Tag: blogging tips

  • What Are The Best SEO Techniques After Google Penguin Update?

    What Are The Best SEO Techniques After Google Penguin Update?

    The latest Google Penguin Update has taken the SEO world by storm. This message from Google couldn’t be any more clearer especially when Google are searching for bad SEO techniques that websites and blogs are practicing. This made many SEO experts and even SEO enthusiast like me keep wondering what are the best search engine optimization techniques one should practice.

    Of course, for those who have no idea what Google Penguin Update was and or how will (and probably could had affected) your websites, this video from Matt Cutts explained them all.

    Movie time!

    Should you change your SEO techniques?

    It doesn’t matter if you are doing white hat SEO or black hat SEO. The bottom line is that you need to make sure you are doing it correctly.

    When I say correctly, it simply means that all your SEO techniques must not be spammy. Even if you are building backlinks from Web 2.0 or Wiki’s, you must make sure you need to pay extra attention to those small and petty things such as anchor text.

    If you are interested to understand how anchor text is going to change the face of search engine optimization techniques, then you can head over to this eBook on SEO link building or this one written by the famous Rand Fishkin from Moz.

    I even received some private message on Facebook asking if it is still worth using SEO tools in terms of website optimization. Of course, I am not talking about those free SEO tools but I am talking about those famous, search engine optimization tools such as link building tool and content optimization program.

    Now let me be very honest with you on this matter. I dare to say that premium SEO tools are still worthy and important in terms of search engine optimization.

    You see, there are probably tons of SEO tools out there to choose from regardless if they are free or paid. Either way, it depends back to the end user in terms of using them! I know many bloggers who fail to use Ultimate Demon link building tool to correctly and they were slapped pretty bad with the latest Google Update.

    What are the best SEO techniques right now?

    Disclaimer: These methods does not guarantee you 100% success in your search engine optimization strategies. However, use these methods as guidelines and modify them according to your website’s need.

    1. Understand the basic of search engine optimization (eBook version)
    2. Increase interaction and engagement on various blogs and websites of the same niche
    3. Creating deep links between websites and blogs (reading)
    4. The effect of guest posting (eBook version)
    5. Improve your website SEO ranking with this free SEO analysis and report

    The first part is rather clear. All these Google updates are done because (and I highly believe) Google wanted no one to misuse the SEO for their own advantage. This was what Adam from BloggingWizard said during one of our conversations:

    SEO techniques that uses bad link building will have negative impact on website
    This is just one part of our conversation but you get the point

    As you can see now, it seems pretty obvious that there are many SEO techniques which are (sadly) misused by many. I know I am going a little off topic here but just giving my opinion.

    Assuming that’s the case, it is best that we need to understand how this search engine optimization really works and you have two choices. You can either read this eBook which would cost you like less than $10 or follow this blog closesly for more SEO tips. Of course, you can also contact me if you have any issues as well!

    The reader’s engagement rule

    Readers engagement is one of the best SEO techniques for bloggers
    Welcome your readers and thank them for visiting your website

    In this article, I want to stress the importance of the reader’s engagement when it comes to SEO best practices. Now, ask your self a few quick questions first before we go in any deeper into the topic.

    • What do you know about reader’s engagement?
    • How can you practice SEO when you communicate with your readers?

    Reader’s engagement rule is huge. It consist not only other blogs and websites but it also involves social media. The rule of engagement for this types of SEO techniques are very simple indeed.

    You want to build good search engine ranking or quality backlinks. Now, the more people talk about your article, blog or website, the chances of you getting traffic is better. Don’t forget that big daddy, Google is more than happy to give higher SEO ranking to websites who are constantly and actively in the discussion.

    Have you noticed how websites such as ProBlogger, kikolani and probloggingsuccess are doing very well in search engine ranking page results? Have you ever why they always top the chart whenever you search for any related terms?

    The answer is easy. Look at the number of comments they have. We are not talking about 5 or 10. We are talking hundreds of comments, for Christ’s sake!

    Doesn’t this prove that reader’s engagement is one of the best SEO practices of all time? Yup, you got it right!

    Of course, there is a little bonus for those using WordPress platform. If you want to drive traffic to your website, I would highly recommend you to use CommentLuv Premium. This is the best comment plugin for WordPress when it comes to link building and search engine optimization methods.

    Hint: Some websites (including this website) are offering free follow backs or DoFollow link back when the reader had contributed a certain number of comments.

    The effect of guest posting in terms of search engine optimization

    Increase SEO ranking using guest post
    Guest post can easily create a healthy backlink to your website

    Are you interested to build quality backlinks for your website? I bet you are right and that’s why you are here right now. Guest posting was deem valuable in the past and now, it is worth more than gold.

