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Business – Page 126 – Reginald Chan

Reginald Chan

Category: Business

  • 5 Solid Reasons to Think Twice Before Using Google Voice for Business

    5 Solid Reasons to Think Twice Before Using Google Voice for Business

    Technology advancement has made the world reliant on cloud-based systems. Our phone systems have not been left behind either, and today, we have multiple cloud-based phone systems.

    Google Voice is one of the most common and among the best we have today. This is because of its amazing features, cheaper pricing compared to other phone systems, and the ability for one to take their phone with them everywhere they are.

    However, Google Voice might not be the best alternative for every person due to some limitations. If you are thinking of using this phone system for your business, here are a few solid reasons to think about first;

    Privacy

    Just like other Google products, privacy is a topic of discussion with the use of Google Voice. Using this phone service for your business means that you are exposing your private business information to Google.

    Every call that you make and even text messages sent between you and your clients are stored in Google servers. Even though it is rare for Google to expose your business data, it is one of the biggest companies in the world that is often targeted by cybercriminals.

    However, if you are concerned about the privacy of your business, you can look at these Google voice alternatives. You will find one that meets your privacy requirements as well as those of your business.

    Google Voice Support

    Most of the time with any other phone service provider, you have a number that you can call whenever you are facing any issue. You also have an email address where you can send your frustrations and have someone help you.

    However, this is not exactly the case with Google Voice. Google does not provide its customers with direct customer support for most of its services, including Google Voice. This can be frustrating especially when you have an emergency.

    They, however, provide an online help page where you can find answers to some of the most common questions that they receive. You can also type in your issue in a search box and get results related to the issue you are facing.

    Reliability

    Google is one of the most stable tech companies in the world today. However, sometimes things go wrong with technology. We have witnessed several Google service outages in the past decade, meaning that Google Voice can also go down.

    Now, imagine a situation where your business relies on Google Voice for all its communication needs. You have not shared any other contact information apart from an email address – which might also be provided by Google – with your customers.

    Then one day the service goes down. This would mean that your business is brought to a halt due to reliability issues with Google Voice. Even though it is important to connect with your customers, you will not be able to do so when Google Voice has issues.

    Emergency Calling Services

    Google Voice was launched in 2009, and up until 2016, you could not make emergency calls on the phone service. Fortunately, this has so far changed. You can now make emergency calls by using the phone application of your device.

    However, emergency calling is not available to Google Voice users in case the service experiences an outage, when you lose your internet connection, or when you are experiencing a power outage.

    Google advises its users to look for an alternative phone system in such situations when they want to make emergency calls.

    Advertisements

    What would you feel when you have to first view an advert on Google Voice at a time when you want to make an important call to a client? Well, that might be the situation in the future for those using Google Voice for business.

    In 2019, Google started testing ad placements on voice searches within their Google Assistant service. Even though this is not Google Voice phone system, it shows that the company is continuously exploring new avenues for ad placements.

    In addition, Google has access to your business information, something that could be vital in their monetization plans. Just like they use content from your Gmail messages to determine the ads to show, they can also use Google Voice to do the same.

    In conclusion, Google Voice is an affordable phone service for businesses of different sizes. Even though it offers them a wide range of features and benefits, it is important to think about the limitations discussed above before using it for business.

  • How To Choose The Top Annuities To Grow Your Savings

    How To Choose The Top Annuities To Grow Your Savings

    When most people think about saving for retirement, the first thing that comes to mind is annuities. Annuities can be a great way to grow your savings and ensure a comfortable retirement. However, there are many types of annuities available, and it can be difficult to determine which one is right for you. In this blog post, we will discuss the different types of annuities and how to choose the right one for your needs.

    The Benefit Of Annuities

    Annuities have been around for centuries and offer a unique benefit that other investment vehicles do not – the ability to receive a guaranteed income stream for life. This is an important consideration as we head into retirement when our income may be reduced, and we need to make sure our savings will last as long as we do. There are a variety of annuities available, each with its own set of features and benefits, and it’s important to learn how annuities can benefit you. You have to understand what you are buying before signing up for an annuity, as they can be complex products.

