Do you know that branding is as important for bloggers as it is for big names? The process of building a brand is often overlooked by many bloggers, and as a result, they will lead to many ‘˜challenges’ such as infringement and trying to be different as they move along their blogging journey.
According to Entrepreneur, the definition of branding is ‘The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products.’
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