Things Your Business Can Do To Be Better

We’re all looking for ways to do better in business. Here are a few suggestions for you to think about today…

Introduce employee name badges

Monitoring the work and effectiveness of your employees is something often very difficult to do properly. After all, it is likely that you are exceedingly busy yourself, and therefore you are unlikely to be able to dedicate a massive amount of your time to assess those who work for you.

Moreover, for those who have large businesses, it is frankly impossible to keep an eye on everyone because there are so many people to consider.

Nevertheless, this is not to say that all of your employees should spend their time at your company without any evaluation. You need to be aware of how each member of your staff is performing in order to ensure they are effective in their position and that they are working hard for the money that they are being paid.

For busy business owners or those who own large companies, it is crucial that you think outside of the box and use several different methods of discovering how each of your employees are performing. One of the best ways you can do so is to get your customers to leave feedback regarding your employees.​

In general, a lot of customers tend to leave comments regarding the company as a whole. However, you can promote individual feedback through the use of individual professional name badges.

How is this done?

Well, there are several ways you can interpret this method in order to suit your business specifically. Nevertheless, this article will give a basic outline and then you can adapt this in order to suit yourself.

Professional name badges obviously reveal the name and the job position of the person you are dealing with when in a store or at certain business premises. You should encourage people to take note of the employee’s name and leave feedback regarding the experience they had with the person when shopping or utilizing a service at your company.

You can give out leaflets whenever a purchase has been made, you can send emails directing people to an online contact form, you can simply get people to fill out a small comments box – whichever method you think is most convenient and applicable to your business. This ensures that you receive feedback regarding each of your employees and therefore you can be made aware of any weak links.

In addition to this, you will find that through having professional name badges your employees are likely to work much harder. This is because they know that if they are rude or ineffective in their role that they can easily be reported.

All an individual needs to do is look at the name badge and make a mental note of the person’s name. They can then ring or email the company to complain. This would be a lot more difficult if employees did not wear name badges and therefore this means that badges actually enhance productivity levels. 

Make the most of the Zoho app suite

Zoho have developed a vast selection of apps for businesses. These apps are all centred on generating more customers, being more productive, getting more sales, and altogether making more money.

Read on to discover the top five Zoho apps for your company…

Zoho Creator – Build professional apps without any experience

There is no denying the fact that every business can benefit from an app in the current day. The trouble is that not everybody has the money to pay an expert to design and construct one for them. Well, with Zoho Creator you don’t have to. Anybody can build a professional app with this quick and easy to use creator. Most people like this app because it has a friendly drag and drop interface. In addition to this other great features include; scheduling tasks, data reports, and email notifications.

Zoho CRM – Close more deals with better customer relationship management

Every business wants to generate as much profit as possible and the Zoho CRM app is focused on this. It improves customer relationship management via a great selection of features and thus ensures more deals are complete. You can automate day-to-day tasks for greater efficiency, you can track your sales activity to identify trends and spot opportunities, and you can receive instant email notifications on your smartphone keeping you up to date whilst you are not at the business premises.

Zoho Mail – Secure, reliable and effective inbox 

Effective email management is central to all businesses nowadays and Zoho Mail allows you to have up to 20 accounts absolutely free of charge. Push mail, mobile optimised sites, and 2-way sync allow access on the go. It can also be integrated with iCloud, so you may want to change iCloud email to your professional one. Nonetheless one of the best features about Zoho Mail is the level of security and reliability provided. There is a 99.9% uptime guarantee due to the multiple layers of secure infrastructure implemented.

Zoho Docs – Simple yet successful online document manager

Organisation is another key component to corporate success. The Zoho Docs app is a must-have for any business. You can create and edit documents and then access them anywhere through a smartphone. The online workspaces are particularly popular as they allow team members to work together efficiently and effectively. The great thing about Zoho Docs is the fact that you can create tasks, assign certain employees, and they can update the task progress as they are working. And don’t forget, you will have access to spreadsheets and presentation options as well.