    Immediate Annuities

    When considering an immediate annuity, it’s important to think about how long you expect to live. The longer you expect to live, the better an immediate annuity will likely perform. However, if you die soon after purchasing the annuity, your loved ones may not receive anything back.

    Another thing to consider is whether you want to receive payments for the rest of your life, or for a specific time period. If you choose to receive payments for the rest of your life, your monthly payment will likely be smaller than if you choose a time-limited payout.

    Finally, think about whether you want to annuitize all of your savings or just a portion. Annuitizing all of your savings will give you the most predictable stream of income, but it also means you won’t have access to that money if you need it in a crisis. Annuitizing just a portion of your savings may provide you with more flexibility, but it also carries more risk.

    Deferred Annuities

    One of the best types of annuities to grow your savings is a deferred annuity. With a deferred annuity, you can invest money for a longer period of time and receive a higher return on your investment. This type of annuity is also ideal for people who are looking for a retirement investment option. When you invest in a deferred annuity, you will typically receive a guaranteed return on your investment. This means that you can be confident that your money will grow at a rate that is higher than the rate of inflation.

    Another great thing about deferred annuities is that they offer tax-deferred growth. This means that you will not have to pay any taxes on your annuity earnings until you withdraw the money. This can be a great advantage, especially if you are in a higher tax bracket.

    When it comes time to choose an annuity, it is important to consider all of your options. Deferred annuities can be a great choice for people who are looking for a retirement investment option.

    Fixed Annuities

    You don’t want any unexpected costs to catch you off guard. When it comes to fixed annuities, there are a few considerations to bear in mind. The interest rate is the first. You’ll want to make sure the rate is reasonable and that you’ll get a solid return on your money.

    The fees linked with the annuity should also be considered. Make sure you’re clear on all the costs and what they’ll cover. You don’t want to be caught off guard by any unexpected fees down the line.

    Finally, you’ll want to look at the company offering the annuity. Check to see if the company is credible and has a strong track record. You don’t want to invest your money with a company that may go bankrupt or is known for scamming people.

    Variable Annuities

    Variable annuities are a type of annuity that offers investors the potential for higher returns by exposing them to the ups and downs of the stock market. As with any investment, there is always some risk associated with variable annuities, but they can be a great way to grow your savings over time. 

    When shopping for a variable annuity, it is important to compare the fees and investment options offered by different providers. Be sure to read the terms and conditions carefully before signing up for an annuity, as they can be complex contracts.

    Timing Is Really Important When Choosing Your Annuities

    One of the most important things to consider when choosing annuities is the timing of your purchase. If you buy an annuity at the wrong time, you could lose out on a lot of money.

    For example, if interest rates are high when you purchase an annuity, your payments will be smaller than they would be if interest rates were low. Similarly, if the stock market is doing well when you buy a variable annuity, your investment could grow at a faster rate than if the market was performing poorly.

    It is therefore important to carefully consider the current market conditions before investing in an annuity. Doing so can help you make sure that you’re getting the best deal.

    How To Choose The Right Annuity For You

    When it comes to choosing an annuity, there are a few things you’ll want to keep in mind. The first is the interest rate. You’ll want to make sure that the rate is competitive and will offer you a good return on your investment.

    Another thing to consider is the fees associated with the annuity. Make sure that you understand all the fees and what they will cover. You don’t want to be caught off guard by any unexpected fees down the line.

    Finally, you’ll want to look at the company offering the annuity. Check to see if the company is credible and has a strong track record. You don’t want to invest your money with a company that may go bankrupt or is known for scamming people.

    You would always want the money paid out to the annuity’s beneficiaries.

    When it comes to choosing the best annuities for your specific needs, it’s important to do your homework. There are a variety of different types of annuities available, so it’s important to understand what each one offers and how it can benefit you. Talk to an experienced financial advisor about which annuities might be the best fit for your unique situation. They can help you find the right annuity to grow your savings and ensure that you have the security of a steady income in retirement.

  • Why It’s Important To Connect With Your Customers

    Why It’s Important To Connect With Your Customers

    One of the best things that you can do for your business is to understand customer service. You want to be able to connect with the people who are going to buy from your business, as without them, you don’t have one! You want to do as much for your business as possible, and it’s not just about connecting with customers, it’s why you should in the first place! You have to do more than look for sales; you need to have the right connections so that you can ensure that your customers are happy and comfortable. 

