versatile platform for businesses.
    • Salesforce: With its customizable features, Salesforce’s CRM services allows businesses to effectively manage their customer relationships and interactions.
    • Microsoft Dynamics 365: This unified CRM platform integrates sales, customer service, and marketing to streamline business operations effectively.
    • HubSpot CRM: Ideal for businesses looking to generate leads, HubSpot CRM offers excellent customer service features and tools for tracking sales pipelines.

    Features of an Effective CRM Malaysia

    Selecting an apt CRM solution involves carefully examining its features, which should ideally include:

    Customer Data Management: This feature involves profiling customers, tracking their interactions, and deriving insights on their behaviors. An effective CRM system should provide a comprehensive understanding of the customer through data, informing future marketing strategies and sales efforts.

    Ease of Use: A user-friendly interface is crucial. A system that requires extensive training or technical knowledge will likely lead to user errors or non-utilization.

    Scalability: As your business expands, your CRM needs will evolve and increase. Therefore, look for a CRM solution that is flexible and scalable to match your business growth and fluctuating volumes.

    Integration: Seamless integration is essential to ensure your CRM connects properly with your existing systems including email, apps, and websites. A CRM that poorly integrates can lead to loss of data and malfunctioning business processes.

    Local Customer Support: An effective CRM software needs to have a responsive, local customer support that offers real-time assistance during system interruptions or when you need guidance.

    To summarize, a CRM Malaysia solution can greatly enhance your understanding of your local audience, provide valuable consumer insights, and facilitate efficient customer service.

    When choosing your CRM, consider your unique business requirements and the crucial features listed. The right CRM system will offer these functionalities in a way that seamlessly blends with your business model, setting you up for continued success in today’s ever-evolving digital landscape.

    ZappyCRM: Marketing Lancer’s Comprehensive CRM Solution

    Marketing Lancer proudly introduces ZappyCRM, a custom CRM service meticulously crafted for the ever-evolving demands of today’s businesses. ZappyCRM isn’t just an ordinary CRM—it’s designed as a Full Suite Platform for Marketers that incorporates all the tools needed to not only capture but also nurture leads and close more deals effectively.

    Unique Selling Point (USP) of ZappyCRM

    The seamless integration of a full-featured Page Builder sets ZappyCRM apart. Users enjoy the creative freedom to construct entire websites, sophisticated sales funnels, and compelling landing pages. Our no-code, intuitive platform empowers business owners to create, edit, and publish without needing technical expertise.

    Benefits of ZappyCRM for Clients

    Capture New Leads

    Optimized Lead Capture: ZappyCRM facilitates the creation of fully functional websites, sales funnels, and landing pages designed to maximize lead capture.

    Drag & Drop Surveys and Forms: Interactive forms and surveys are essential for capturing information, and with ZappyCRM’s drag-and-drop functionality, setting up these lead capture tools becomes hassle-free.

    Streamlined Appointment Scheduling: The platform integrates a calendar application for clients to book appointments directly, enhancing customer experience and increasing conversion chances.

    Nurture Leads Into Customers

    Follow-up Campaign Tailoring: Flexibility in following up ensures that every lead is nurtured through multi-channel campaigns, tailored to automate engagement and prompt responses.

    Multi-Channel Reach: From email to Facebook Messenger and WhatsApp, ZappyCRM ensures that clients can maintain communication across all platforms, breaking down barriers between businesses and potential customers.

    Omni-Device Communication: With a full-featured mobile app, communication continuity is maintained across all devices, ensuring no lead is left behind.

    Fully Automated Booking

    Automated Conversations for Booking: The CRM’s automation capabilities allow it to carry out conversations that aim to achieve booked appointments, minimizing the need for constant human oversight.

    Personalized Messaging: Flexibility in message customization ensures that clients can make the communication seem as personalized and human-like as possible, despite the automation.

    Closing More Deals

    Workflow and Pipeline Management: Knowing where leads are in the funnel is vital, and ZappyCRM’s pipeline management assists in tracking and moving deals forward, increasing efficiency and closure rates.

    Seamless Payment Collection: Through a direct integration with Stripe, payments are effortlessly processed, enabling transactions within the CRM environment.

    Consolidated Analytics and Reporting: An overarching dashboard provides crucial insights on lead statuses and monetary progress across different phases, facilitating strategic decision-making.

    ZappyCRM is fashioned to cater to the multiple facets of the marketing and sales processes. It assists in not just accumulating leads but effectively nurturing and converting them into loyal customers. It scales with your business, offering powerful automation and integrative features that save time and boost productivity.

    Adopting ZappyCRM could signify a transformative shift for businesses seeking a comprehensive, all-in-one CRM platform. With the combination of an easy-to-use interface, robust automation, and detailed analytics, ZappyCRM is poised to redefine how Malaysian businesses engage with their customers and manage their sales pipelines.