Zoho Invoice – Get paid quickly and easily 

Every business needs to get paid and the Zoho Invoice app ensures you get your money as quickly and easily as possible. You can send simple online invoices as well as automated payment reminders. You will also be able to accept online payments and gain critical insight into business performance that will have been generated by the assessment of your invoices. For instance, the app will tell you which of your products is selling the best. This allows you to make sure your business strategy is on point by highlighting strengths and weaknesses.

How To Utilize Technology For Business

Progresses in technology have had a huge impact on the way we do business. If you fail to stay up to date and make use of all of the new features, programs and software that are released each year, your potential profit may suffer.

There are many ways that you can take advantage of technology in order to benefit your business in so many different ways, and it couldn’t be easier to get started.

If you want to know more, read the following information to discover some amazing tips and hacks to get set in the right direction.

Image Source

Test Web Users Interactions 

If you have a website, you should be installing some kind of tool that allows you to assess how users interact on each page. When you see the statistics produced, you can analyze your strengths and weaknesses and begin to think of how to work on the latter.

Each time a customer visits your website, they will click on certain button or area of the page, and will spend a measurable amount of time on the site. You can also include cookies on your businesses website, that can help to personalise the experience for each user. 

Stay Connected On The Go 

One of the most popular pieces of technology of the past few decade is the mobile phone. Though often associated with more social and personal tasks, a smartphone or tablet can actually work wonders in relation to your business environment to help you stay connected whilst on the go.

Work can be done in any place, whether you are travelling from one meeting to the next or even going abroad for a sales pitch, you can bring your laptop along with you and connect to your server remotely. You can continue to stay in contact with any business partner or employee at any time wherever in the world they (or you) may be, and access files from any location.

This makes the business world a much smaller place, as no where is out of reach of an internet connection, and that’s all you need to get going. 

Create & Manage Your Google Accounts 

There are many different accounts that can assist you in keeping track and staying in control of your business and the various duties that come with it. You can use these to your advantage, as they can help to increase productivity and improve efficiency throughout your entire employee network when used properly.

If you don’t have much experience in this field, just creating the accounts you would like to use and then outsource a service, such as Google email hosting, so the professionals can ensure optimum performance.

Staying Safe & Secure

Not only can technology help to grow and expand your business, but it can also ensure that it stays safe and secure whilst it evolves and progresses. Systems are available that monitor and protect your business both in the flesh and online, so that you and your customers can be sure their data is not going to be viewed or compromised by someone outside.

For the physical side of your business, there are several different installations that can really work overtime to ensure that all of your buildings, products, equipment and staff are safe at all times.

Security cameras can monitor and record whatever is happening both inside and outside of your company property, and help you to keep tabs on your site when you aren’t around. You can even invest in some kind of system that will help to protect your business when no one is around, by using motion and light sensors to track movement and alert you of any intruders.

On the other hand, your website could benefit greatly from the influence of technology. Including a safe payment system will give users confidence to spend money, and ensure that you are able to keep their card details out of harm's way. In order to keep your website safe and secure, you must take advantage of the various technologies available.

Use https encryption, install a firewall and utilise some kind of antivirus software. These 3 aspects together will harness technology and help to keep your users and their data safe, as well as you and your system too. 

Hopefully this guide can help you to see how beneficial the addition of technology would be to your business. There are so many advantages that come with installing a few new age programs and features, so why not put this information into practice and try them out for yourself!

Stop Wasting Time On Unnecessary Work When AI Can Do It For You

We all know that being busy isn’t the same as being productive. But today, we live in a workplace culture where the raison d’etre seems to be for sheer activity rather than working intelligently to create something of value. We’ve all had days where we’re rushed off our feet but don’t get anything done.

Technology, however, has developed considerably over the last five years, particularly artificial intelligence. Computers found it challenging to recognize objects in their field of view at the start of the decade, and were hopelessly inaccurate with things like faces. But today, identifying a face is a trivial operation for a computer, so long as you feed it enough data.

That same technology is spearheading a new productivity revolution, helping people to get more done with their day than ever before and preventing the state of being busy without being productive. In this article, we’re going to take a look at some of the ways that you can stop wasting time with unnecessary tasks using AI. Let’s begin.

