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Quality Content is King – Here’s Why

Whenever you are looking to create a business or any type of website online, there are several things that you have to consider. First of all, what kind of content are you going to put onto your website? This will dictate which type of audience will visit your website.

Secondly, it is important to consider how you plan on optimizing your website. Failure to optimize your website means that it will be lost and forgotten amid the other websites. Finally, it is up to you to create quality content that will be meaningful and interesting to other people.

It does not matter if you are following the trends and creating a website featuring popular topics. If the quality is not there, you will not have a sustainable website and your traffic will decrease. Fortunately there are easy ways to get better at producing quality content and keeping your business and website running. Here are the main reasons why it is important to have quality content.

Quality Content Results In More Sales

If you are a business looking to sell a product, you have to do your best at informing your customer about what they are getting. This can be done by giving a full proper description of whatever products you are selling, along with stating their uses.

One of the big things people look into when looking to buy a product is customer reviews. These can help guide a buyer and lead them towards your products. Unfortunately, if you are just starting out as a company however it can be rather difficult to get reviews onto your website.

Another thing to look at is guest posts on your website. The more posts they are on your website, the more likely people are to see your business as a legitimate one. Once again, if you are a startup company this can be extremely difficult to get. However there are plenty of services available allowing you to purchase these posts on your website. Soon after having them posted, you will find more people visiting your site and purchasing your products. This is why guest posts are important for any website.

Sure it might cost money to get these reviews and guest posts onto your website, but think of these as an investment towards the future. When future consumers see these, they are more likely to purchase from you and leave further reviews. This way you eventually build a large following.

Other ways to use quality content to create more sales would be in the use of videos. While pictures and screenshots are great, people want to see the product in action and see what it does. You can purchase reviews that include videos in them, detailing to your potential customers exactly what it does. This is much better than a standard review as they can see the product in action.

Always remember that while creating high quality content takes time, effort, and sometimes even money, it is well worth the investment towards making your business successful. If you want to sell more, ensure your website is of high quality.

Quality Content is Search Engine Optimized

When first starting any website, you can expect to generate little to no web traffic. This makes doing anything online extremely hard, as someone finding your website online is the equivalent to finding a needle in a haystack. Fortunately for you, there are methods you can employ within your content to ensure you get discovered.

Search engine optimization, or SEO, is a useful tool that allows you to rank higher on search engine queries. This will result in an exponential increase to your traffic. What does quality content have to do with this though you might ask?

Quality content naturally employs these techniques as it will make good use of select keywords, links, and layouts. This is why it is important to put time and effort into your website and blog posts, as they can push you above the rest of the competition. Along with this, as you grow as a website and increase your domain authority, other websites will begin backlinking to you, increasing your authority even more. Your content is not of a high quality unless you’ve optimized it for search engines.

Quality Content Will Be Shared

If you are creating something truly insightful in the form of a blog post, or selling a product that is truly revolutionary, you can expect your website to be shared. Those that make the time and effort to do this with videos and images can expect results.

With social media having such a huge impact on the online world, you have to cater to it and find your strengths. Every day, thousands of images, videos, and articles are shared across Twitter, Instagram, Facebook, and much more. If you are not creating quality content that can be spread across these platforms, then you are hurting your potential market and limiting the amount of traffic that you will have.

How do you ensure you are creating quality content that is worth sharing? Always ensure that you are taking a look at current trends on the market and on social media. If you sense an upcoming trend, make a post or video about it. If the trend explodes, so will your piece of work and people will be rushing to share it across the platforms. This can make a huge difference on your sales. Always make sure you are creating content that can be shared across multiple platforms.

Quality Content Strengthens Your Message

Finally, no matter what you are trying to promote on your website, having quality content ensures that your message will be delivered in an effective manner. This does not just mean the writing however. Taking the time to craft simple yet interesting website designs can go a long way towards creating visual appeal for your customers. If the website has a professional look to it, they are much more likely to stay on it.

Therefore, consider your website as a whole and not just the content you are putting onto it. Every aspect of it should be well thought out and designed, giving the whole site a boost. This will make everything you say more trustworthy and people will be much more willing to revisit the website. Ensure that you are putting the time in to have a quality design on your website.

Creating a website and a business is not an easy task. It can take months or even years to generate stable traffic even if you employ the proper techniques. Failure to provide quality content will result in another website being lost to the online world forever. Do your research, take your time, and create something that is truly great!