    So, how does guest posting actually helps in terms of SEO?

    Every time a guest post is made, the writer is going to link the article back to his or her own website. Good for you since you are able to get 1 point for backlink right?

    Wait! There’s more!

    Whenever you are doing a guest post, you are not only selling your article but as well as selling your website and brand. Yes, you are telling people that you are alive and kickin’.

    The websites that you are going to publish your articles should be:

    • Well recognized
    • Having good traffic
    • A good Page Rank
    • And highly related to your niche

    When it comes to SEO techniques, Google and other search engines doesn’t really matter how you generate such backlinks (until certain extend of course). Let’s imagine this:

    One guest post consist of one links to root domain (author box), two deep links pointing to specific articles on your website. There goes three superb good link building points!

    Sounds good? Oh yes, it certainly does.

    If you want to venture into guest posting or simply making guest posting one of your SEO techniques, these are what you need to prepare:

    1. Quality articles of about 600 to 1,500 words (depending on websites and requirements)
    2. Do some bloody research. I mean…do some serious research before hand
    3. Write once but recheck it more than twice
    4. Find the best link building website to publish the article (okay I am joking about the link building website as any good page rank websites would do)

    Back to you

    What do you think of this article? With the latest Google Penguin update, are you going to change your SEO techniques? Do you have any other search engine optimization methods to share aloud? I am sure you have some under your sleeves and therefore, feel free to reply using the comment form below.

    Oh yes! Before I forget, I sincerely hope you will signup for my free SEO newsletter. If you have not, you could signup below and it would take less than 10 seconds of your time. I promise!

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  • Blow Your Competitions Away With SEO Link Building Techniques

    Blow Your Competitions Away With SEO Link Building Techniques

    With the latest Google update, it is extremely clear that proper SEO link building or white hat SEO is one of the few ways to really rank well on search engine result pages (SERPs).

    What do you really know about SEO link building?

    As I had written about the effect of the latest Google update, building links pointing deep into your root directory will not only save you from any future Google updates but also provide healthy website authority in the eyes of search engines. This is deemed one of the best search engine optimization techniques post Google Penguin update.

    Even this post on Famous Bloggers written by Adam highlighted the many ways to build some quality backlinks (and of course, one of the methods are below).

    SEO Link Building? What?

    I have a whole different perception when it comes to SEO link building. With today’s competition, building links the normal way is not enough if you want to compete with the big boy. I received this comment which I think it is rather interesting (and mind blowing).

    What is the best SEO technique nowadays?
    Thank you Louis for the comment! It got me thinking the whole night!

    Many people talk about SEO or search engine optimization. However, how many people actually practice the right search engine optimization techniques? I wrote several articles including the currently popular, Best SEO Tool For Website Optimization. I had stated (numerous times) that in the current world now, you need to think out of the box to do SEO.

    So, how can you do SEO? Here’s what I did:

    1. Understand how search engine optimization really works (reading)
    2. Get a free copy of this SEO report to know what you are lacking (detailed SEO analysis)
    3. Practice SEO link building not to your main domain but to deep root or in other words, linking specific articles
    4. Use different anchor text and make a variety of them to link back to your website, articles and pages
    5. Commenting on other blogs of the same genre and niche (recommended comment plugin to boost link building)
    6. Practice Tier 1, Tier 2 and Tier 3 link building (I will create a different topic for this)
    7. Using the right SEO tools to optimize content (reading)

    *p/s Some of them would have links which you can easily click on and check on the articles or SEO tools which I recommend.

    As you can see above, it only took 7 steps to properly optimized my website and it boosted my website in many ways (both traffic and SEO wise). This isn’t any BS talk as I have facts to show.

    I know you love seeing images and photos instead of just wall of text right? I posted my results in my article, How Website Optimization Can Save You From Google Panda/Penguin Update?

    Most of the above requires some reading but I am sure those will help you when it comes to doing SEO analysis or choosing the right SEO techniques for your website.

    Today, let’s talk about SEO techniques #3  and #4 only. I could go for all but I am afraid you will consider this article as a bedtime story instead! Go figure!

    Create SEO link building starting from your deep links outwards

    Website SEO ranking will increase with the number of deep links.
    Creating low quality backlink will increase the chances of being penalized by Google

    The rule of thumb for SEO link building technique is to create links pointing back to articles and pages instead of the root domain.

    When I talk about SEO link building, I am talking about deep, deep links. Google and other search engines loves deep link building.

    This means that building link not pointing to your main website but to specific articles. The more you use this SEO technique, the better chance you are going to create good search engine optimization ranking for your website. Period!