Express Emails From Google

Google is at the forefront of AI research, having bought the London AI startup Deepmind in 2014 for around $400 million. The company’s AI is in most of its products and makes a real difference to workplace productivity. One of the newest and most exciting AI technologies to emerge from the company is Express Emails.

If you’ve used Gmail to compose an email recently, you will have noticed that it has started making suggestions for what you might want to say next. These suggestions are surprisingly close to the mark, and often mean that you can reply to an email in a matter of seconds, instead of spending minutes typing out precisely what you want to say.

Express emails also provide you with quick response options in the form of buttons you can press which allow you to give a suitable reply to an email you’ve received. What’s so clever about the technology is that it enables you to respond appropriately in either the affirmative or the negative, depending on your final choice. A colleague, for instance, could be asking you whether a project will be completed by tomorrow at 10 am. Google reads the email, understands the content, and then provides you with options like “Yes, it’ll be ready!” or “no, I’m going to need more time.”

Emails take up a vast amount of your time each week. Just the physical act of writing out an email is a time-consuming experience. But Express Emails changs the dynamic by providing you with a tool that you can use to supercharge your email-sending and get it all done in a fraction of the time that it would usually take.

Automate Your Presentation Creation


If you’re an entrepreneur or work in business, the time will eventually come where you’ll need to create a presentation, either because you want to win business from a new client or foster internal change. The problem, of course, is that creating a presentation is a time-consuming process. Surely there’s a better way?

If you’ve delved into the world of company websites or apps, you’ll know that there are already plenty of tools out there that make it easy for the average person to create something beautiful and useful. But now AI is bringing that same convenience to presentation creation. You can get your free account today with one of these platforms, and start creating a bespoke presentation in a fraction of the time it would take using regular software.

Automate Meeting Assistants

Organizing a meeting can be a painful and time-consuming experience, involving the sending and receiving of many emails and calendar synchronization. What you need is an intelligent secretary to do the work for you, but hiring one of those is expensive. If only there were a computer program that could send out emails to people attending a meeting on your behalf, interpret what they say, and then feed their responses back to you.

It turns out that there is. A company called is trying to develop a meeting platform where a chatbot called Amy communicates with people on your behalf. You tell the bot who you want to invite to the meeting and when you’re free, and it’ll do the rest, emailing or messaging them on your behalf, and waiting for a response.

Scheduling is an obvious target for AI. It’s a primary secretarial function and something that AI is ideally suited for. Machines can interpret the meaning of responses from attendees and filter them back to you once they’ve responded. Ultimately, you should be able to tell the app what type of meeting you want and get it to do the rest.

Be Proactive With The Information You Need

We live in an information-saturated world, continually inundated by new data. For the average person, it’s too much to process. Too much information is bad for productivity: people spend so much of their time wading through stuff that they don’t need to know to find things they do that they end up wasting time.

Could artificial intelligence help? Big tech seems to think so. Rather than going out and searching for relevant data yourself, some savvy executives are using AI to find the data they need for them.

Google is working on something which it blandly calls “Assistant.” The Assistant is Google’s personal AI that it hopes will help people better navigate the world’s information. The Assistant is already much more powerful than many people in business recognize. You can ask it to do things like tweet on your social media platform, translate a sentence, and find files and folders on your computer. The Assistant, therefore, is a tool you can use to get what you want fast, without having to go through the mechanical and unproductive process of doing it yourself.

Wikimedia Commons

AI today is already a potent tool, and it’s set to become even more powerful as the technology develops. Will you begin using AI more to cut out unnecessary work?

Safe Payments: What Do You Need To Know

We understand that Internet payment processing can be difficult to grasp, especially for start-up businesses. Keeping that in mind, we have put together a guide below to help give you a better understanding.

So, continue reading to find out everything you need to know…

There is only one place to begin when it comes to secure payment processing and this is by establishing why you should bother with online payments in the first place.

To be frank, consumers expect online payments nowadays, and this is a trend that is only going to grow and grow. If you do not present this option you are going to fall behind your competition by a substantial amount. 