July 31, 2020
6 Reasons Why You Should Consider Becoming an Affiliate Marketer

For the last few decades, the internet has created several opportunities, especially for individuals who have embraced modern technologies. One of the thriving ventures that the digital platform has created is affiliate marketing. While it doesn’t work for everyone, it’s worth considering becoming an affiliate marketer because of the benefits that accompany the activity.

First of all, it’s essential to know what affiliate marketing entails before deciding to take the new challenges that come along with it. An affiliate marketer is an individual who earns commissions for promoting products and services of other companies. It’s an ideal business for people who are keen to establish an alternative source of income.

Let’s look at the other benefits of being an affiliate marketer.

1. Convenient

While most employees continue to lament the challenges brought by job losses during this pandemic period, affiliate marketers are enjoying the transition. For a long time, many people have been looking for legit opportunities to work from home, but they’ve mostly been falling to crook hands of scammers. However, they’re fortunate to dive into affiliate marketing where working from home is possible.

Working from home allows you to attend to other duties, such as monitoring your children or performing important chores. At the same time, you’ll also cut expenses like transport costs when working from the confines of your walls.

2. Asks for Less Capital

With a computer and the basic knowledge of computers, you’re good to go. Everyone is looking forward to becoming entrepreneurs, but the lack of massive capitals has put such dreams on hold. As an affiliate marketer, you have a real opportunity to sell even expensive products without investing in financial resources.

When it comes to investing in this hassle, you can consider starting with education. Yes, you first learn before you start earning. There is nothing that feels more amazing than being guided by an individual who has been down that road before. The course takes a short time. You can learn more about this course by checking reviews from other affiliate marketers. With a detailed review, it’s much easier to decide on a course that’s more likely to benefit you.

3. No Compulsion to Create Products

Most investments are costly to start because you are needed to create products for your clientele. As an affiliate marketer, you’ll find existing quality products to promote and earn a commission if you reach a given goal.

The venture has a massive possibility, especially for entrepreneurs who are keen to realize financial freedom. The typical target market for affiliate marketing is Amazon and Alibaba. Do you know that Amazon’s owner, Jeff Bezos, is the wealthiest person in the world? Elsewhere, the wealthiest person in the world’s most populous country is Jack Ma, who owns Alibaba. These are the personalities you’ll work with if you take the challenge to become an affiliate marketer.

4. An opportunity to Become your Boss

Who can resist an opportunity to be the owner of a thriving business? While substantial growth in affiliate marketing requires patience, you have a realistic chance of establishing a firm with several employees. Once you’ve identified your niche, you’ll develop a strong customer base and attract consistent sales.

Being your boss means that you can formulate objectives and set targets. Besides, you’re free to set your schedule to accommodate other activities. Depending on your availability, you have 24 hours to select when to conduct your affiliate marketing activities.

5. You can Still Keep your Current Job

As a boss at your promotion activity, you have the freedom to continue with other occupations. However, complacency and too much involvement in other duties can limit your success rate as a marketer. It’s upon you to determine how to balance your activities without causing friction with your employer or your other responsibilities. Depending on your commitment, affiliate marketing may take a long time to witness success, so you should consider remaining at your current job. If you don’t have another source of livelihood, you should only consider leaving your current employer after making some progress as a marketer.

6. Earn According to your Ability

If you commit more time and energy to concentrate on your activity, you can earn more money. Making several sales affirms your financial muscles. The feature is unique with other organizations that will give you the same salary despite your dedication and work input.

7. A Wide Range of Products and Services to Earn from

As an affiliate marketer, you have a flexible platform to promote as many products and services as you wish. It’s this flexibility that makes it easy to earn, depending on the effort you put. With a thousand plus products and services, marketers cannot fail to find the niches that suit them.

Moreover, when one product isn’t working for you, you have plenty of options to explore your ability. It’s advisable to go through sites to look for sites and the products that match your ability and interest.

8. No Special Account Needed

Affiliate marketing saves you from experiencing tedious processes that other traditional businesses feature. If you’ve ever run a merchant account of any store, you must be aware of how fulfilling all the requirements are. A merchant account needs you to include a customer’s name, credit card number, and many other details. Besides, you may end up paying a huge amount of money to sign up for an account that limits your fun.

With affiliate marketing, your hassle is reduced significantly. All you have to do is to succeed in your activities, and the money will follow you. The platform has replaced the old business model that was witnessed with merchant accounts. Affiliate marketers have several options of receiving their pay, including paycheck, PayPal, and bank account deposits

The possibility of affiliate marketing isn’t restricted to six benefits highlighted in this article. Do you think that it’s already too late to be part of the thrill? The truth is that you can join at any time and even overtake seasoned colleagues. Go ahead and try it out. You may be surprised by the results that come after you have tried it.