    I used to build links in the past pointing to my root domain only but that is so wrong. What you need to do is instead of sharing your root domain, share your article or page links instead. This is to ensure that you are giving a good impression to other search engines that you are not trying to create low quality backlinks.

    Always remember that 10 quality backlinks worth more than 100 low quality backlinks.

    It’s a no brainer that search engines love backlinks. Because of this, take the opportunity to build even better quality backlinks. Anyone can create quality backlinks and therefore, do you want to be normal or be able to stand out from the crowd?

    Bet you want to stand out of the crowd right? Then start building backlinks using deep article link building technique. The deeper it is, the better chance it will rank!

    If you are looking for free Google resources to help you with some search engine optimization, maybe this would help.

    Less means more in smart SEO link building techniques

    Good SEO link building worth more than low quality backlinks
    What do you understand about backlinks from this image? Make any sense to you?

    What the hell am I talking about? Anchor text of course for Christ’s sake!

    What is anchor text?

    The anchor text, link label, link text, or link title is the visible, clickable text in a hyperlink. The words contained in the anchor text can determine the ranking that the page will receive by search engines – Wikipedia

    Okay so anchor text is something search engines care for. Great! What’s next?

    Using the right anchor text is another SEO link building technique. You want search engine to index your page or article and therefore, giving a good description is indeed, more than a great choice.

    See below for the examples for good anchor text examples for ReginaldChan.net:

    • Search engine optimization
    • Link building techniques
    • SEO link building
    • Best SEO tools
    • Search engine optimization techniques
    • Create backlink

    Using 6 different anchor texts for my website will ‘inform’ search engines that the site isn’t only about search engine optimization, but also consist of several different topics but are linked closely to the main topic (in this case, search engine optimization).

    Make any sense?

    Having more anchor words doesn’t confuse search engines IF you are using them correctly. Instead, it will provide deeper and better chances of optimizing your website in terms of keywords.

    A great tip when it comes to anchor text is always make sure you are using the right words to describe your links. A badly written example could easily reduce SEO ‘points’ for your website.

    So, what have you learned today about search engine optimization?

    It doesn’t matter if you are planning to build links to your website, practice the best SEO techniques or even doing a simple SEO analysis. Creating links and much more importantly, quality backlinks is the only and safest way to go after this Google Penguin update.

    This Google Penguin update not only brought search engine optimization a whole new level, it also make many SEO tools look bad. Of course, a few great SEO tools like this one for content optimization still able to perform well due to quality and performance. Of course, you can find the full list of my favorite SEO tools by clicking here as well.

    Are you building links correctly for your websites or blogs? Tell me if the last Google Update affected yours and how did you overcome that?

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  • Best SEO Tool To Use For Website Optimization

    Best SEO Tool To Use For Website Optimization

    Before you read this, here are three reasons why you definitely need to use at least one SEO tool today:

    1. Search engine optimization is becoming even more challenging as the day passes by
    2. Using the right SEO tools are equivalent to 10, 30 and even 50 manpower
    3. Search engine optimization tools save you time and effort when it comes to website optimization and keyword research (to name a few)

    Now, do me a favor and ask yourself, “Are you using any SEO tools right now?”

    Well if you are not or even planning to, I certainly hope this article will help you in your decision making. You are not obligated to buy or even try it out but I am sure when you finish reading this, you will be very have some knowledge when it comes to optimizing your website.

    If you are more interested to use a free SEO tool instead, you can head over here: The Best Free SEO Tools For Bloggers and Webmasters.

    One thing I got to stress out is the fact that many people thought that it is either not needed to buy SEO tool or those SEO tools on sale are not worth it. This is a very common misunderstanding.

    Okay, here’s the reality guys. There are lots of unworthy SEO tools which claim to be the ‘so-called’ best SEO tool out there. Buying those are going to burn a hole in your pocket. That is something I will not deny. However, you got understand that there are still some great tools out there which can help you with keyword research or even search engine optimization, and they are really worth it.

    I got to stress that the right tools could also come in handy in terms of SEO analysis, website optimization and content writing.

    It doesn’t matter if you are a copywriter, SEO writer or just a blogger trying to rank well on search engine result pages (SERPs). With the competitions you are bound to face, it is always better to have some SEO analysis tools backing you up from behind.

    Keyword research done easy with Scribe

    Using the right SEO tool can help improve website optimization
    Are you using any keyword research tools?

    Scribe is a premium SEO tool when it comes to keyword research. Not only that, Scribe (some call it Scribe Content) is created by the team behind the famous WordPress theme, Genesis Framework. Yup you got it right! It’s CopyBlogger Media for Christ’s sake.

    Focusing on the right keywords is very important when it comes to search engine optimization.