In addition to this, by offering an online payment option you will have the ability to appeal to a greater number of potential customers, consequently enhancing your profit levels.

You are essentially making your products more reachable to different consumers. You can speed up the process as well, as manual payments can take a long time to clear, whereas online payments are processed at a rapid pace.  

For individuals and businesses that are new to the world of online payment processing, it can often be a bit confusing and one of the reasons why this is the case is because of the terminology used.

Let’s clear this up with some of the basics.

You will have probably heard of the term ‘online merchant account’. You need a merchant account if you are to accept payments online. This account is where the customer’s funds will go once they have made a purchase. It is basically a special type of bank account that allows you to receive money from debit and credit card transactions.

Other common terms include ‘payment gateway’ and ‘payment processor’. Let’s begin with the former. This is a service that directs an online payment request from your site to the payment processor.

The payment processor then validates the debit or credit card details of the purchaser. It makes sure they can cover the payment by checking that they have enough funds in their account. They will then authorise the payment if sufficient funds are available.

Now, instead of seeking a payment gateway from one company, an online merchant account from another and a payment processor from another business, what is advisable is to seek a payment process provider. 

This is a company that provides a bespoke solution to cover the entire payment process, ranging from acquiring your merchant account to offering an identity verification service to providing secure payment gateways. This makes life much easier for you!

Now you know a little bit more about the dynamics of payment processing and what is legally required of you if you wish to take online payments. So, let’s take a look at some of the services you will want to benefit from in order to really maximise your ecommerce presence.

Let’s start with payment methods.

Payment Methods

When it comes to online payment processing you will want to present your consumers with various payment options. This includes all of the major credit and debit cards, as well as alternative payment solutions, with PayPal being a prime example.

Taking advantage of multi-currency payment solutions is also advised for growing businesses and established firms. Perhaps you want to take advantage of recurring payments as well, such as subscriptions. Diverse payment options ensure customers are not isolated.

After all, not everyone has a Visa card!

Aside from maximising the benefits of your online merchant account with various payment methods, one important factor that cannot be ignored is security. Secure payment is of paramount importance. The process needs to be fully PCI DSS compliant.

This is pivotal.

What does it mean for you? In essence, it assures you that they meet the twelve security requirements that are put in place by the Payment Card Industry Security Standards Council.

Overall this assures you that they generate and maintain a secure network, that they take steps to protect data of all cardholders, that a vulnerability management program is built and maintain, that strong access control measures are implemented, that they maintain a security policy and that they monitor and test their systems and process on a frequent basis.

Another area of Internet payment processing worth thinking about is mobile optimisation. In fact, this is where a lot of companies are missing out at present, as they are overlooking the importance of having an effective mobile commerce solution.  

Now is the time to adapt your ecommerce offering to make sure it suits the growth of mobile Internet. Mobile Internet is only set to get more and more popular and thus if you want to maximise revenue m-commerce is a must.

Maximum transaction fulfilment is only going to be achieved if your online shopping options and payment options are geared to use on both desktop screens and mobile screens.

Don’t make the mistake of thinking simply shrinking the screen is going to be enough.

What about back office services? It is extremely advantageous to benefit from a service that takes your transactions from the start to finish.

Don’t overlook the importance of gathering statistics, preparing accounts, bookkeeping and such like. In order to maintain precise reporting figures, you need a stream of internalised workflows.

How can you expect to move forward and expand if you do not have effective accounts and reconciliation systems in place?

From quarantining dubious transactions, to running summary reports, to searching transactions… you need to be provided with the ability to do all of this! Intelligence on your customers allows you to target them better and it ensures you are constantly improving and generating the maximum returns from your ecommerce presence.

After all, you cannot remain stagnant when it comes to the online world, or you will only be left behind.

Hopefully you now have a better understanding of how payment processing works, the fundamentals of what you need and the services you should consider making the most of if you truly want to excel.

Prepaway - What Should You Know Before Taking Microsoft 98-365 Exam?