    You have to do more than focus on selling. Selling is good, but without connection you cannot keep a loyal customer base. From using a solid customer service number to using the official WhatsApp business API by SleekFlow, you can maintain your connections to your customers and improve their loyalty. Your customer should be your primary target and you should be asking them the best ways that you can connect to them. You should always have your customer in mind, and if you want to learn more about WhatsApp for business, you should check out the infographic that we have for you below. 

    Even when you are doing well in your business, doing more for your customers by being communicative is important. You want to make things better for them, right? Well, here’s how you can do it and maintain your levels of communication at all times. Customers are what count, right?


    Infographic Design By Official WhatsApp business API by SleekFlow
  • How Your Video Production Strategy Should Play A Role In Your Marketing Strategy

    How Your Video Production Strategy Should Play A Role In Your Marketing Strategy

    Video is becoming an increasingly important part of marketing. In order to take full advantage of this medium, it is important to have a video production strategy that aligns with your overall marketing strategy. In this blog post, we will discuss some tips for creating a video production strategy that will help you achieve your marketing goals.

    Hire A Good Video Production Company

    The first step in creating a successful video production strategy is to hire a good video production company. The professionals at groundbreakproductions.co.uk note that a good video production company will have the experience and expertise necessary to help you create videos that achieve your marketing goals. They will also be able to help you create a budget and timeline for your project, and they will be able to provide guidance throughout the entire process.

    Create A Clear Video Strategy

    Before you begin creating videos, it is important to develop a clear video strategy. Your video strategy should include a description of your target audience, the messages you want to communicate, and the overall tone of your videos. It is also important to decide on the format of your videos and the style that you want them to have. Think about the type of videos that will be the most effective for your target audience and create a plan for creating those videos.

    In order to achieve your marketing goals, it is important to create videos that are both engaging and informative. Your viewers should be interested in watching your videos, and they should also learn something from them. In order to achieve this, you need to develop a strong storyboard and script for each video. You should also make sure that your visuals are appealing and that your audio is clear and concise.

    Choose The Right Topics

    Once you have a clear video strategy, it is time to start creating videos. In order to create successful videos, it is important to choose the right topics. Your videos should be relevant to your target audience and they should communicate the messages that you want to communicate.

    When creating videos, it is important to keep them short and sweet. People are more likely to watch shorter videos, and you don’t want to overwhelm them with too much information. Your videos should be around two minutes long, and they should focus on one main point or message.

    Post Videos To Your Social Media Accounts

    Once your videos are complete, it is important to post them to your social media accounts. This will help you reach a larger audience and it will help you generate leads and sales. In order to make the most of your social media videos, it is important to use effective marketing techniques. Platforms like TikTok and Instagram offer great opportunities to reach your target audience, and you can use hashtags and influencers to promote your videos.

    Facebook Videos

    Facebook videos are a great way to engage with your audience and promote your products or services. In order to create effective Facebook videos, it is important to keep them short and sweet. You should also make sure that your visuals are appealing and that your audio is clear and concise.

    Facebook videos can be used on your Facebook page, in Facebook ads, and in other online marketing campaigns.

    YouTube Videos

    YouTube videos are a great way to reach a large audience and promote your products or services. In order to create effective YouTube videos, it is important to make sure that they are high quality and engaging. You should also make sure that your titles, subtitles and descriptions are keyword-rich, and you should use effective SEO techniques to increase the chances of your videos being found by potential customers.

    Use Videos In Your Email Marketing Campaigns

    Another great way to use videos is in your email marketing campaigns. Videos can be used to generate excitement about your products or services, and they can also be used to create a sense of urgency. When using videos in email marketing campaigns, it is important to make sure that they are properly formatted so that they will be compatible with most email clients.

    Optimize Your Videos For SEO

    In order to get the most out of your videos, it is important to optimize them for SEO. This means including keywords in your titles and descriptions and using them in the tags of your videos. You can also embed your videos on your website and blog, and you can share them on other websites. By posting your video in as many places as possible, you can increase the chances of them being found by potential customers.

    When you are working with a video production company, make sure that you have the video on your website. This will give your potential customers the opportunity to see what your business is all about. It is also important to include a link to your video on your website’s homepage.