    And yes, you probably got it right again! CopyBlogger are serious with this product and they want to make it stay for good. Maybe this is why I always see Scribe as a very potential SEO tool which helps a lot in when it comes to keyword research.

    I came across Scribe Content Optimization by accident when I was surfing the web. I had absolutely no idea what it was except that it was a keyword research tool and highly recommended by others.

    Just like you now, I really wonder if Scribe could really perform that good as what others are saying or it’s merely a hype?

    The testimonials:

    * Scribe 4.0 is way beyond SEO – Brian Clark (co-founder of Genesis Framework)

    * Scribe is my personal writing assistant. I create content the way I want, and then Scribe steps in to help me optimize it for the social media and search engine audiences I’m after – Jon Henshaw (Co-Founder & Chief Product Officer, Raven Internet Marketing Tools)

    * Scribe allows for creative content marketing that gets attention, while keeping content creators focused on business goals. It just works – Greg Boser (President, BlueGlass Interactive)

    * Scribe allows for quick and easy optimization, and your content still performs well in social media channels. Scribe seriously rocks – Rae Hoffman-Dolan (CEO, Pushfire)

    Now, take a moment to read the above. Noticed the big names commenting on Scribe? I am not sure about you but they really convinced me to try Scribe out even thought I had no idea what Scribe really was (yet). Amazing huh?

    Scribe Content could be the best SEO tool for keyword research. Why?

    Scibe content is one of the best SEO tools available for copywriters
    Scribe offers great flexibility and many content optimization techniques for users

    The biggest misconception about keyword research tool is many bloggers thought these are SEO tools who will ‘spoon feed’ them with quality keywords. A big, hell NO!

    I used many free and paid SEO tools in the past and honestly, I love what Scribe Content does to me. It offers a great SEO analysis on my content ONLY after I finished composing my article.

    I basically fell in love with Scribe the moment I purchased it. Yes, it is rather costly for a started blogger but once using it, I knew I made the right choice.

    Scribe provides detailed explanations and SEO reports on:

    1. The chances of me ranking that specific keyword (we all love forecast, don’t we? – keyword research
    2. How optimized the website is for that keyword? – keyword research (again x 2)
    3. How optimized the article is for that keyword? (see the different with #2) – keyword research (again x 3)
    4. The current trend on social media (Gogole+ and Twitter) for that keyword – keyword research (again x 4) OMG!
    5. A list of suggested tags or keywords to use – keyword research (lost count)
    6. Recommendation on words or sentences which could be good anchor text for hyperlinks – anchor text assistance for link building
    7. Fair reading capabilities (Google point of view) – SEO analysis
    8. Internal links that are related to that specific keyword you chosen for link building – building links between articles
    9. Site connections capabilities which users can create external links to boost traffic – building links between websites

    Honestly, I have not came across a SEO tool which offers more than five really good features. Scribe Content nailed it any time of the day as the above nine factors are more than enough to wow-ed me. For me, Scribe is more than just a keyword research tool.

    What does Scribe Content do best?

    Scribe works as a SEO tool which helps bloggers and content writers to optimize keywords in their article writing.

    Okay, don’t take my word for it. Seriously.

    Take a look at this video created by Copyblogger Media team on what Scribe Content it all about – Scribe Video Demo

    What you must do right now is to request for a free SEO report from Scribe Content. Okay, if you think you like Scribe Content and want to give it a go, you can sign up using my affiliate link below. It WILL NOT cost you extra but instead, it will give me a little incentive from your sale.

    Besides that, Scribe Content also offers a full, 30 days money back guarantee if you want unhappy with that SEO tool, no question asked.

    Click here to try Scribe for FREE

    Over to you

    Are you using any SEO tool or keyword research too for your blogs or websites? I am very eager to hear and do tell me if you are planning to use Scribe Content.

    I will be writing another post later on how to use Scribe Content Management. So, it is highly advisable to bookmark this page for reference.

    Before you leave, take a moment and sign up for the FREE SEO newsletter as well! That is one of the best way to connect to me and get updated with the latest SEO strategies.

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  • How Website Optimization Can Save You From The Google Penguin Update?

    How Website Optimization Can Save You From The Google Penguin Update?

    Are you doing any website optimization? If you have not, you better do as the next Google Penguin Update is on it’s way.

    Don’t freak out as this article will explain in detail how you can prepare for the next Google Update (and probably rank better with the correct search engine optimization techniques).

    As we all know, the latest Google Penguin update was rolled out recently (22nd May 2013 to be exact). Many websites were affected from the update including some of mine.

    I was lucky that I managed to run several test websites prior to the Google update and let me share with you how website optimization can save your website from all the negative things Google Penguin can throw at you.