If you want to follow your dreams to make a career in the IT industry, but you don't have the experience or knowledge to take professional certifications, then you have come to the right place. 

This article is dedicated to the Windows Server Administration Fundamentals exam, which has a code 98-365. We are going to analyze some important details and benefits of the test and its associated credential, as well as the exam objectives.

Our goal is to provide you with a better understanding of what to expect from the test. Furthermore, once you pass this Microsoft 98-365 exam, you will receive the Microsoft Technology Associate (MTA) certification, which will help you in making your career.

What is MTA?

The Microsoft Technology Prepaway is an entry-level credential introduced by Microsoft. It is created for those individuals who want to make a career in the field of IT. This certificate allows the students to gain self-confidence, trustworthiness, and distinction in the IT industry.

It will help you set up your career and also make your admission applications better. The applicants can easily explore the various IT career options, and MTA will assist you by saving your time and resources along the way. The MTA certification will help in making a strong and secure base for intermediate technology studies and more advanced Microsoft credentials.

By investing a little in gaining this certification, you can make a mark in the job’s market. This is your first step towards more advanced levels, and it will show your dedication to the work and technology and also connect you with a community of the Microsoft certified professionals.

When you pass the 98-365 exam, you will become a Prepaway certified specialist and a member of the Microsoft Certified Professional community. There are various member benefits that you will receive including the MCP transcript tool, special offers, and private newsgroups to socialize with other certified specialists all over the world. In order to get all these benefits, the individuals need to pass only one test. 

Exam details

In order to be certified in MTA, the candidates need to pass the Windows Server Administration Fundamentals (98-365) exam. This test assesses the basic understanding regarding servers, their roles, installation, performance, maintenance, the active directory, and the storage.

Microsoft does not announce the total number of multiple=choice questions that will be in the test. However, there may be Prepaway questions in the exam. In order to answer them, you will need to score about 70 percent.

However, the actual percentage can change from exam to exam,and it means that it may be more or less than 70 percent. One advantage you have in this test is that there will be no deduction of points for incorrect answers.

Some questions may ask you to select multiple correct answers, so in order to earn the point, you need to choose the number of correct answers that are stated in the question. Microsoft can also add a survey question, to get the opinion of the candidates regarding the improvement of the exam.

Server roles

Once the Windows operating system is installed on the server, you can then select a server role you want to install.

A role refers to the operation of the server, which is in charge of doing the work. It can perform various roles depending on the sources in your server, for example, DNS server and DHCP server. The following server roles can be installed:

  • DHCP Server
  • DNS Server
  • Active Directory Certificate Services
  • Active Directory Federation Services
  • AD Rights Management Services
  • AD Domain Services
  • Application Server
  • Active Directory Lightweight Directory Services
  • Fax Server
  • Hyper-V
  • Print Services
  • Network Policy and Access Services
  • File Services
  • Terminal Services
  • Universal Description, Discovery, and Integration Services
  • Web Server
  • Windows Server Update Services
  • Windows Deployment Services

Preparation options

The Microsoft 98-365 test is created for those individuals who do not have experience working with the Windows network. It is recommended that you should always check the Microsoft site, to ensure that you know the exam objectives and that you are familiar with the details.

You can also view the various websites and articles regarding this.

However, you should be very careful with them. Always research the material you read on the Internet so that you have the most recent and accurate information.

Once you receive your test, the first thing you need to do is to read carefully through it. Microsoft is known for putting unwanted information in the questions. You will be given a marker and a paper for writing down notes.

Before the exam starts, you can do this.

They also give you a questionnaire at the start of your test. However, you don’t need to worry as the time spent on the questionnaire is not included in the exam time. You can use this period to make notes, write down any information that you think you will require.

Moreover, you need to be careful when you click on your choice. Make sure that the answer you are selecting is marked before moving on to the next question.

Clicking near the scroll bar can sometimes change your answer, so be extra attentive when clicking somewhere else.


In order to pass the Microsoft 98-365, you need to study hard with focus and determination.

Trust us, the effort will be worth it because once you have the certification, you can reap its benefits and pursue your career in the IT field. 