    Video Commercials

    Video commercials are a great way to promote your products or services, and they can be used to generate leads and sales. In order to create effective video commercials, it is important to develop a strong storyboard and script. You should also make sure that your visuals are appealing and that your audio is clear and concise. Video commercials can be used on your website, in email marketing campaigns, and on social media platforms.

    A video is a powerful tool that can be used to improve your marketing strategy. When used correctly, videos can help you reach a larger audience, generate leads and sales, and create a sense of urgency. By using videos in your online marketing campaigns, you can increase the chances of success for your business. By making high-quality video content regularly, you can keep your audience engaged and interested in what you have to say. When working with a video production company, make sure that you are able to get the most out of your videos. With the right marketing techniques, your videos can reach a larger audience and generate more leads and sales for your business. So what are you waiting for? Start creating high-quality videos today!

  • Is Shopify Text Message Marketing App Any Good? Seven Ways You Can Be Certain

    Is Shopify Text Message Marketing App Any Good? Seven Ways You Can Be Certain

    If you’re a brand looking to get your name out there and assist your customers, then look no further than text message marketing. SMS, or text message marketing, is a great way to stay in touch with and connect with your consumer base. Whether you want to share a promotion or service, text message marketing is a good way to go. Although this is a very useful service and there are plenty of providers to choose from, not all will offer you the same level of success. 

    The best way to know if a text messaging marketing service is any good is to break down what they offer and examine them individually. If you’re new to Shopify or mass text messaging services and want to learn more, you’ve come to the right place. Read these 7 tips on how to know if a message marketing app is any good and whether it’s a good fit for your brand. Stay ahead of the curve, up to date, and informed about mass text messaging apps with these 7 simple tips! 

    1. Integration 

    All good text message marketing services and apps should be easy to use and integrate. If you’re an already established business, chances are you already have a way of communicating with your customers. Ideally, you want to incorporate SMS marketing into your existing plan without losing customers or data.

    Your SMS marketing service should be easy to integrate and use across all your business platforms. A good SMS marketing app should be easy for both you and your customers to install, understand, and use. You also want to make sure that you can set it up with as little hassle or difficulty as possible. 

    2. Customization

    For a text message marketing app or service to be good, it needs to be customizable. Every brand’s needs are different and unique when it comes to contacting your customers. Using SMS marketing for Shopify stores is not the same as SMS marketing for other kinds of businesses and platforms. Whether you want to create thousands of templates or craft personalized messages, you need to be able to find what you need with your service or app. To get the best bang for your buck out of your text message marketing, you need to make sure you can customize it to fit your needs.

    3. Less hassle and work for you

    The great thing about using a good text message marketing app is that you get to do less work! Setting up a text message marketing service does take a little finesse in the beginning. You have to sort out all the templates, programming, and personalization of your service. But, once that’s all done, you can sit back, relax and let the messaging service do the work for you! As a business, your time is precious, so working with a good text messaging service for your platform will save you time, money, and stress. 

    4. Automation 

    Finding, contacting, and conversing with customers can be laborious and tedious and it can take a lot of time and effort from both parties. One of the biggest advantages of using SMS marketing services as a brand is that you get to automate a large part of your operations. 

    When searching for an SMS marketing app or service, make sure to go for the one that can streamline and automate your operations as much as possible. A good text message marketing service has plenty of templates, algorithms, and servers to keep things fast and zippy. Invest in a good app or service, to have more time and resources to spend elsewhere in your business!

    5. Scheduling

    One of the many difficulties of being a successful brand in 2022, is staying productive and keeping up to date with your customers. With SMS marketing, you can schedule text messages and updates for your customers to keep things productive.  

    You won’t have to manually remember to send out messages and updates, which can keep your customers happy with your brand. Timing is essential, especially if you have customers in different time zones and locations. Scheduling text messages help you stay in contact with your clientele, whatever the occasion. 

    6. Drip campaigns

    Aside from scheduled messaging, any good messaging service, platform, or app allows you to make the most of drip campaigns! Drip campaigns are a useful tool in today’s day and age and help you follow through with your customers. With this feature, you can send out automated messages and responses based on pre-set conditions and commands. 