    Before that, here are my Google Analytics results with two different websites:

    Website A

    • Tons of backlinks (without considering quality)
    • Lots of external links in posts
    • Lack of SEO focus and website optimization
    Website optimization is very important in terms of search engine optimization
    Without quality content, websites are very prone to receive penalties from Google

    Website B

    • Backlinks are done carefully (no backlinks from penalized websites)
    • External links in posts are regularly check to ensure no broken links
    • SEO is highly focused with very specific website optimization techniques
    Optimizing website in terms of content and keywords are very important to prepare for Google update
    Quality content, search engine optimization and keywords all play a huge factor in terms of increasing website traffic

    Google Penguin Update happened on 22nd May 2013 and I marked it right on both the charts. Website A was hit badly with an average of 25% traffic reduction right after the Google update. On the other hand, website B (with good SEO and content optimization techniques) was not only able to escape the traffic reduction but slowly but surely, increasing in traffic on a daily basis.

    Now, what did I learn from the latest Google Penguin Update?

    1. Google doesn’t care on cheap or low quality backlinks anymore.
    2. Google algorithm is ‘adapting’ to human behavior; readers love to read quality articles and thus, good posts will benefit from this update.
    3. Search engine optimization (especially website optimization) techniques are very important to increase website traffic.
    4. It doesn’t matter on the number of posts the website has or the domain age. It is all about quality.
    5. Content is still king and SEO had just became more important.

    p/s: Website A is having a domain age of 3 years while website B is just 6 months old

    How to perform website optimization for your websites?

    I am pretty sure I got your attention with the result images above (well, please lie to me if they didn’t attract you that much). Now, take a 5 minute break and jot down what you have in your mind when it comes to website optimization. Yes, I will wait for you right here.

    Now, let’s say you have five ideas which you believe are the best for website optimization. Let’s compare with mine, shall we?

    What are SEO best practices to boost website ranking?
    What are the tooltips when it comes to optimizing websites?

    Website optimization technique #1 – Reduce your website loading time

    Serious mate. If you want Google to love your website, then start boosting your website loading speed. We all hate slow loading websites right? For me, if the website takes more than 5 seconds to load, I am going to close it. Sorry!

    Still not convinced? See what major search engines say about website loading speed below:

    • 500 milliseconds of extra load time caused 20% fewer searches – Google
    • 400 milliseconds of extra load time caused a 5-9% increase in the number of people who clicked ‘back’ before the page even loaded – Yahoo
    • 100 milliseconds of extra load time resulted in a 1% drop in sales – Amazon

    Website optimization technique #2 – Keywords are as important as content

    Search engines such as Google loves to index blogs and websites which are loaded with good quality articles. And yes, you got it right! One of the basics of writing good quality articles is by using the right keywords.

    There are many SEO tools bloggers and webmasters can use when it comes to choosing the right keywords. All it would probably take is a few hours of your precious time and Google (and other search engines) will really appreciate your hard work by giving you more ‘ranking points’ for your websites.

    For starters, Google Keyword Tool is one of the best free SEO tools available for bloggers. If you are running a SEO agency or would want to perform SEO for a small scale business, I would highly recommend you to try this premium SEO tool for free!

    Website optimization technique #3 – Forget about short posts

    I remember writing a SEO guide on HubPages, stating that each article we published should be at least 300 words long in order to get ranked well on search engines. It was true at that time though but for now, the tide had changed.

    This is one of the ‘error-free’ website optimization techniques I always use. When you are writing an article, try to keep it above 700 words. I know! It used to be like 300 to 500 words but with the latest Google update, I believe it is time we need to increase the mark.

    Depending on topics you are writing, sometime it is very challenging to write quality articles with the said word count but at least, try your best to achieve it. Always remember that a little hard work goes a long way.

    Website optimization technique #4 – Update your (old) posts regularly

    Google loves updated stuffs and so do I. Do you have any articles that had been collecting dusts and have not been updated, say 6 months or more? You can (and should) easily optimize your website and your articles simply by updating the content.

    Now, you don’t need to do a full rewrite. Instead, try to perform small updates such as adding a few lines of new information or even a new image.

    The sky is your limit and creativity is always welcome!

    Do this before you leave… 

    I hope you enjoyed this article as much as I do. Have you sign up for the free SEO newsletter? Moving forward, do you want to add any additional information on website optimization techniques? Feel free to comment below 🙂

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  • 3 Killer SEO Tips When Using Google Keyword Tool

    3 Killer SEO Tips When Using Google Keyword Tool

    Take a moment and think what your favorite SEO tool when it comes to keyword research? Could be some paid SEO tools,  so called ‘best SEO tools’ or the famous Google Keyword Tool? For me, I use Google Keyword Tool nearly every day of my blogging life and I am pretty sure you can’t find a free SEO tool better than the Google Keyword Tool.