July 29, 2020
How To Create an Engaging Multi-Page Form In WordPress With WPForms?
I was working on my new hosting project, ServerStack.io and one of the most important thing to do is to use a WordPress form plugin that allows me to collect payment and multi-page options.

And here’s the fact.

I had been using WPForms for quite a long time now, and I had never been happier to use it again. In this article, I’m going to share with you some nifty tricks that you can use to create an engaging multi-page form with WPForms (hint: “engaging”).

How to easily create multi-step forms using WPForms?

If you prefer the watch video instead, here’s the video for you, courtesy of WPForms.

The first step in creating a multi-page form in WordPress using WPForms is to create a form. Instead of using codes, you can easily achieve such by installing form builder plugins such as WPForms. Here’s the link to download WPForms for free.

By default, WPForms allows you to create a wide range of different forms and structures including:
- Request a quote form
- Job application form
- Order form
- Survey form
- Poll form
- User registration form
And, there are many ready-made templates that you can easily 1-click install them using WPForms.

The second part to creating a multi-step form is to split the newly built forms into several parts. This is how it is done quickly and easily, without coding skills.

WPFORMS = FLEXIBILITY

Do you know that WPForms allows you to create different columns to collect information?

The final step is all abou customization. Here’s the thing. WPForms is an excellent tool when it comes to building forms for your WordPress site. However, it is only effective if you are converting leads with it.

This means that you need to spend time to create the right type of form for the right type of audience.

Why should I focus in creating engaging multi-step forms in WordPress?

For starters, the Internet is saturated with content and readers nowadays are more likely to enter their details on things that they trust. In this case, it is your website!

A long form is an excellent way to collect valuable information from your readers but always remember that long forms are also the ones that easily turn readers off.

Instead of displaying the entire form in one page, using page breaks and multiple step forms allow you to funnelt the reader into taking action, one step at a time.

Summary: Improving convertion rates using multi-step form

With that being said, I hope that you find this article simple, effective and fun! Are you using WPForms?

Leave a comment and tell me what you think!

WPForms is 100% free to use

Download here and now!
July 28, 2020
Gutenberg vs WordPress Visual Builders: The Deciding Factors for WordPress Users
WordPress visual builders play an important role in my writing business. As I use WordPress CMS a lot in my daily life, WordPress visual builders such as Thrive Architect allows me to create multiple WordPress pages and posts quickly and without any coding skills.

But, make no mistake. Since the launch of Gutenberg, I use Gutenberg a lot too. Over the months and years, Gutenberg been receiving tons of updates and while it may not be as flexible as the current WordPress visual builders, it is growing in popularity and importances — with many believe that it will take over WordPress builders in the coming years.

In this article, we will go through Gutenberg vs WordPress visual builders for 2020 because what matters is this year and right now.

Gutenberg vs WordPress visual builders

When I first use Gutenberg, I thought it was messy and complicated. Hey, Gutenberg isn’t entirely a drag and drop, or point ot click WordPress editor. It is just a few blocks that work together and allowing WordPress users to create posts and pages quickly without any coding skills.

Here’s how the Gutenberg blocks WordPress looks like.

Gutenberg Blocks

If you are an avid WordPress user, you know that it is pretty decent but limited functionality as compared to popular WordPress visual builders in the market.

Here’s what some of the best WordPress visual builders look like in the backend.

Thrive Architect

Here’s what it looks like with Divi (which I use quite a lot as well for my WordPress agency, WP Maven).

Divi Builder

Here’s another great WordPress visual builder, Elementor!

Elementor Builder

Part 1: WordPress Visual Builder In Summary

WordPress visual builder is still an important tool for website owners — both freelance and agency level. The right tools help you to create beautiful WordPress pages and posts quickly without any coding skills.

There is no denial that WordPress visual builders is an excellent WordPress investment to go with and you can’t go wrong with any of these:
- Thrive Architect
- Divi
- Elementor
Part 2: Gutenberg In Summary

Gutenberg has always been a nice addon to WordPress. For beginners and those who can’t afford WordPress visual builders, Gutenberg is an important WordPress tool to build WordPress posts fast and effectively, without coding skills.

Yes, Gutenberg isn’t that great when it comes to creating WordPress pages for now out-of-the-box. If you are looking to make Gutenberg as great as WordPress visual builders, then you need Gutenberg addons such as Genesis Pro by WP Engine (review).