    They allow your customer to be served each step of the way by triggering the logical next response or step. This is especially important for customers who are looking to confirm a purchase or for brands looking to get feedback. Getting feedback from your customers is an essential part of growing your brand, and drip campaign messages make getting it a breeze.

    7. Analytics and reports

    Last but not least, when looking for a good text message marketing app, you need to find one that has all the analytics. A lot of important data and analytics go into crafting the perfect method of communication between you and your customers. Whether you’re looking to get the most out of your service or expand your reach, you need to have access to this valuable data. Being able to examine the data and analytics can help you see where you need to improve and how you can reach your goals as a business.

    With these 7 points, you’re ready to take on the world of text message marketing like a pro! Whether your platform is Shopify or Spotify, there are plenty of reasons to want to make use of this useful service for your brand! A good text message marketing service should be easy to integrate into your pre-existing platforms and services. You should be able to customize an experience for your consumer, to get the best fit for your brand. 

    Text messaging services help to automate business operations and make life less of a hassle for your brand. Scheduling messages is a great way to keep up with your customers, whatever their time zone or location. Make the most of your service with drip campaigns to provide a streamlined and convenient experience for your consumers. Last but not least, SMS marketing services are perfect for getting analytics, reports, and feedback, to better grow your brand. 

  • 6 Easy Hacks to Increase Traffic on your Website

    6 Easy Hacks to Increase Traffic on your Website

    Running your business online means you have to get well-acquainted with a few things about inbound marketing and how you can make your business more profitable. Attracting more customers to your business is not as difficult as it seems. The introduction of digital marketing has made it possible to promote your business on the internet at large.

    Digital marketing allows you to utilize the right techniques to attract more people to your website and increase its traffic without putting in the extra effort. If you are struggling to find the best ways to increase traffic on your website, here are some easy hacks to help you out.

    Utilize SEO to your Advantage

    When you improve the SEO of your website, you will witness increasing traffic on it in no time. The better optimised your content is, the higher your posts will rank on the internet’s search engines like Google and Bing.

    It is good to have some basic knowledge of how search engine optimization works for your website. You can also get in touch with SEO services and let them do the needful. A Maryland SEO service understands all the know-how of the internet and all strategies to use to gather traffic on your website. From picking up the right keywords to finding tools and services to help your business grow – SEO services manage all.

    Include the Right Audio-Visual Content

    Using the right videos and pictures for your website also helps you improve the quality of your content. Using this hack, you can also make your articles and blogs more interesting for your audience. Audio-visual content catches their eyes and makes your posts a lot easier for them to go through.

    Create more List Articles

    To incorporate more audio-visual content on your website and attract your audience, you must find the right type of articles you can create to support your content.

    Nowadays, list posts have become an excellent idea to create shorter posts. The advantage of shorter posts over longer ones is that they hold a lot of audio-visual content and are interesting for your audience. You can further use these list articles to promote your own products and services.

    Market your Brand Through Social Media

    Social media has become an incredible medium to promote your brands and services among the audience at large. Gone are the days when the platforms like Instagram, Facebook, and Snapchat would be used to merely share photos and videos.

    You can create a social media page for your business and start promoting it to people at large. These platforms have many active users. You can host paid promotions, polls, QandA, Ask me Anything, and other events to keep in touch with your audience on social media platforms. Do not forget to use the right keywords while sharing posts.

    Encourage Guest Blogging

    Suppose you are experiencing trouble keeping up with your upload schedule and want to find more ways to post more frequently without spending a lot of money on copywriters. In that case, you can find many writers to write on your website for free in return for online exposure. This concept is known as guest blogging.

    Guest blogging happens to be an excellent way to cover various topics on your site. Test their quality of writing and then add good content to your site. Your audience will love to read them.

    Introduce and Email Marketing Campaign

    Working with your customers while attracting new potential customers and readers is a good idea. You can achieve the former by starting an email marketing campaign. They have become an essential part of digital marketing and prove useful and easy to put together.

    Begin with creating an email targeting your current contacts and encourage them to invite their friends to join your email list in exchange for attractive discount codes. Emails also help to create a sense of urgency and act fast.

    Takeaway

    Now that we have listed down all the secrets of increasing traffic on your website, it’s time to work on the above-listed ideas and attain positive results.