Good luck!

How To Make Sure Your New Business Doesn't Fail

When you are just starting out in the big wide world of business, there are a number of different emotions going through your head. First of all you are determined to make a success out of your innovative idea; you have spent a long time refining your business idea and you can’t wait to see it come into fruition. Secondly, you are ready to think carefully about the strategies you need to adopt for your business.

Your goal should be to gain a return on investment every single time you plough money into your new company. At first this is going to be relatively difficult to achieve, but once you are up and running everything will become much clearer. Many aspiring entrepreneurs don’t realize how much of a struggle the very beginning stages are.

You have been sitting on these wonderful ideas for so long, but it can take years for them to truly become a success. If, like many new business owners, you want to prevent your business from failing at the first hurdle, you need to consider a few things.

The following ideas will help you to keep your business afloat, so that you can gain the desired outcomes in the long run.

Get Educated

Many entrepreneurs think that being creative or excellent with numbers will get them ahead in the business world. The truth is that knowledge is power. There will always be somebody out there who has a deeper understanding of your industry than you do, so it is your job to stay ahead of the game.

Get up to speed on the most common business laws, such as trademarking, so that you can stay within the know whilst you build your business. As soon as you have the basic knowledge down, you can start expanding your horizons from that point.

Spend Time Constructing Your Business Plan

Your business plan isn’t just a piece of paper that contains a few minor details about the future of your company. Your business plan needs to give you every piece of information you need to allow your business to thrive. This includes marketing plans, budgets, customer research and many other elements. If you don’t spend time refining and creating your business plan, you aren’t going to achieve what you are hoping to do.

Outsource If You Need To

Marketing, finance and technology are just a handful of new business owners’ pain points. When you have to spend hours of your time working out areas that aren’t your strong point, it can lose you valuable time. Outsourcing is nothing to be ashamed of, so seek out professional help from a marketing agency or accountant if you need help.

Carry Out Market Research

Market research is absolutely vital when you are first starting out in business. Although you might have seen a gap in the market, how do you know people are going to invest in your product or service?

The only way you can really understand the industry is by carrying out surveys and other types of research with your target audience. As soon as you can understand what they are really looking for, you will be able to tailor your business to meet their needs.

Understand Your Brand

Branding is one of the most important as aspects of starting up your business. When you start planning out your ethos, brand message, logo and taglines a lot will quickly fall into place.

When you can grasp the basics of branding, you will be able to gain an insight into the minds of your consumers. Think about your ideal customer and use this as the centre of your branding strategy. Help them with their problems, appeal to their stresses and use your product or service to alleviate their issues.

Don’t Count Your Chickens

It is very easy to get carried away with your big business plans; counting your money before it has even started coming in is a dangerous way to start your career. Obviously forecasting is a necessary part of forward planning, but try not to take everything for granted.

Take each day as it comes and take into account that every month won’t be the same. Your sales could be affected by the season or new emerging competitors, so make sure you don’t count your chickens before they have well and truly hatched. It is absolutely fine to have big goals, but don’t preempt your success, otherwise you might be disappointed.

Keep Your Motivation Levels Up

When you are an entrepreneur it is so important to stay as motivated as possible, otherwise your business will start to suffer. Although the beginning stages of business seem relentless, this will only make you a better entrepreneur. Remember why you got into this line of work in the first place and use this to keep the fire in your belly.

If you ever feel like giving up with your business, you might want to reassess your reasons why you began this journey. Being motivated by money is not enough in these circumstances; you have to truly care about the industry you are working in.

Having a strong understanding of where your business fits into a certain market is definitely going to be one of your keyholes to success. Many new business owners underestimate how long it takes to become trusted in an industry. This means you have to be truly passionate about what you’re doing, otherwise you won’t have the patience to stick it out for the long haul.

Assess your individual business and take each stage as it comes. Soon enough you will start to figure out what works for your company and what needs to be left at the door. Focus on getting your brand message across to your customers, educate yourself of various business laws and be patient at all times.

With these fundamental strategies under your belt your company will grow and become successful sooner than you think.