With many businesses digitizing their operations and shifting their focus to the online market, there are several opportunities created for the computer-savvy. For one, more web designers are needed to meet the rising demands for such services. As you’d expect, every business that’s joining the current trends needs a functional website to boost its online presence.
Therefore, if you have the necessary skills, you can make a killing in this field. However, like any other industry, competition is an expected barrier for any beginner. Inasmuch as starting a web design business with no experience can be difficult, and sometimes frustrating, there are few tips to keep in mind for long-term success.
In this article, you will discover the exact steps you can start a web design business with no experience at all. This article will give you insights on how to start your very own website, run your own ads on social media, and even work with other professionals that can help you.
I recommend you to bookmark this article because I'm going to share some important facts and tips not shared anywhere else — and more importantly, I don't see anyone is talking about this because it will affect their business!
*P.S. Web design business often requires some level of copywriting/essay writing skills. If you don't have it, make an essay for me using DoMyEssay.
The most important keyword here is not "web design business" but it is "no experience. How can anyone start a web design business successfully, let alone without experience? It can be intimidating at first, but it’s not an impossible dream. With proper strategy and framework, you can achieve a lot of fame within a short time period.
As you prepare your strategy, keep in mind that web design and digital marketing go hand in hand. Therefore, as someone with no experience in the field, it would be a good idea to outsource marketing-related tasks to reputable agencies like Black Digital Group. This way, you can concentrate on matters design and integrate digital marketing tools here and there as advised by your selected agency.
Important note: The goal is to start a web design business with the shortest time possible without experience. As your business grows, you need to start focusing and growing your company (hiring web designers for more advanced features etc.)
Absolutely! You will not get tons of business when you just start, probably just one or two for the first month. From there on, you will need to sharpen your skills in lead generation and converting leads to paying customers.
Ultimately, the goal is to convert the home-based web designer business into a full-fledged, thriving business. This can only be achieved when you have the right strategy and the right team member to support your work.
With zero testimonial and nothing to show in your portfolio, it can be very challenging to find a client. It's important, though, that you don’t panic, especially when you can’t find a single person or company to work for.
What should you do? Freelancing is your best way because it instantly expose you to thousands of potential clients. More importantly, you can start for free.
Verify your account and make your profile as complete as possible. Be descriptive of what you can offer — always remember that clients hire you because of what you can offer them.
Here's a sample profile for you to refer to. Of course, I only offer copywriting and marketing on Freelancer.
It is a professional and prominent platform where clients are often looking for freelancers. And at one given time, there are thousands of web designing projects up for bidding.
Take a look at the image above. 2,231 web design projects are up for bidding at this point of time!
Do you know that the average web design project is approximately $300?
Imagine you have one project per week. That's $1,200 for you per month, even without you leaving your day job!
You should be bold and be daring to reach out the local businesses to help them create an online identity.
The easiest way to start this is rather simple. Randomly search on Google for joints or businesses in your area.
If the Google search results show only Facebook or Twitter account, I'm pretty confident that they do not have a website.
What you do next is to reach out to them and focus in speaking or emailing directly to the person in charge.
While cold calling is one of the best ways to make get clients for your web designing services, be prepared as this is one of the toughest ways as a sales person.
Nonetheless, if you are desperate to get for sales, you should use cold calling (with a template) to ensure that you are using the right words and convincing the potential clients on your services.
There are over a billion questions asked every day on Google and it makes all the sense for you to rank on Google.
After all, organic traffic from Google is one of the best ways to get sales and clients for your web designing business.
But, how how to start a web design business with no experience?
A blog serves as your online branding machine and I love to consider my blog as my PR Manager.
You don't have to create 500 pages WordPress blog to talk about your experience and skills in web designing.
You can start with only under 5 pages website that showcase your skills.
My favorite go-to website builder is Thrive Architect and it allows me to create simple, beautiful and high converting single page website designs in minutes (see below).
By having an online presence, you will stand a better chance to get more clients directly from Google when you are targeting on the right search terms.
With proper strategy, you can easily increase your Google ranking by multiple folds.
Looking for alternatives to Thrive Architect? Here's a complete comparison between Thrive Architect vs Divi vs WP Beaver Builder.
The second solution to starting a web design business with no experience is through social media advertising.
After creation of a website, you should create ads to drive traffic back to your site.
Social media advertising can be costly if you have messed up the targeting. Therefore, be really specific on who your target audience are and the interest groups that most likely to convert.
Generally, you should have a complete persona which includes:
With proper targeting, you can reduce the cost of advertising by multiple folds at the very least!
Once you’ve grown your web design business and you gain many clients, you might want to consider working with a web design agency. For instance, you can work with FatCat Studios or any other reliable web design firm while you’re still hiring and building your in-house marketing team.
In this way, you can assign other tasks from your clients to them without worrying about the output result. You’re confident that the digital marketing agency will provide excellent services that you also aim for your clients.
There are many ways you can start a web design business with little to no experience. While the start is often rocky, there shouldn't be any reason stopping you to achieve your dream!
If you don’t have formal training or background in web design, it makes sense to learn from the best web design agencies in the market. There are many free tutorials, certification courses, and training seminars that web design agencies offer nowadays. Some agencies even have a dedicated section on their website that provides design tips and how-to guides that you can read or download for free or for a small fee. You can get started from there.