    Now, if you are a beginner or have not heard about Google Keyword Tool, you probably should visit the site once you finish reading this. Alternatively, you can bookmark this page, head over to Google Keyword Tool website (which is called Google Adwords by the way), scout around and come back here to continue reading.

    So, what is Google Keyword Tool?

    It is a God send, heavenly free and probably one of the best SEO tools which offers many (and I really mean many) functions for bloggers. Want to perform some keyword research, search engine optimization techniques or simply find a profitable niche and don’t want to fork out a single cent? Google Keyword Tool is your best friend!

    Google Keyword Tool is one of the best SEO tools for beginners and webmasters

    Not convinced that Google Keyword Tool plays a huge role on search engine optimization? See the image below:

    Choosing the right keyword is one of search engine optimization techniques
    Google Keyword Tool is the best SEO tool for bloggers

    Google captures roughly 246,000 exact search queries monthly and 90,500 searches originated from the United States alone. This easily means that the term Google Keyword Tool is receiving at least 8,200 searches in a day! I wish my blog can get such traffic. Okay, I’s dreaming here.

    *p/s Kindly ignore the term ‘exact search’ as I will be explaining below.

    Now, do you believe that Google Keyword Tool is probably the best SEO tool (and on top of all, free) for bloggers like you and me?

    What is Match Types?

    When you are performing keyword research on Google Keyword Tool, it offers three very distinct reports which extremely useful; broad, phrase and exact. Don’t worry, Google isn’t going to leave you in the dark. Here’s what they meant:

    • Broad: The sum of the search volumes for the keyword, related grammatical forms, synonyms, and related words
    • Phrase: The sum of search volumes that include the whole phrase or near variants of the whole phrase
    • Exact: The search volume for that specific keyword and close variants

    Makes any sense to you?

    I didn’t get it at first either. Like it or not, these three different keyword research reports are the ones that make or break your website SEO.

    Let me give you some examples to further increase your understanding (taking ‘dog collar’ as an example)

    Broad keywords

    Broad keyword research is one of the keyword research processes
    Broad keyword will always have the highest search queries

    Broad keywords are selected by default and this research will tell you how many people are searching for words related or closely related to the keyword ‘dog collar’. Broad keywords usually have a highest number of searches as it is very general and not a focus keyword. Example of broad keyword for ‘dog collar’ are ‘pet collars’, ‘dog harness’ and ‘dog tag’.

    Phrase keywords

    Phrase keyword research is one of the keyword research processes
    Phrase keywords plays a huge role especially when it comes to choosing tags and keywords

    Phrase keywords on the other hand, will always be the second in the ladder. Phrase keywords means that searches are done with regards to the keyword ‘dog collar’. In phrase keywords, it is not that general compared to broad setting and each keywords are closely related to the word ‘dog collar’. Example of phrase keyword for ‘dog collar’ are ‘yellow dog collars’, ‘designer pet accessories’ and ‘dog leather collars’.

    Exact keywords  

    Google Keyword Tool offers Exact Keyword research which is extremely useful in keyword niche
    Exact keyword research will help to pinpoint keywords which could worth a lot when it comes to finding the right keyword

    Exact keywords are the keywords that bloggers and content writers should focused on. Usually, the search results for exact keywords are the lowest among all. The number of searches represents the number of people searching for that specific keyword, ‘dog collar’ or words that have ‘dog collar’ in them. Example of exact keyword for ‘dog collar’ are ‘toy dog collars’, ‘best dog collars’ and ‘fashion dog collars’.

    Let’s take a quick, 5 minutes break. A little quiz for you to keep you occupied:

    1. From the above article, what have you learned about Google Keyword Tool?
    2. Do you know how to differentiate broad keywords with phrase and exact keywords?
    3. Are you using Google Keyword Tool for your keyword research?

    Now that you are ready, let’s head over to the next section, shall we?

    How to use Google Keyword Tool correctly?

    Ever wonder what makes Google Keyword Tool the one of the best SEO tools?

    I beat you are using Google Keyword Tool as well but the question here is, are you using Google Keyword Tool correctly? I’m not sure about you but for me, I try to avoid any mistakes as much as I can when it comes to doing search engine optimization.

    Choosing the right keyword will affect the SEO ranking of a website
    What are the three best SEO tips when using Google Keyword Tool?

    SEO tips #1 – Always use the Exact Match keyword search

    This is the most common mistake done by bloggers when it comes to search engine optimization. Just because Google Keyword Tool default the search criteria to Broad Match, it doesn’t mean that you have to follow it by the books!