Here’s a quick video on Genesis Pro.

Summary — Gutenberg vs WordPress Visual Builders

Until now, I find that WordPress visual builders certainly has an upper hand especially when it comes to website development. Gutenberg may not be on par with it right now but I believe this might change in the coming months.

With the constant growth and launches of Gutenberg addons such as these, Gutenberg is getting more popular and useful by the day. Plus, Gutenberg is the baby for WordPress/Automattic, you know this is one projec that won’t hit the sack anytime soon.

If you are serious in building great WordPress sites and fresh layouts, you can’t go wrong with Genesis Pro (click here for addon perks by WP Engine).
July 18, 2020
You Don’t Need A Fast Website But You Need These Instead!
This post is going to be short and I think it is time to address something very important — website speed. Take a scroll on Facebook or Google and you will see thousands talking about website speed:
- How fast a website should load?
- How fast should a website respond to a request?
- How fast a website can be like when integrated with content delivery network (CDN)?
- And many more “website speed” matters
The truth is, you don’t need a blazing fast website. Blazing fast websites is just for speed junkies who appreciate some show off and of course, personal satisfaction for a job well done.

What you really need is a website that loads under 3 seconds (1.5 seconds if you could) and you should be doing quite good already.

Now, what do you really need for your website? Here’s a simple list:
1. A good and reliable web hosting company (recommended are Kinsta and WP Engine)
2. WordPress visual builder and Gutenberg (Elementor or Beaver Builder are great choices)
3. Proper Google Analytics integrations (MonsterInsights plugin — hands down)
4. Security plugin (Wordfence is a good choice for free plugin)
5. SEO plugin (you can’t go wrong with SEOPress)
You see, you don’t need much if you want to start a blog and have a fast loading website.
July 13, 2020
How To Stop DDoS Attack?

If you do fall victim to a DDoS attack, you are not alone. High-profile victims of DDoS attacks in 2018 include organizations as diverse as Google, Amazon, PlayStation, Pinterest, and GitHub – which was on the receiving end of the highest volume DDoS attack ever witnessed.

In this article, you will learn how to stop DDoS attack on your website quickly and effectively.

1. Identify the DDoS attack early

The trick to stop DDoS attack is detect the DDoS attack as early as possible. The earlier the detection, the faster you can implement security measures to reduce and ultimately, overcome the DDoS attacks.

To be in a position to do this, it’s a good idea to familiarize yourself with your typical inbound traffic profile; the more you know about what your normal traffic looks like, the easier it is to spot when its profile changes. Most DDoS attacks start as sharp spikes in traffic, and it’s helpful to be able to tell the difference between a sudden surge of legitimate visitors and the start of a DDoS attack.

2. Enable Cloudflare security features

Cloudflare is an excellent website security feature when it comes to avoiding DDoS attacks.

Cloudflare’s layered security approach combines multiple DDoS mitigation capabilities into one service. It prevents disruptions caused by bad traffic, while allowing good traffic through, keeping websites, applications and APIs highly available and performant.

3. DDoS mitigation services at urgent times

For very large attacks, it’s likely that your best chance of staying online is to use a specialist DDoS mitigation company. These organizations have large-scale infrastructure and use a variety of technologies, including data scrubbing, to help keep your website online. You may need to contact a DDoS mitigation company directly, or your hosting company or service provider may have a partnership agreement with one to handle large attacks.

“If a customer needs DDoS mitigation, then we divert their traffic to (DDoS mitigation company) Black Lotus,” said Dufficy. “We do this using BGP, so it only takes a few minutes.”

Black Lotus’s scrubbing center can handle very high levels of traffic, and sends on the cleaned traffic to its intended destination. This results in higher latency for website users, but the alternative is that they wouldn’t be able to access the site at all.

DDoS mitigation services are not free, so it’s up to you whether you want to pay to stay online or take the hit and wait for the DDoS attack to subside before continuing to do business. Subscribing to a DDoS mitigation service on an ongoing basis may cost a few hundred dollars a month. If you wait until you need one, however, expect to pay much more for the service and wait longer before it starts to work.

4. Overprovision bandwidth

It generally makes sense to have more bandwidth available to your Web server than you ever think you are likely to need. That way, you can accommodate sudden and unexpected surges in traffic that could be a result of an advertising campaign, a special offer or even a mention of your company in the media.

Even if you overprovision by 100 percent — or 500 percent — that likely won’t stop a DDoS attack. But it may give you a few extra minutes to act before your resources are overwhelmed completely.

July 9, 2020