    Let’s assume that you read the above (if you have not, then scroll up half a page and read what I wrote about the match criteria). When it comes to searching for the right keywords, always…always use the Exact Match keywords.

    Why?

    Simply because you want your keyword search to be as close as possible to the real deal. In the world of search engine optimization, having an exact match keyword (or at least Phrase Match keyword) could easily differentiate you between the top 10 ranking and top 100 ranking on the search engine result pages (SERPs).

    It is a known fact that search engines such as Google gives ranking priority to exact match keywords first before others.

    Do you think you think that you need to change your keywords now? You probably should!

    SEO tips #2 – Healthy match of keywords for the best search engine optimization

    This is one part I got wrong in the past. There is absolutely no point stuffing your article, blog or websites with just quality keywords or in this case, exact keywords. Instead, you want to have a healthy dose of keywords!

    Firstly, you got to understand that you are going to rank well when you use exact keyword ONLY when people search using that exact term. Out of the millions and billions of people out there, how many would actually key in the exact keywords?

    Don’t ever put all your eggs in one basket – English proverb

    It doesn’t matter if you are a blogger, content writer or a SEO writer. The bottom line is you want to grab as many opportunities possible to have some ‘limelight’ on your website.

    If you are doing the right content optimization technique, then you would probably be ranking especially well when people are searching for the exact keyword. Now, you need to mix and match your keywords (phrase and broad keywords) to further enrich your website.

    Personally, I would go for 25% exact keyword match, 50% phrase match and 25% broad keyword match. And so, my question to you now is what’s your mix and match keyword ratio that you use for your website?

    SEO tips #3 – Use Google Keyword Tool to ‘spoon feed’ you with quality keywords choices

    Believe it or not, Google Keyword Tool is able to tell you what keywords your competitors are using to rank on search engines. Pretty impressive right?

    See the image below. Do you see the red box? 

    Google Keyword Tool provides a deep insight of your competitors Google Adwords campaign
    Know what your competitors are ranking for using Google Keyword Tool

    What you need to do is key in your competitor’s website in that box and with a click of the button, you got yourself a list of keywords which your competitors are trying to rank. Not only that, the results also includes the keywords which your competitors are buying on Google Adwords.

    The below are one of my search engine optimization techniques to farm quality keywords for my blogs:

    1. Find my closest 20 to 50 competitors
    2. Use Google Keyword Tool and collect a list of 20 keywords each competitors are using
    3. Compile the list of keywords and search again on Google Keyword Tool and my list of personal paid SEO tools
    4. Shortlist the set of keywords to 10 to 30 keywords to rank for (the bigger the website, the more keywords to rank for)

    Yes, this is a very lazy way of farming keywords but trust me that this is very useful. The results you collected are raw data which you would need to enrich them further using more SEO tools (optional).

    If you are wondering why it is stated optional, it’s because you could still rank well on search engines if you are doing the right SEO strategy but why don’t adding in a little bit of hard work to get the top rank on SERPs right?

    Over to you

    Go get yourself a cold beer or a simple pat on the back. I am pretty sure you learned something here today. If yes, good for you!

    Do you use Google Keyword Tools for other purposes and do you have any tricks you want to share with us? I am very eager to hear your reply!

    Like this article? Please help me to share using the red button below.

  • Complete Search Engine Optimization (SEO) For Dummies

    Complete Search Engine Optimization (SEO) For Dummies

    What do you know about search engine optimization or SEO in short? Do you really know what SEO really are and how it can affect you?

    I talk about SEO, think about SEO, eat with SEO and bathe with SEO but I am no SEO expert. And if you are looking for a SEO guru, I am not your man. Why?!

    Because I am not going to lie to you what I know about search engine optimization techniques and how you can use SEO for your own good. And, this is not a sales thread…not now, not in the future in my books.

    If you’re reading this, then good as we are on the same page now. So let’s go with our first lesson (and my first SEO post here) on search engine optimization, shall we?

    What is search engine optimization all about?

    What is search engine optimization techniques?
    I am no SEO guru but at times, it is cool to call myself a Search Engine Optimization Ninja

    The term search engine optimization or SEO is already a household name for many bloggers and webmasters today. Now let’s go with some simple language course on what SEO really means.

    Search engines literally refers to Google, Yahoo and Bing to name a few.

    Optimization means the process of improving or increasing the optimal result from a certain action.

    With the above, I can simply conclude that search engine optimization is a process to improve your article, blog or website ranking in the search engine result pages (SERPs).

    Make any sense? As I said below (on my profile), I am not a techie person. So, I will be explaining what SEO is all about in simple terms so that it is easily understandable to both beginners and professional bloggers.

    Why search engine optimization is important? What’s so important about SEO?

    I get this all the time and I even asked myself before in the past. Good search engine optimization techniques will actually improve the chances of you ranking well on result pages.

    This means that the better your SEO methods are, the better chance search engines will see your website. Of course, the more your articles are featured on result pages, the better and more traffic you will get.

    Here, we can conclude that good SEO techniques will increase your website ranking on search engines, boost traffic to your website and ultimately, increasing the chances of affiliate sales or making money through your website a reality.

    How to SEO correctly? What are SEO best practices?

    Search engine optimization can affect website ranking on search engines
    Using right SEO techniques will increase and improve website page rank

    Regardless which website I visit, I keep seeing bloggers asking the same questions over and over again. Before you continue reading, take 1 minute off and think what you really know about SEO…don’t worry, I will wait.

    ‘¦

    ‘¦

    ‘¦

    Welcome back and I really hope you didn’t take more than one minute though.

    The biggest perception I ever seen in my life about SEO is many bloggers believe that SEO can be learned and mastered. Hint: Just Google and see how many SEO gurus you can find out there.

    Perceptions on search engine optimizations:

    • You can master SEO
    • SEO is straightforward and easy to follow
    • Learning SEO will help me for tomorrow, next week and the future

    The real deal about search engine optimization are:

    • SEO is a practise and guideline for bloggers
    • Learn what SEO is and modify each search engine optimization techniques to gain the maximum advantage over others
    • Understanding how search engine optimization works is more than just important

    What are SEO best practices?

    I am not going very detail in this as I will be creating separate topics on this. Yes, I want to go into detail and make sure you understand everything about SEO. And I do it for free.

    1. Content is king but focus keyword is God

    You hear me right. Good content will not bring you to the top spots of the search engines but focus keywords will.

    Don’t get me wrong as I know how important content it. What I am trying to say is good search engine optimization or good SEO strategies are to use as very specific and focused keywords.

    The biggest mistake here is bloggers tend to stuff hundreds keywords into one article. Don’t ever stuffed all those keywords you can think of into one article as you are going to give a hard time for search engine bots to figure out what your content is all about.

    2. Understand how you want to rank your website

    One of the best SEO practices is knowing how you want search engines to rank your blog. Pardon me for being so general. There are two ways search engine will rank your blog.

    SEO strategy 1: Rank your blog with very specific keywords (between one to five keywords)

    SEO strategy 2: Rank your blog with a bigger range of keywords (more than five keywords)

    As for the record, both are equally good when it comes to finding the best SEO strategy. However, the paths of both these SEO best practices are very different.

    SEO strategy 1 will lead to a better page rank or SERPs ranking within a shorter time frame. Here, your blog or website can even rank better even when you do not have an upper hand in domain age.

    One the other hand. SEO strategy 2 will take a longer time to build a good SERPs ranking compared to the above. The SEO process here is long but what makes it worthwhile is it will also produce good domain authority for your website.

    Never underestimate both of these SEO practices as they are be very lethal in the hands of a good blogger.

    3. Choosing the right SEO tools in your SEO projects

    Targing the right search engine optimization techniques will improve your SEO ranking
    Choosing the right SEO tools will either improve or break your website ranking

    I bet you heard about others saying that they ranked their website faster and better without any SEO tools. This is particularly true and I am not denying the fact.

    However, we are in the technology era for Christ sake! Do you think that you can compete fairly with other bloggers or websites without using any SEO tools?

    I am also not denying that there are many premium SEO tools that worth your every buck. And for beginners, I do not recommend them (unless it has a trial period) as there are also many free SEO tools which can help you in your search engine optimization project 101.

    One of the best SEO tools is Google Keyword Tool and you can find useful tips and tricks on how to use it, Killer SEO Tips Using Google Keyword Tool.

    Of course, I will be writing more on this topic as well so stay tune.

    *p/s One of the best way to stay tune is to subscribe to my newsletter (yes free for life as well) at the end of this post or on the box on the right sidebar.

    What I’m trying to say here is if you want to compete in this SEO world, then you have to compete in the smart way. I am sure you will be amazed on how many free SEO tools there is which many bloggers do not use at all. Such a waste right?

    Okay folks, give yourself a pat on the back (or a beer treat) as you have completed the first part of my SEO best practices.

    Wait! Don’t click on the Close button yet!

    Test your understanding on search engine optimization knowledge (after my post above):

    • Do you understand what Search Engine Optimization really is right now?
    • Are you practising the right SEO methods?
    • Are you using the right SEO tools for your blogs and website?

    Talk to me and share with me using the reply form.

    Like this article? Please help me to share using the red button below.